Life Coaching Certificate Course (Beginner to Advanced)
4.5 (23,667 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
107,640 students enrolled

Life Coaching Certificate Course (Beginner to Advanced)

Learn the transformational Achology Life Coaching process and become a highly skilled, Achology certified Life Coach
4.5 (23,667 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
107,640 students enrolled
Last updated 4/2020
English
English [Auto], French [Auto], 4 more
  • German [Auto]
  • Indonesian [Auto]
  • Italian [Auto]
  • Spanish [Auto]
Current price: $119.99 Original price: $199.99 Discount: 40% off
2 days left at this price!
30-Day Money-Back Guarantee
This course includes
  • 52.5 hours on-demand video
  • 8 articles
  • 351 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
Training 5 or more people?

Get your team access to 4,000+ top Udemy courses anytime, anywhere.

Try Udemy for Business
What you'll learn
  • You will learn a practical life coaching process that you can use in your life, career and relationships, or, with other people that you know right away.
  • Throughout this training, you will learn how to break through other people's limiting and self-defeating beliefs to help them live a more empowered and autonomous life.
  • Discover how to establish healthy relationship boundaries with clients and create an environment that's conducive to enabling them to define and fulfil their goals.
  • Understand how to positively influence how other people think, feel and behave when pursuing their main goals or primary values-based objectives.
  • On completion of this training, you will understand how to identify the core values that motivate people to do the things they do in life.
  • You will be shown how to carry out life coaching sessions and also be provided with a process for structuring your sessions with others.
  • You will discover how the mind processes day-to-day experiences and transforms your interpretation of them into memories, fears, frustrations, passions, actions and outcomes.
  • Discover how to become far more self-aware in the way that you communicate and interact with people (alongside the psychology behind these communication patterns).
  • This comprehensive training course comes with over 30+ professionally produced life-coaching resources, which will enable you to start coaching people immediately after completion.
  • PLUS: Get access to our great online FB community and practice your newfound skills right away. On completion of the course, you can also apply to join The Academy for Modern Applied Psychology.
Requirements
  • No prior knowledge of Life Coaching is required to enrol in this course - making it ideal for those who are new to exploring this exciting helping discipline!
  • Many self-reflective ideas are presented throughout the course, and as such students are encouraged to take notes (this is for self-reflection only and isn't required for submission).
  • You can complete this Life Coaching training in your own time and pace (also comes accompanied with a full audio MP3 version). Is easily achievable to complete within 6 - 8 weeks.
  • The full Life Coaching course can be studied online with an internet connection. The curriculum is similar to that which what you might find in a reputable attendance based Life Coaching course.
  • You can study Life Coaching from the comfort of your own home or favourite cafe at any time. You can access your course lessons from your smartphone, tablet or desktop computer.
  • This course was last update in July 2019, drawing on over a decade of Life Coaching experience, blending in theoretical knowledge and other relevant psychological and philosophical principles.
  • A range of additional downloadable (and editable) course materials is also provided that will make this Life Coaching training course enlightening, fascinating and enjoyable.
  • Students who benefit most from this Life Coaching course are those who REFLECT upon and APPLY the lessons personally.
Description

Have you ever aspired to become an empowered and influential social figure with a deep understanding of how to help other people find meaning, direction and fulfil their fullest potential in life? If so, let us continue.

Fully revised in 2019, this Achology Certified Life Coaching course was designed to provide you with the understanding and insights you need, to establishing yourself as a professional life coach. You will learn how to enable others to take responsibility for what they want and become decisive enough to take the necessary action steps. In short, you will learn to build big people.

Join your instructor, Kain Ramsay, and over a quarter of a million other students in a thriving online community of professional life coaches and other inter-disciplinary helping practitioners. This expertly produced course delves deep into the wealth of experience and insight which he has accumulated from over a decade of coaching thousands of people across the world.

The hugely rewarding aspect of Life Coaching is enabling people to advance in life in a practical and meaningful way. Throughout this training course, you'll learn to add massive value into people’s lives by helping them to overcome their initial doubts, limiting self-beliefs and most deep-rooted objections to actualise their hopes, goals and life aspirations.

As you learn how to life coach other people, you will naturally identify the aspects of life you need to do work on for yourself. Upon completion of the course, you will have developed the people skills, communication skills and listening skills required to win the trust of others and influence them in a life-transforming way.


Qu) What will I be able to do upon completion of this course?

As you apply what you're learning throughout the course to yourself, you will discover how to:

  • Nurture healthy personal & professional relationships

  • Change unhelpful behaviours in yourself & other people

  • Help others to set specific, meaningful & achievable goals

  • Identify & overcome limiting beliefs & destructive attitudes

  • Help people grow in maturity, decisiveness and responsibility.

  • Master your mindset & revolutionise your interpersonal skills

  • Use the resources provided in the course for life coaching others

  • Become an engaging, influential and inspirational communicator

  • Develop a mindset for sustaining a successful life coaching business

  • And much, much more …


Where many life coaching resources only focus on goal-setting and emotional management, this life coaching course goes much deeper to explore the psychology underlying people's difficulties with personal growth and self-management.

For your investment, you will gain lifetime access to eight modules (over 32hrs) of video-based teaching, life lessons and thought-provoking activities. With this course under your belt, you will be able to progress onto the Achology Life Coaching Practitioner Course (or just start sharing what you’ve learned with others as a life coach!).

There is no deadline for you finishing the course, and you can fit the training around your current responsibilities and at your own preferred pace. The typical duration of this course is anywhere between 2 to 6 months.

This Achology certified course will provide you with the core skills you need to begin your journey as a life coach right away. If you're already a coach, it will help you enhance your current offerings. If your goal is to join this course for personal development, you'll undoubtedly become a more valuable member or any social group, family or professional organisation you are part of.

Inside the course, you will have the opportunity to join the Achology Facebook support community in which you can ask questions, discuss what you're learning and benefit from the wealth of wisdom of over 28,500 like-minded others.

On completion of the final lecture, you will be awarded your Achology Certificate in Life Coaching which will also qualify you to join Achology: The Academy of Modern Applied Psychology as a professional member.

Full Money Back Guarantee: We know you'll love this course, and to show how confident we are, we offer a full money-back guarantee with no questions asked should it not meet your needs.

Who this course is for:
  • One reason why Life Coaching is such a popular area of study is that the subject matter gives us profound insights into understanding the human experience and the factors that motivate human behaviour.
  • Another draw to Life Coaching is the naturally helping nature of the profession. Understanding the human mind and emotions can enable life coaching students to improve multiple aspects of their own life.
  • Those who want to work more successfully in different 'people’ environments often become more valuable team assets when trained in Life Coaching and/or the other professional helping modalities.
  • If you’re considering a career in people management or leadership, you’ll require coaching skills to help bring out the very best in those whom you have influence over. The Achology Life Coaching framework is great for this.
  • Life Coaching is a fascinating and thought-challenging subject. However, many people don’t know that it also helps you develop several interpersonal skills and transferable professional abilities.
  • Communicating effectively with other people is a crucial life skill in almost every social or professional environment we can find ourselves in. This ability is improved in every Life Coaching student, often without even realising it!
  • Those who commonly study Life Coaching are teachers, medical professionals, physical trainers, parents, psychologists, Achologists, social workers, leadership teams, professional helpers, HR professionals, public speakers, and those who simply aspire to become more valuable and effective versions of themselves.
Course content
Expand all 240 lectures 52:38:53
+ The Purpose and Fundamentals of Life Coaching
17 lectures 04:29:53

This Life Coaching Certification Programme (Beginner to Advanced) is more than just an online course.

It is an interactive learning experience, through which you will find essential life principles for living your life in a more authentic way. You'll also be provided with a broad range of time-honored lessons that you can use with your future coaching clients.

In this video lecture, Kain gives a broad overview of all the main topics and areas of study that will be presented throughout the course.

S1: Course Introduction & Navigation

S2: Self Awareness/ Awareness of Others

S3: Core Beliefs and World Views

S4: Core Values and Priorities

S5: Communication Skills and Principles

S6: Social Skills and People Principles

S7: Goal Setting & Action Planning

S8: Basic Business Coaching Tools

S9: The Achology Coaching Framework

S10: The F.A.Q’s Section

S11: Ideas for Further Study and Close

Remember: Check the additional materials section of each video lecture as there are many downloadable life coaching resources available for you to access throughout the course.

Life Coaching Certification Programme (Beginner to Advanced)

Preview 16:51

In this video, Kain explores the various approaches you can take to studying this course and presents three levels of impact that you can make upon completion of the course:

1) Personal Impact & Transformation (Impact your current quality of life)

2) Impacting Others One-to-One (Setting up a coaching practice)

3) Cultural, National & Global Impact (Social enterprises or Initiatives)

Life Coaching Certification Programme (Beginner to Advanced)

Preview 15:17

In this vlecture, we highlight various channels that you can direct your queries to should you have any questions as you work through the course material.

For any platform or technical related questions, such as issues with billing, video playback, downloading content etc, please visit udemy.support.com. The team are excellent and will respond to your queries asap.

For any learning or content related questions, please visit our 'Practice Makes Permanent' Facebook community, where you'll find over 29,500 students who are already enrolled on one or more Achology courses. The group is very welcoming of new members and would love to discuss some of the questions you have.

Life Coaching Certification Programme (Beginner to Advanced)

Course Instructions & FAQ's
03:12

”We can know all of the greatest life coaching processes in the world, but if we cannot earn the trust of our clients, we have nothing.”

In this video, Kain unpacks the 'Beautiful Attitudes of Effective Life Coaching', thirteen attitudes that we can adopt if we want to develop and strengthen trust in the relationships we have with our clients and the other people in our lives.

This video is part one of two.

Life Coaching Certification Programme (Beginner to Advanced)

The Beautiful Attitudes of Effective Life Coaching Part 1
36:12

”We can know all of the greatest life coaching processes in the world, but if we cannot earn the trust of our clients, we have nothing.”

In this video, Kain unpacks the 'Beautiful Attitudes of Effective Life Coaching', thirteen attitudes that we can adopt if we want to develop and strengthen trust in the relationships we have with our clients and the other people in our lives.

This video is part two of two.

Life Coaching Certification Programme (Beginner to Advanced)

The Beautiful Attitudes of Effective Life Coaching Part 2
25:01

In this video Kain explores the purpose of life coaching, firstly giving reference to what life coaching is not: advice giving, teaching, lecturing, professional consulting, counselling or therapy.

He also further unpacks the purpose of life coaching by giving reference to a very simple coaching process that we can take people through.

Life Coaching Certification Programme (Beginner to Advanced)

Preview 18:18

In this video, Kain demonstrates a very simple coaching session where he asks Karen a series of questions to help her establish a meaningful goal that she can begin working towards.

Life Coaching Certification Programme (Beginner to Advanced)


Preview 16:15

In this video Kain further unpacks the purpose of life coaching. He highlights how essential it is when coaching that the client works towards a positive motivation, not a negative one.

Life Coaching Certification Programme (Beginner to Advanced)

The Purpose of Life Coaching: Further Distinctions
06:40

There are many things that get in the way of active listening (& learning). It's important to be aware of these barriers (many of which are just bad habits) in order to become a more effective listener:

1) We have preconceived ideas, expectations or bias

2) We are more interested in being 'right' than learning

3) We are listening to reply instead of listening to learn

4) We find the communicator attractive/unattractive

5) Having a closed mind

6) Other external distractions

Life Coaching Certification Programme (Beginner to Advanced)

Raising Personal Standards
27:46

In this video Kain outlines a standard that we can impliment in our coaching practice for being effective. He shares his own personal examples of working with clients who are not open, receptive or appreciative.

Healthy questions we can ask to gauge where our clients are at:

- Is your client open to hearing new ideas and are they ready to change?

- Is your client receptive and willing to apply what they're learning?

- Is your client appreciative of your time, energy, insights and efforts?

If a client continues to come back each week and over time you can see that they are not changing, we must ask them the question as to why they're coming for coaching.

Life Coaching Certification Programme (Beginner to Advanced)

A Standard for Effective Life Coaching
18:26

In this video Kain outlines a simple exercise we can use to begin improving our listening skills.

Ask a partner, friend, family member if you can practise on them and take them through this simple questioning technique which explores their past, present and future.

Life Coaching Certification Programme (Beginner to Advanced)

Past, Present & Future Exercise
03:43

In this video Kain has a conversation with Karen, taking her through a series of questions that encourage her to reflect on her past, consider her main learnings, look at where she currently is in present life and visualise who she wants to be in the future.

The questions from this demonstration can be found in the additional downloads section.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: Past, Present & Future Exercise
27:51

In this video Kain gives an overview of various different learning styles. It's important that we develop an understanding of how people learn so that we can meet the needs of our clients in the most effective way.

We must ask the questions - are we engaging and communiating with clients in a way that's not right for them? Are they engaged in sessions?

Life Coaching Certification Programme (Beginner to Advanced)

Exploring Basic Learning Styles
10:50

We all bring our personal bias into every situation. Our perception is rarely the truth.

As coaches, the most effective role we can play is that of an 'investigator' - helping to identify the truth of our client's situations and circumstances. In this video Kain shares a couple of stories that paint a picture of how inaccurate our perception can be at times.

Life Coaching Certification Programme (Beginner to Advanced)

Perception vs Reality
18:36

We're all meaning making machines, interpreting and drawing meaning from every single experience each day. In this video Kain highlights a series of words and asks us to consider what meaning each of these words has for us.

Life Coaching Certification Programme (Beginner to Advanced)

The Perception Game: How do you perceive?
15:59

Calling all Life Coaches ....

As we're almost at the end of section 1, by now, you will probably have decided whether this is a course that justifies you investing more time into or not.

If you're still with me and are intrigued to continue on, I'd like to invite you to come and join your other online course peers inside of our Practice Makes Permanent Facebook discussion group. The purpose of the group is to provide you with a platform to discuss the main course ideas, principles and practices in view of developing a deeper understanding of these main helping disciplines, ask relevant course related questions and partake in healthy discussion.

You'll feel at home in this community if you're a professional coach (or aspiring coach), consultant, therapist, trainer or practitioner and want to pick the brains of other likeminded peers. We have also created additional practice groups for those students who wish to find buddy partners to practice with.

In order to maintain the 'community feel' we've managed to create inside of the group, there's a few entry questions we'll ask you to answer prior to joining, which once answered, will allow you access to this new and excellent coaching support community.

Join the Practice Makes Permanent Discussion Group!
01:07

Our perception is simply the lens through which we view life. Our role as coaches is not to have an opinion about our client's circumstances or situations but instead to look to see things as they do. It's only through doing this that we actually learn to understand people.

Life Coaching Certification Programme (Beginner to Advanced)

End of Section One Summary & Wrap Up
07:49
+ Developing Self-Awareness and Emotional IQ
28 lectures 07:57:03

In this video Kain has a conversation about the meaning of life. We're all ascribing meaning onto our life events, all the time.

We each get to decide what our life means through the way we chose to interpret out events and experiences. What is the meaning of life? This is a huge and vague question - a more relevant question we can ask is what is the purpose of your life?

Life Coaching Certification Programme (Beginner to Advanced)

What is the Meaning of Life?
11:48

We can't coach someone through a stage in life that we have not already surpasssed. But, it's also true that we only ever need to be one or two steps ahead of someone in order to help them.

In this video, Kain shareas a story of what it means to be 'in the hole' ...when a person hits rock bottom in life.

Life Coaching Certification Programme (Beginner to Advanced)

Being in the 'Hole' in Life
10:49

When clients come to us, they will always be struglling with confidence in one or more areas of their lives.

A person will only ever grow in confidence as they recognise how their intrinsic value can have a positive impact in the lives of others. In this video, Kain explores this idea whilst unpacking the terms 'self concept', 'self worth' and 'self'esteem'.

Life Coaching Certification Programme (Beginner to Advanced)

Building Self-Awareness in Oursleves and our Coaching Clients
19:41

The 'Victim' drama triangle is made up of three different people, playing three different roles.

The Rescuer, The Persecutor and The Victim - in this video Kain demonstrates each of these roles and how they can each play out in a coaching relationship.

Life Coaching Certification Programme (Beginner to Advanced)

The 'Victim' Drama Triangle
11:32

The process of growing in life is about us growing up and out of the limiting beliefs we've developed about ourselves when we are young. In this video Kain unpacks the 7 Levels of Consciousness through which we can grow in life

1) Victim

2) Conflict

3) Responsibility

4) Concern

5) Reconciliation

6) Synthesis

7) Absolute Passion

Life Coaching Certification Programme (Beginner to Advanced)

The 7 Levels of Consciousness & Self-Awareness
28:12

In this video Kain explores how self-awareness impacts our social effectiveness:

Self-awareess: Conscious knowledge of one's own character and feelings. Our level of self-awareness hugely impacts the quality of our lives.

Self Management: taking responsibility for one's own behaviours and well-being. If we're not aware of how we're channeling our energies and time into one thing, this can come at the cost of somethnig else.

Social Awareness: the ability to respond well to the needs of others. If we're not able to manage ourselves effectively, we'll never be able to positively influence others to better manage themselves.

Social Management: the ability to influence positive social change and/or societal change. The level of which we mature and apply principles in our own lives will go on to determine the level of impact we make in the world.

Life Coaching Certification Programme (Beginner to Advanced)

Personal & Social Ability
22:02

In this video Kain shares his own experience of how the way in which he interpreted his various life events led to his own identity crisis, where he drew his identity from the responses he received from other people.

Life Coaching Certification Programme (Beginner to Advanced)

The Story of Identity Crisis
22:49

In this video Kain and Karen have a discussion about some of her early life experiences and how these influenced her thinking and the development of some of the limiting beliefs that have held her back in.

Life Coaching Certification Programme (Beginner to Advanced)

Truth Focused Discussions for Raising Self-Awareness
18:09

In this video Kain shares a story which sheds light about where our limiting beleiefs are born. He presents a very simple exercise that we can work through to help better understand the influence our thoughts have on our emotions.

Life Coaching Certification Programme (Beginner to Advanced)

Exercise: How Thoughts Create Things
19:51

In this video Kain unpacks the idea of emotional time travel and how our emotions are influenced by where we choose to focus our attention, highlighting that how we relate to the past will determine how we relate to the future.

Life Coaching Certification Programme (Beginner to Advanced)

Emotional Time Travel
14:47

A 'breakthrough' is just the same as a shift in perspective. When we take a client through a breakthrough session we're helping them to consider their life circumstances and situations from a different perspective from the lens through which they're currently viewing life.

Life Coaching Certification Programme (Beginner to Advanced)

What is a Personal Breakthrough Session?
11:26

In this video Kain takes Karen through a personal breakthrough session where they explore together the real reason behind a personal problem that Karen is facing.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: A Personal Breakthrough Session
27:02

In this video Kain and Karen have a conversation about the breakthrough session, looking at Karen's main learnings and how the experience was for her.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration Deconstruction
12:37

In this video Kain unpacks the choices of maturity and character, exploring helpful and unhelpful attitudes that we can begin recognising in our own lives and in the lives of our clients.

This video is Part 1 of 2.

Life Coaching Certification Programme (Beginner to Advanced)

The Choices of Maturity & Character Part 1
20:57

In this video Kain unpacks the choices of maturity and character, exploring helpful and unhelpful attitudes that we can begin recognising in our own lives and in the lives of our clients.

This video is Part 2 of 2.

Life Coaching Certification Programme (Beginner to Advanced)

The Choices of Maturity & Character Part 2
23:47

Nine times out of ten the problems that people have are not even 'real' things.

People respond more to their perception than they do reality. Many people spend a lot of time imaging the worse case scenario. In this video Kain outlines the difference between living life based on facts, feelings and faith.

Life Coaching Certification Programme (Beginner to Advanced)

Facts vs Faith vs Feelings
18:31

In this video Kain talks through a case study example unpacking how he would differentiate between the facts, faith based expectations and feelings that a client brings when sharing their problems. Taking this approach allows us as coaches to look at people's stories from an objective perspective.

Life Coaching Certification Programme (Beginner to Advanced)

Facts vs Faith vs Feelings: A Case Study Exercise
21:23

Understanding how our body, spirit and soul are separated allows us to make wise and well-informed decisions in life. In this video Kain unpacks the difference between the three and discusses how all growth in life is spiritual.

Life Coaching Certification Programme (Beginner to Advanced)

Becoming Acquainted with Yourself: Body, Soul and Spirit
18:51

In this video Kain unpacks a model that allows us to differentiate between the five different levels on which we experience life: Physical, Emotional, Rational, Volitional and Spiritual. This is a model that we can use in our coaching to help look at the various different elements of an individual's problem.

Life Coaching Certification Programme (Beginner to Advanced)

The Five Main Levels of Human Experience
09:39

In this video Kain takes Karen through the model outlined in the previous lecture helping her to identify the physical, emotional, rational, volitional and spiritual elements of a problem she is facing.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: The Five Main Levels of Human Experience
19:55

In this video Kain deconstructs the demonstration with Karen, bringing to light key parts of the coaching process and Karen's main learnings throughout.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration Deconstruction
07:44

If we want other people to trust us we must operate from a place of non-judgementalism and seek to understand them.  In this video Kain explores the three different levels of perception and how these can impact the way we see other people.

Life Coaching Certification Programme (Beginner to Advanced)

How we See and Interpret the World
20:13

The meaning we assign onto our events determines how we experience those events.

Whilst we cannot control situations and circumstances in our outside world, we can choose how we respond to these events. In this video Kain unpacks the connection between our thoughts, our feelings, our actions and our outcomes.

Life Coaching Certification Programme (Beginner to Advanced)

The Peronal Responsibility Cycle
17:19

In this video Kain paints a picture of the various cognitive distortions that people experience.

He goes on to highlight how cognitive restructuring and socratic questioning can help our clients to review and evaluate the quality of their thoughts. It's our questioning techniques that can become our greatest ally when coaching clients.

Life Coaching Certification Programme (Beginner to Advanced)

Breaking the Vicious Circle: Identifying Thought Patterns
13:09

In this demonstration Kain takes Karen through a series of 'socratic' questions which unpacks an unhelpful thought that Karen has been subscribing to for a number of years.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: Socratic Questioning
25:01

In this video Kain outlines the Achology Emotional IQ Model which unpacks the natural order of emotions we experience when in pursuit of our goals in life.

Life Coaching Certification Programme (Beginner to Advanced)

The Achology Emotional IQ Model
14:05

Our current state is where we see ourselves as being today (self-esteem). Our ideal state is the future version of ourselves that we want to be, we feel we should be or ought to be (self-concept).

Focusing on improving our self-esteem, will keep us going round in circles as we're solely committed to feeling better within ourselves. It's only as we commit to pursuing a meaningful vision of who we can become, a better version of ourselves for others, that we experience fulfilment in life.

Life Coaching Certification Programme (Beginner to Advanced)

Revisiting Self-Esteem and Self-Concept
15:08

Just in case you didn't join our excellent 'Practice Makes Permanent' Community Group (back in Lecture Two), we wanted to give you another opportunity to do so.

Our community has been going strong since June 2017 and now has over 20,000 active members who regularly ask questions, host forum discussions, live discussions, practice groups and even live Breakthrough sessions!

All of our students who hope to set up a Life Coaching practice someday have found the experience they've gained from standing alongside other like-minded peers to be invaluable while on their journey of study.

Inside of the group, we have many Life Coaching initiatives for you to get involved in, such as;

  • Course discussion

  • Training Triads

  • Facebook Live Videos

  • Member posted content

  • Member hosted initiatives

  • and much, much more .....

Join us in the PMP Community Today, and we'll look forward to interacting with you on the inside!

Join the 'Practice Makes Permanent' Support Group
00:36
+ The Development and Deconstruction of Core Beliefs
17 lectures 04:30:08

In this video Kain highlights the difference between opinions, thoughts, emotions, beliefs and truth.

Our beliefs operate on an unconscious level and become the chain around our necks that hold us back in life. He explores this idea and unpacks how our beliefs are developed.

Life Coaching Certification Programme (Beginner to Advanced)

Introducing the Core Beliefs Section
14:09

In this video Kain unpacks the three major periods during which our beliefs/values are developed, according to Morris Massey: The Imprint Period, The Modelling Period and the Socialisation Period.

Life Coaching Certification Programme (Beginner to Advanced)

Morris Massey's Stages of Belief Development
11:58

The greatest prisons that exist are not those built of stone, but in fact the prisons of the limiting beliefs that we subscribe to in life. In this video Kain discusses Albert Ellis' thirteen unhelpful beliefs that people operate out of in life.

This video is part 1 of 2.

Life Coaching Certification Programme (Beginner to Advanced)

Albert Ellis' Thirteen Unhelpful Beliefs Part 1
18:23

The greatest prisons that exist are not those built of stone, but in fact the prisons of the limiting beliefs that we subscribe to in life. In this video Kain discusses Albert Ellis' thirteen unhelpful beliefs that people operate out of in life.

This video is part 2 of 2.

Life Coaching Certification Programme (Beginner to Advanced)

Albert Ellis' Thirteen Unhelpful Beliefs Part 2
19:58

In this video Kain takes Karen through a series of questions that help her to identify some of the unhelpful beliefs that have held her back for a number of years.

They together look at the consequences of having operated out of these beliefs and look to establish what must now change in order for Karen to start getting more of what she wants.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: Questions to Help Find Limiting Beliefs
27:33

In this video Kain shares a story from his military experience where he was introduced to the idea 'Operation Hearts and Minds'. This is a fundamental principle that we must consider if we want to build our coaching relationships on a foundation of trust.

Life Coaching Certification Programme (Beginner to Advanced)

Operation Hearts and Minds
08:42

In this video Kain unpacks the difference between an external and internal locus of control.

Those subscribing to an external locus of control will often succumb to a victim mentality and generally in life will focus on 'feeling better' within themselves. As coaches we want to be leading clients out of an external locus of control into an internal locus of control where they are taking responsibility for their thoughts, feelings, behaviours and outcomes in life.

Life Coaching Certification Programme (Beginner to Advanced)

Understanding Locus of Control
11:52

Coaching is about helping people to take a greater degreee of responsibility for that which is true.

In this video Kain outlines an exercise detailing seven statements that we can consider to start getting really honest about what's actually true for us.

Life Coaching Certification Programme (Beginner to Advanced)

Exercise: Exploring Truth Statements
12:14

In this video Kain outlines the belief modification process, a visualisation process that we can use with clients to help them establish a meaningful vision of who they can become.

Life Coaching Certification Programme (Beginner to Advanced)

The Belief Modification Process
07:18

In this video Kain takes Karen through the belief modification process model to help her visualise a meaningful vision of who she can become.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: The Belief Modification Process
22:47

In this video Kain shares a framework of focus which highlights various different areas that people build their confidence on. The only strong foundation that we can build and base our lives on is that of our core identity.

Life Coaching Certification Programme (Beginner to Advanced)

Who Am I: Building Foundations on our Core Identity
16:11

If we want to become grounded within ourselves, we need a unique reference point. This is what the Core Identity Coaching Model allows us to establish and throughout this video Kain further unpacks this idea.

