
Welcome to the course! Let's get started learning LinkedIn.
Before we begin, let me tell you a little bit about my background and how I approach LinkedIn from the perspective of a digital marketing specialist.
Let's talk about the LinkedIn interface and explore an overview of the platform.
A lot of people ask me about purchasing LinkedIn premium. I don't think it's necessary for everyone, so here's my opinion on when you should ever consider it. Remember, your growth isn't going to be related to whether you're on LinkedIn Premium or not.
Let's explore a general overview of your profile page on LinkedIn.
Let's talk about your profile picture and banner photo and how you can optimize them for success. I even give you a web resource to make your own banner photos.
Let's talk about headlines and how to fit more keywords and relevant terms into them.
Learn how to update your current position and make it relevant and consistent to the rest of your profile.
Let's talk about how to keep your education updated and on full display. Remember, you can also add this course to your experience.
Let's talk about your profile summary and learn about some additional information to make your profile stand out.
Let's talk about the related media section and how to get yourself featured in the media.
Here's a quick overview of the homepage.
Let's talk about liking and commenting on posts and why interaction is so important on LinkedIn.
It's time to make your own post on LinkedIn.
It's time to post some engaging content. Here's what makes content engaging on LinkedIn.
Let's automate some LinkedIn posts using Buffer, a social media automation tool.
Let's learn how to create a LinkedIn article.
Let's learn about LinkedIn groups and how to join them.
Here's how to create a company page on LinkedIn.
Here's how to apply to jobs on LinkedIn.
Here are some LinkedIn job search tips.
Here are some additional tips and tricks on LinkedIn.
Congratulations on taking the course! Here are some next steps!
Want to learn how to use LinkedIn FAST? I've got you covered in this complete beginner's course!
When you apply to a job, there's a huge chance that your prospective employer will Google you and search for your LinkedIn profile. That's why it's so important to manage your LinkedIn presence and create a profile that appeals to recruiters. Having a bad LinkedIn profile can cost you the job you've always wanted.
Let's create a strong LinkedIn profile together so you can stand out among the competition and learn how to use the platform.
This course is for complete beginners and people who don't know much about how to leverage and use the LinkedIn platforms to connect and appeal with recruiters. The information in this course is valuable to anybody who wants to manage or level up their career and improve their online presence.
I draw from my background and experience in helping new Canadians get employed and my extensive background of social media, digital marketing and online reputation management. This course is relevant and applicable to anybody, anywhere in the world who wants to level up their career.
Some things you will learn:
How to use the LinkedIn platform for absolute beginners
How to create a profile that stands out and shines among the competition
How to use and leverage important LinkedIn features to connect with recruiters
How to manage your online reputation on LinkedIn
How to focus your profile to target the right people