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Linkedin Lead Generation, B2B Sales & Marketing for 2022

Name: Linkedin Lead Generation, B2B Sales & Marketing for 2022
Rating: 4.3 (31 reviews)

A proven step-by-step system for Lead Generation, Linkedin marketing and B2B Sales for your business.

Created bySean P.

Last updated 12/2021

English

What you'll learn

How to generate higher quality, volume, and consistent flow of leads with a FREE account on Linkedin
How to create a strong Linkedin profile (aka your sales page) that captures your prospect's attention
The most effective free marketing tools to help with your Linkedin profile design
How to establish your character and be seen as a trusted thought leader on Linkedin ((The world's largest professional network)
The latest Linkedin native tools and hacks in business development on Linkedin today
Get access to high-converting Linkedin outreach message templates that will get you responses from anyone.
How to identify prospects on Linkedin with the high purchase intent.
How to discover deep insights about your prospects on Linkedin.
How to connect and capture your competitor's or peer's connections.
How to use Linkedin Sales Navigator
How to use Linkedin's advance search filters and functions
Learn the fundamentals of Digital Advertising on Linkedin

Course content

7 sections • 26 lectures • 3h 21m total length

Introduction: Welcome Message and how to get the most out of this course0:23
Welcome to Linkedin Lead Generation, B2B Sales & Marketing for 2021

How to build your buyer persona (With Template)3:02
In this lesson, you will learn a structured approach to create your ideal customer persona.

Buyer personas describe who your ideal customers are, what their days are like, the challenges they face, and how they make decisions. This is crucial in crafting your Linkedin connection messages and speaking to your buyer's challenges.
For the resource, please duplicate (or copy) this template into your own google drive to edit it. You will not be able to edit the main shared template.

Why is your Linkedin Profile Important?2:28
The key reasons why your Linkedin profile is important. Don't leave this out as an after-thought!
Create a Linkedin profile picture that gets more views (With Examples)4:44
Your profile picture is a key element of your LinkedIn presence. Research shows that just having a picture makes your profile 14 times more likely to be viewed by others

In this lesson, we'll go through what makes a Linkedin profile picture stand-out (With examples).
Create a Linkedin profile picture that gets more views (Demonstration)3:00
In this lesson, we'll do a demonstration on how to use Linkedin's profile picture creation tools.
Bonus Tool: Create a Linkedin profile picture that stand-out2:52
In this demonstration, you will learn a bonus tool that helps you get the public sentiment on your profile picture. This helps you identify areas for improvement.
Bonus Tool: Creating your Linkedin Cover Picture (With Canva)9:28
In this lesson, we'll demonstrate how you can use a free tool called Canva to design your Linkedin cover picture in minutes.
What is the Linkedin Featured Section2:42
In this video, i will introduce to you the Linkedin featured section with some good examples.
How to use the Linkedin Featured Section (With Custom Previews Method)8:47
In this video, you will see a demonstration of how you can leverage the Linkedin featured section to make your profile more complete. Also, you will learn the custom preview method for your featured section.
Writing a Linkedin Headline that grabs attention5:22
In this lesson, you will learn how to write your Linkedin headline. Let's go through the examples and best practices.
Crafting a great Linkedin summary (With Examples & Best Practices)4:36
In this lesson, you will learn the steps to crafting your Linkedin summary. The Linkedin summary section is one of the biggest areas in your profile, so don't miss this!
Using Linkedin Showcase Services Tab to boost your profile1:53
In this lesson, we'll go through one of the most overlooked parts of your Linkedin profile. Watch how you can use the Linkedin showcase services page to alert your network about what you offer.
How to get endorsements and recommendations for your Linkedin profile1:32
In this lesson, you will learn 2 simple ways to get recommendations for your Linkedin profile to boost your social currency!

