Social Media Marketing LinkedIn

LinkedIn Training Course

LinkedIn Training from the B2B social media expert & best-selling author of "Social Marketing to the Business Customer."
Rating: 4.0 out of 5 (860 ratings)
28,377 students
Created by Eric Schwartzman
Enroll now
LinkedIn Training Course
Rating: 4.0 out of 5 (860 ratings)
28,377 students
Buy now
How to Optimize your Profile
Tips and Tricks for Accelerating the Growth of Your Network
How to Hide Your Connections
How to See Who's Been Viewing Your Profile
How to Evaluate a Linkedin Group Before You Join It
Group Networking Best Practices
Generate Leads in Linkedin Answers
Embed Profile Badges on any Website
Embed Share Buttons on any Website
Crowdsource Industry News
Use Sign-In with Linkedin Buttons
How to Use the iPhone Linkedin App
How to Use the iPad Linkedin App
Branded B2B Social Networks
B2B Social Networking Strategy
Managing B2B Social Networks
The ROI of B2B Social Networking
And much, much more

Requirements

Description
Learn to use Linkedin effectively and responsibly in this definitive Linkedin Training Course.

Learn how to use Linkedin for business, how to use Linkedin for job searches and get tips on how to use Linkedin for social recruiting in this comprehensive online social media training course packed with training videos and tutorials by the coauthor of the first book on B2B social media.

Leverage the world's largest online professional network with more than 200 million members in over 200 countries and territories, 2 million company pages and corporate hiring managers from 85 of the Fortune 100.
Curriculum
5 sections • 34 lectures • 5h 2m total length
  • Overview
  • About this Instructor
  • Promotional Materials
  • Housekeeping
  • Basic Tour
  • Profiles
  • Vanity URLs
  • View Visitors
  • View Contacts
  • Connections
  • Messaging
  • Email
  • Profile Badges
  • Badge Embed Demo
  • Groups
  • Networking in Groups
  • Messaging Group Members
  • Connecting
  • LinkedIn Today
  • Share Button Embed Demo
  • LinkedIn Twitter Integration
  • Sign-In Button
  • Mobile App
  • iPad App
  • Branded B2B Networks
  • B2B Networking Strategy
  • B2B Community Managers
  • ROI
  • Next Steps
  • Supplemental Resources
  • Linkedin B2B Social Marketing Update
  • How Social Media Killed the Cold Call
  • Managing B2B Online Communities
  • B2B Social Networking Case Study: SAP Community Network

Instructor
Eric Schwartzman
Multidisciplinary team leader
Eric Schwartzman
  • 4.2 Instructor Rating
  • 11,330 Reviews
  • 189,794 Students
  • 20 Courses

I help organizations turn content into contacts into cash through optimization, digital engagement and lead generation.

I led the center for digital innovation at Howard Industries, a $1B B2B, launched 2 SaaS start-ups and did integrated marketing for entertainment, media and tech clients at one the world's largest PR Agencies.

I’m a best-selling author of Social Marketing to the Business Customer. Some of the organizations I've advised are Boeing, Cirque du Soleil, City National Bank, Hard Rock Casinos, Johnson & Johnson, Korn Ferry, Lucasfilm, US Dept. of Defense, US Dept. of State, Inter American Development Bank.

My complete library of self-paced, online digital marketing, compliance and security training courses have been taken by nearly a quarter million people worldwide on Udemy and at my own website.

Google "social media training" to find my additional courses.