
Discover how to build a measurable, repeatable sales process for LinkedIn outreach, from prospecting and follow-up to closing, while simplifying the lead generation map for beginners.
Learn to find companies and people on LinkedIn, reach out, and convert connections using templates and real-life scenarios. Build trust, follow up, and leverage the accountability group for steady progress.
Target sales and marketing professionals seeking LinkedIn lead generation for both long and short cycles, including big-ticket software offers, while addressing bottlenecks and exploring PPC or cold calling as needed.
Develop a four-part LinkedIn sales funnel—from prospecting and connecting with accounts using Sales Navigator, to warming leads with content, setting meetings, and closing deals.
Optimize your LinkedIn profile with a strong banner, name, title, and about to boost connections and inbound leads, then use Sales Navigator to find, save leads, and engage with prospects.
Master targeted account research on LinkedIn using Sales Navigator filters to find UK banks and innovation leaders, saving promising accounts into lists for focused outreach.
Define your target audience and accounts, build a lead list in Sales Navigator from 30 accounts (30 companies), find 100 people in first batch, and aim for 500 total.
Define your target audience in banking with LinkedIn Sales Navigator, use boolean search to identify innovation managers, and map content pillars like payments and product development.
Master sales navigator boolean search and custom lists to filter by geography, function, and keywords, narrowing to a few hundred highly relevant leads for approaching them.
connect with prospects on LinkedIn like a networking event, avoid selling at first touch, personalize messages based on prospects' goals and challenges, and use A/B testing to optimize outreach.
Overcome LinkedIn connection limits by using the sales navigator to target prospects, then email them as an alternative when connections don't go through, with credits supporting monthly outreach.
Learn to bypass LinkedIn inmail limits by sending emails using 60 credits, and contact open premium members with a gold icon for free, using credits otherwise.
Craft connection messages with commonality, interest, and a clear call to action. Personalize outreach to your industry, needs, and target audience, and keep it to one or two short sentences.
Create and test two distinct LinkedIn connection request messages, run A/B tests on 50–100 prospects, then scale the best performing message for future outreach.
Connect with prospects on LinkedIn by reviewing profile, last activity, content, and previous work experience, then comment and engage before connecting to boost acceptance rates through laser-focused outreach and introductions.
Build trust and social proof on LinkedIn through personal, non-sales conversations (2–3 messages) to form a friendship before sharing content to convert connections into clients.
Learn to craft direct and indirect LinkedIn sales messages that convert, framing the client's situation, presenting value, signaling results, and inviting a brief meeting to build relationships.
Draft at least two messages as homework, choosing direct or indirect approaches, and share them in the Facebook or Slack groups or email them for feedback.
Follow up effectively on LinkedIn with a structured sequence. Prioritize first and second follow ups with thank-you messages, value-based sales messages, and case studies to boost replies and meetings.
Create your own 1-to-5 step outreach sequence, share the script with the Facebook group or slap group or via email, then launch the campaign and post results for feedback.
Analyze linkedin automation options—using sales navigator filters, keywords, and boolean search—balancing safety and efficiency, with octopus, drip, zopa, and meet Alfred for campaigns.
Leverage account based marketing on LinkedIn by running connection campaigns across four departments. Achieve about 45% acceptance and a 10% conversion from replies, optimizing with personalized messages.
Watch a real life example of closing a deal on LinkedIn through a simple three-message sequence, timing, and follow-up with a receptive lead in the Middle East or Africa.
Join the Facebook and Slack groups, share your homework, sales and follow-up messages, scripts, and questions to get help from the community as the real work begins.
In this course I will guide you from step 1 - defining who is actually your target persona, over how to find them to actually reaching out to them, following up, and setting up a meeting.
LinkedIn Marketing has over 80% of B2B leads generated on their platform so if you are not on LinkedIn or not using it to its full advantage you are missing out! This course is going to show you how to generate 8-10 new profitable leads every week on autopilot with just 10 -15 minutes spent a day.
What will I learn?
By the end of the training session, you will be equipped with a firm understanding and application of:
LinkedIn Marketing Strategies to generate 8-10 qualified leads every week per account with just 15 minutes a day input.
How to Automate your Linkedin process
How to find and connect with your target audience on Linkedin
How to craft a message with proven results plus access to proven message templates
How to send cold emails to your LinkedIn Connections with amazing results
How to build a massive database of your ideal clients and when I say massive I mean MASSIVE!
Most effective LinkedIn Strategies to supercharge your leads
Why and how you can create or use groups to improve lead conversions
Who should attend
Ideal for all levels from Junior Marketers to Senior Managers/Executives, this training is for anyone who is currently involved with LinkedIn for their organisation, or for those newly introduced to the platform that wish to develop their knowledge further.
B2B industry professionals who need to generate leads remotely
Anyone who wants to generate business leads from LinkedIn.
Salespeople that want to generate high-quality leads every month without cold calling
Coaches and consultants that want to learn how to use LinkedIn to generate get more sales
People who want to build their brand or increase it’s visibility on LinkedIn
Individuals or businesses that want to network with small, medium, and Fortune 500 companies.
Sales professionals that have been affected by Covid and that need a new system to generate leads and sales remotely