What are Connection Degrees on Linkedin?8:15
In this lesson, you'll learn the foundations of connection degrees on Linkedin and how it affects you.
Template 1: Linkedin Connection Messages that gets responses3:33
In this 3 part lesson, you will learn how to design a connection message that will increase your response rates from your prospects. You will be able to reach out to more prospects with empathy increasing the probability of them taking action.
Template 2: Linkedin Connection Messages that gets responses2:13
In this 3 part lesson, you will learn how to design a connection message that will increase your response rates from your prospects. You will be able to reach out to more prospects with empathy increasing the probability of them taking action.
Template 3: Linkedin Connection Messages that gets responses2:52
In this 3 part lesson, you will learn how to design a connection message that will increase your response rates from your prospects. You will be able to reach out to more prospects with empathy increasing the probability of them taking action.
Linkedin's Search Function: How to search for your prospects7:56
In this lesson, we'll demonstrate how you can use the free Linkedin search function with boolean operators to look for prospects.
How to connect with your competitor's customers and prospects on Linkedin6:19
In this lesson, you will learn how to find out who your competitor's connections/prospects are and connect with them.
How to use Linkedin groups, comments & events as a prospecting strategy10:49
In this lesson, you will learn how to use Linkedin groups, Linkedin comments, and Linkedin events for prospecting opportunities. These are underused strategies by other sales professionals which means it will make you stand-out if you use them.

What is Content Marketing and How to Automate it.7:06
In this video, we will go through the concepts of how content marketing can help you generate more leads and how you can automate this process so you can spend more time on building connections. Think of content marketing as a passive way to keep yourself top of mind to your prospects - So that when they're ready to buy, they'll choose you first.
How to automate your Content Marketing (Demonstration)15:00
In this video, we will demonstrate how you can automate your content marketing with a Free tool called Publer. You may use other similar tools with the same function.
How will Content Marketing help to generate more leads?5:41
In this lesson, you will understand why content marketing is important and how it truly helps with lead generation.
What content type works best on Linkedin?11:36

Requirements

Suitable for both novice to expert sales professionals who wants to learn Lead generation & B2B sales on Linkedin.
No prior knowledge is needed.
Must have a Linkedin Account

Description

What are others saying:

"One of the most in-depth Linkedin courses on Lead generation. I like how concise and practical each videos are - Laura Gillberd "

"Best. Linkedin. Course. Ever... This course is jammed packed with real-life sales scenarios on how you can get people to respond to you on Linkedin - Amanda Brown"

"I've been in sales and social selling for about 5-6 years and this course was an excellent refresher! It covered all the new advance new tools and tactics that i wasn't aware of - Mark Witherspoon"

Description

[UPDATED for 2022] - Double your volume of leads with the most comprehensive Linkedin B2B Sales and Lead Generation course.

***** Created from 9+ years of experience working with Sales professionals in companies like Oracle, Microsoft, Cisco, and even Linkedin themselves *****

What is this course about?

Which of these questions have you struggled with in the past 90 days?

"Why are my prospects not accepting my request to connect?"
"Why won't they reply to my messages?"
"What message should i send to get a response?"

Sound familiar?

Most people spin in circles, get frustrated, spend weeks/month/years of trial-and-error, and yet still fail. Some even start saying "Linkedin sucks".

The top 1% high-performing sales pros do things differently on Linkedin (The world's largest professional network).

They're able to create a stand-out Linkedin profile, research their audience, and craft irresistible connection messages that gets replies.

What exactly makes these sales professionals so successful? How are they generating so many leads?

Hi, my name is Shaun. And i have some good news! I want to share with you the exact lead generation scripts, checklist, templates, cheat sheets, and tools we use with top professionals (From Microsoft, Oracle, Cisco and more).

This 25 session course starts by teaching you the foundational concepts of Linkedin, and ends with all the tools you need to generate leads on Linkedin.

We strip all the fluff and dive into the nuts and bolts on what you need to do - From your Linkedin profile all the way to crafting a winning message.

Whether you're trying to connect with someone from a Fortune 500 company or a small company, you will be fully equipped with street-tested research strategies and outreach messages that gets results.

Who is it for?

Suitable for both novice to expert sales professionals who wants to learn Lead generation & B2B sales on Linkedin. No prior knowledge is needed.

Who this course is for:

B2B Sales Professionals of all experience levels

Linkedin Lead Generation, B2B Sales & Marketing for 2022

What you'll learn

Explore related topics

Course content

Welcome - Your Linkedin Lead Generation Journey Begins Here!1 lecture • 1min

Understanding your buyer & customer persona1 lecture • 3min

Linkedin Profile Optimization Strategies that will help you stand-out11 lectures • 47min

Linkedin Lead Generation and Outreach Strategies7 lectures • 42min

Attracting Prospects Passively With Content Marketing4 lectures • 39min

Maximising Linkedin Sales Navigator to generate sales, leads and meetings1 lecture • 15min

How to Create Impactful Linkedin Ads in 20211 lecture • 55min

Requirements

Description

Who this course is for: