LinkedIn Training Course
Learn how to use Linkedin for business, how to use Linkedin for job searches and get tips on how to use Linkedin for social recruiting in this comprehensive online social media training course packed with training videos and tutorials by the coauthor of the first book on B2B social media.
Leverage the world's largest online professional network with more than 200 million members in over 200 countries and territories, 2 million company pages and corporate hiring managers from 85 of the Fortune 100.
- About this Instructor02:12
- Promotional Materials01:15
- Basic Tour09:03
- Vanity URLs02:01
- View Visitors02:02
- View Contacts03:44
- Profile Badges02:59
- Badge Embed Demo02:07
- Networking in Groups03:35
- Messaging Group Members02:31
- LinkedIn Today04:17
- Share Button Embed Demo04:40
- LinkedIn Twitter Integration01:59
- Sign-In Button02:26
- Mobile App07:50
- iPad App04:26
- Branded B2B Networks11:42
- B2B Networking Strategy07:47
- B2B Community Managers03:25
- Next Steps01:30
- Supplemental Resources01:43
- Linkedin B2B Social Marketing Update39:10
- How Social Media Killed the Cold Call32:00
- Managing B2B Online Communities52:06
- B2B Social Networking Case Study: SAP Community Network56:20
I am a digital transformation advisor and digital marketing consultant.
I help clients grow revenue online through B2B growth marketing initiatives using my own, proprietary organic growth framework.
I led the center for digital innovation at Howard Industries, a $1B B2B, launched 2 SaaS start-ups and did integrated marketing for entertainment, media and tech clients at one the world's largest PR Agencies.
I’m a best-selling author of Social Marketing to the Business Customer. Some of the organizations I've advised are Boeing, Cirque du Soleil, City National Bank, Hard Rock Casinos, Johnson & Johnson, Korn Ferry, Lucasfilm, US Dept. of Defense, US Dept. of State, Inter American Development Bank.
My complete library of self-paced, online digital marketing, compliance and security training courses have been taken by nearly a quarter million people worldwide on Udemy and at my own website.
Google "social media training" to find my additional courses.