Life Coaching Certification Programme (Beginner to Advanced)

The Core Identity Coaching Model
24:00

In this video Kain takes us through a personal reflection exercise: a series of questions that allows us to define who we are at the core.

Life Coaching Certification Programme (Beginner to Advanced)

Establishing Who You Are at the core
23:24

In this video Kain introduces the 'Core Beliefs Workbook' - a resource of thought provoking questions that challenges a person to consider where they're at in life.

This is a resource we can use to develop our own self-awareness or with potential coaching clients to help them establish a starting point for coaching.

Life Coaching Certification Programme (Beginner to Advanced)

The Core Beliefs Workbook
03:47

In this video Kain shares a story of one of his coaching clients who had come for coaching because he felt as though he had reached a glass ceiling in life.

The coaching process revealed that this stemmed from a feeling of inadequacy and 'not feeling enough'. Kain unpacks the 'good enough' principle and how this affects our experince of life.

Life Coaching Certification Programme (Beginner to Advanced)

The 'Good Enough' Principle
16:21

Our beliefs cannot be used as a foundation on which to build our lives because our beliefs are not a constant, they're always changing.

In this video Kain introduces the 'Kuhn Cycle', a model that we can use to better understand the process of paradigm change.

Life Coaching Certification Programme (Beginner to Advanced)

Exploring The 'Kuhn Cycle'
12:17

In this video Kain shares a story to wrap up this section on core beliefs and summarises what we've covered throughout the course so far.

Life Coaching Certification Programme (Beginner to Advanced)

End of Section Three Summary and Wrap Up
19:14
+ Core Values & Understanding Human Behaviour
8 lectures 02:00:27

In this video Kain introduces the topic of core values. When we think of our values, we think of what is important to us in our lives (e.g., security, progress, wisdom, honesty, authenticity, fulfilment). 

Each of us holds numerous values with varying degrees of importance. A particular value may be paramount to one person, but then completely unimportant to another.

Much like company core values, your personal core values are there to guide behaviour and choice. Get them right and you'll be swift and focused in your decision-making, with clear direction.

Get them wrong or leave them ambiguous, and you'll constantly wonder how you got into this mess!

Life Coaching Certification Programme (Beginner to Advanced)

An Introduction to Core Values & Motives
10:43

In this video Kain unpacks Maslow's Hierarchy of Needs - a model that we can use to better understand the core motives/values that drive all human beings.

Life Coaching Certification Programme (Beginner to Advanced)

Unpacking Maslow's Hierarchy of Needs
15:52

Although your client's core values may not match your own or anyone else's, this doesn't mean that they are wrong or incorrect - they are just different.

Most smart people consciously or unconsciously use personal core values to select friendships, relationships and business partnerships. Your core values also help you wisely manage your personal resources such as time and money.

Most smart people consciously or unconsciously use personal core values to select friendships, relationships and business partnerships. Core values also help us to wisely manage our personal resources such as time and money.

In this video Kain shares a story that illustrates some of the options that we have in life, helping us to understand why sometimes we don't do the things that we really want to do.

Life Coaching Certification Programme (Beginner to Advanced)

The Freedom V's Security Conundrum
11:28

Jumping into goal setting is a common practice of many life coaches. In this video Kain outlines a different approach we can take and introduces a model that helps us to understand how we can hold our coaching clients accountable to their core values.

Life Coaching Certification Programme (Beginner to Advanced)

Holding People Accountable to Their Values
13:49

In this video Kain takes us on a journey through core values. If we come to better understand ourselves and our own decision making process, this allows us as coaches, to better understand and serve our clients.

Kain shares a series of stories and life lessons that illustrate how he has prioritised his core values over the years, allowing us to make better sense of our own core values and how we prioritise them.

This video is part 1 of 3.

Life Coaching Certification Programme (Beginner to Advanced)

Unpacking the Spiderweb of Core Human Values Part 1
21:57

In this video Kain takes us on a journey through core values. If we come to better understand ourselves and our own decision making process, this allows us as coaches, to better understand and serve our clients.

Kain shares a series of stories and life lessons that illustrate how he has prioritised his core values over the years, allowing us to make better sense of our own core values and how we prioritise them.

This video is part 2 of 3.

Life Coaching Certification Programme (Beginner to Advanced)

Unpacking the Spiderweb of Core Human Values Part 2
19:09

In this video Kain takes us on a journey through core values. If we come to better understand ourselves and our own decision making process, this allows us as coaches, to better understand and serve our clients.

Kain shares a series of stories and life lessons that illustrate how he has prioritised his core values over the years, allowing us to make better sense of our own core values and how we prioritise them.

This video is part 3 of 3.

Life Coaching Certification Programme (Beginner to Advanced)

Unpacking the Spiderweb of Core Human Values Part 3
20:30

In this video Kain brings this section of the course to a close and introduces us to the 'Core Values Workbook' - a resource we can work through to establish our own core values and how we currently prioritise them. This can be dowloaded in the additional resources section of the course.

Life Coaching Certification Programme (Beginner to Advanced)

The Core Values Workbook & End of Section Wrap Up
06:59
+ Life Coaching Language and Communication Skills
16 lectures 03:08:29

In this video Kain highlights that communication skills are not just how well we interact in our daily interactions with others, but also how well we listen and hear other people.

Kain introduces some of the core concepts outlined by Carl Rogers and how these provide a firm foundation on which we can build our coaching practices.

Life Coaching Certification Programme (Beginner to Advanced)

Introducing the Communication Skills Section
14:53
The Core Conditions of Relational Practice
03:08

'Attending' a person is about demonstrating to them that we are 'with' them, both physically, emotionally and psychologically. Kain unpacks this core communication skill and the skill of immediacy throughout this video.

Life Coaching Certification Programme (Beginner to Advanced)

The Art of Attending Others
05:39

In this video, Kain and Karen have a conversation about what it's like for Karen being married to Kain, whilst Kain demonstrates attending and immediacy skills throughout.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: Attending and Immediacy Skills
17:14

In this video, Kain discusses Thomas Gordon's 12 roadblocks to healthy and mature commmunications, exploring the idea that as a coach allowing any of these roadblocks into our coaching practice, will put us at risk of seriously damaging the trust in the relationship.

This video is Part 1 of 2.

Life Coaching Certification Programme (Beginner to Advanced)

The Roadblocks to Healthy Communications Part 1
22:54

In this video, Kain discusses Thomas Gordon's 12 roadblocks to healthy and mature commmunications, exploring the idea that as a coach allowing any of these roadblocks into our coaching practice, will put us at risk of seriously damaging the trust in the relationship.

This video is Part 2 of 2.

Life Coaching Certification Programme (Beginner to Advanced)

The Roadblocks to Healthy Communications Part 2
20:30

In this video Kain introduces the four stages of communications which offers explanation as to why communications can turn south at times; an essential teaching to get our heads around as coaches.

Life Coaching Certification Programme (Beginner to Advanced)

The Four Stages of Communications
09:56

Most people want healthy connection, but unless we're consciously choosing connection in our communications, we'll unconsciously be choosing disconnection.

In this video Kain unpacks the difference between monologe and dialogue and discusses the communication spectrum.

Life Coaching Certification Programme (Beginner to Advanced)

The Communication Spectrum
12:32

In this video Kain unpacks several core communication skills that are essential for us to build into our coaching practice: active listening, immediacy, attending, appropriate silence, non-directed questions, reflecting back, and positive outcome focused.

Life Coaching Certification Programme (Beginner to Advanced)

Core Communication Skills
11:32

In this video Kain demonstrates various core communication skills as he takes Karen through a coaching session where she discusses a goal that she currently has in life.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: Core Communication Skils
21:48

In this video Kain unpacks three levels of listening: internal, focused and global.

Listening to our clients on a global level takes time and discipline as we set aside all distraction and actively discern where our clients are at.

Life Coaching Certification Programme (Beginner to Advanced)

The Three Levels of Listening
07:49

In this video Kain demonstrates the importance of silence and asks some thought provoking questions to help us consider the degree of silence we have in our own lives.

Life Coaching Certification Programme (Beginner to Advanced)

S.I.L.E.N.C.E
07:05

It's essential that we approach coaching conversations with clients with a specific purpose to resolve problems, helping clients shift their focus away from what they don't want and towards what they actually want.

In this video Kain outlines a six step method that we can implement into every single coaching conversation.

Life Coaching Certification Programme (Beginner to Advanced)

The Six Step 'No-Lose' Life Coaching Method
12:48

In this video Kain unpacks two conversational techniques: chunking up and chunking down (also known as the hierarchy of ideas).

When communicating with our clients (or others in our day-to-day interactions), 'chunking up' refers to moving to more general or abstract pieces of information. While 'chunking down' means moving to more specific or detailed information.

Life Coaching Certification Programme (Beginner to Advanced)

Conversational Patterns: Chunking Up & Chunking Down
10:17

In this video Kain has a conversation with Karen and demonstrates how ‘Chunking Up’ and ‘Chunking Down’ can be used in our everyday interactions with others. 

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: Chunking Up & Chunking Down
07:27

In this video Kain introduces the Achology Communication Skills Workbook - a resource that unpacks some of the core communication skills that are essential for us to develop as life coaches, with a few self-reflection activities to help you evaluate the quality of your own communications.

The resource can be downloaded in the additional materials section of the course.

Life Coaching Certification Programme (Beginner to Advanced)

The Achology Commmunication Skills Workbook
02:57
+ Relationship Principles and Winning With People
7 lectures 02:28:22

Kain introduces this section by sharing a couple of stories from his past, unpacking some relationship principles that help you to consider the best way that you can relate to your coaching clients.

Life Coaching Certification Programme (Beginner to Advanced)

Introducing Section Six: Relationship & People Principles
21:41

It's only when you have strong foundations in life that you can build up in strong and robust ways. People often don't know how to build strong and robust relationships.

It's crucial that as life coaches we learn to separate people's behaviours from who they are. In this video Kain highlights 7 pillars of healthy relationships that you must have in place to build and maintain trust.

Life Coaching Certification Programme (Beginner to Advanced)

The Seven Pillars of Healthy Relationships
25:42

In this video Kain unpacks the trust equation which explains the various different factors that must be in place in order to build and maintain trust in your relationships.

Life Coaching Certification Programme (Beginner to Advanced)

Understanding The Trust Equation
17:56

In this video Kain discusses the eight levels of intimacy that people go through in relationships, giving insight as to why many relationships break down and never reach a stage of genuine intimacy.

Understanding this in the coaching context allows you to manage your expectations as to what is required for a client to reach this level of trust and intimacy in the relationship with you. Furthermore, understanding this allows you as a coach to be aware of and resolve any power struggle that you might bring into the coaching relationship.

Life Coaching Certification Programme (Beginner to Advanced)

The Eight Levels of Intimacy in Relationships
24:09

When we begin to explore perceptual positions, we start to develop the ability to experience relationships in a new way, becoming able to see, hear, and feel the connection through the eyes, ears and emotions of another person.

Beyond this, we also develop the ability to explore our relationships through the eyes (and ears) of a 3rd person neutral observer. When we add these new dimensions to our current perspective, we learn new ways of behaving that can enrich the quality of every relationship that we are in.

In this video Kain unpacks these ideas further and discusses how you can use perceptual positions to analyse problems or situations in a relationship that you would like to make progress in.

Life Coaching Certification Programme (Beginner to Advanced)

The Three Perceptual Positions
09:36

In this video Kain takes Karen through a perceptual positions exercise as she explores a relationship that she would like to improve the connection in.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: The Three Perceptual Positions
27:06

In this video Kain outlines the four stages of the coaching relationship that must be worked through in order to establish and maintain trust with clients.

It's essential to set and manage the expectations of clients as they begin and work through the coaching process to ensure that trust in maintained throughout.

Life Coaching Certification Programme (Beginner to Advanced)

Four Stages of the Coaching Relationship
22:12
+ A Structure for Client Work and Active Goal Setting
15 lectures 03:07:27

It's essential as helpers that we help our clients to overcome any desctructive beliefs and thought patterns before moving onto setting goals with them.

This section is all about developing an understanding of how we set goals and how we create an action plan towards fulfilling these goals. In this video Kain outlines the four different types of goals.

Life Coaching Certification Programme (Beginner to Advanced)

Introducing the Client Work & Goal Setting Section
12:40

What is Your Greatest Life Vision? This is one of those 'BIG' questions that fall into the same category as other questions such as; What is the purpose of life? Why are we here? And why am I the way that I am?

If you are willing to define this for yourself, this definition can become the guiding principle that forms the basis for all your future decisions, your attitudes and the actions for the remainder of your life. If you were a company, your 'Greatest Vision' would be the vision or mission Statement. 

In this video, Kain outlines a simple exercise that you can carry out to start getting clear on exactly what your 'Greatest Life Vision' is.

Life Coaching Certification Programme (Beginner to Advanced)

How to Define Your Greatest Life Vision
08:22

There are certain areas in life that are important for all of us. These are mainly:

  • Social & Family Relationships

  • Career & Educational Aspirations

  • Money & Personal Finances

  • Physical Health, Recreation & Leisure

  • Life’s Routine Responsibilities

  • Giving Back to Society & Contribution

  • Mental, Emotional & Spiritual Health

The importance that various people place on these life areas will always differ. However, if we can become able to maintain an element of focus in all of our life areas, we will be more likely to achieve this healthy life balance.

When we define those areas of importance, we create awareness within us of what areas in our lives need to be improved upon while taking a huge step towards achieving greater life balance. 

Life Coaching Certification Programme (Beginner to Advanced)

Life Balance: Balancing the 7 Main Life Areas
12:21

In this video Kain gives an overview of the goal setting process which outlines the following:

Stage 1: Getting a Vision For Life

Stage 2: Knowing What You Want

Stage 3: Defining Your Future Goals

Stage 4: Preparing An Action Plan

Stage 5: Review, Adapt & Adjust

Life Coaching Certification Programme (Beginner to Advanced)

An Overview of the Goal Setting Process
10:09

Most of us are so busy reacting to events in our current lives that we don’t allow the time to examine what’s not working well and why. We also rarely take time to ask ourselves deeper, probing questions that unearth what we genuinely want and are passionate about in life.

Print off this workbook, answer the questions to start getting clarity about the steps that you (or your clients) can begin taking today towards life and a career that you'll be fully passionate about living.

Life Coaching Certification Programme (Beginner to Advanced)

50 Questions for Finding Your Client's Passion & Purpose in Life
10:46

Mind mapping is an effective way to structure and represent your ideas, best-laid plans and concepts. It's a 'visual' thinking exercise that can help you to structure the information that's already in your head (or your heart).

Mind mapping will help you to analyse your best ideas better, comprehend new strategies with greater clarity, recall what you already know (or what you need to know) alongside generating new policies, plans and ideas. Just as in every great idea, its power lies in its simplicity.

In a mind map, as opposed to traditional note taking or a linear text, information is structured in a way that resembles much more closely how your brain works. It creatively engages your brain, and, best of all, you should also find mind mapping out your life to be quite an enjoyable process!

Mind mapping is an excellent way of drawing out and structuring all of the idea's that are in our head - a beneficial exercise to complete if we want to get clarity about the things we genuinely want to achieve in our future.

Life Coaching Certification Programme (Beginner to Advanced)

Mind Mapping as a Life Coaching Tool
09:57

In this video Kain discusses the importance of setting SMART goals if we want to make real progress towards our greatest life vision - SMART goals are:

  • Specific

  • Measurable

  • Achievable

  • Results Focused

  • Time-Bound

SMART goal setting brings structure into your goal setting endevours and allows you to track progress. Instead of setting vague goals, SMART goal setting creates clear milestones and an estimation of the goal's attainabililty.

Life Coaching Certification Programme (Beginner to Advanced)

The SMART Goal Analysing Framework
13:26

In this video Kain and Karen have a discussion about a current goal that Karen is working towards in life.

Kain works through each of the elements of SMART goal setting, helping Karen to become clear on what's motivating her to reach this goal and the specifics of how she will achieve it.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: SMART Goal Setting
16:11

The Eisenhower Decision Matrix: How to Distinguish Between Urgent and Important Tasks and Make Real Progress in Life.

When we know which activities are essential and which are urgent, we can overcome the natural tendency to focus on unimportant urgent activities, so that we can clear enough time to do what's essential for moving forward and making more significant progress in life. This is how as life coaches, we shift our clients from 'firefighting' into a position where they can move forward more effectively in their businesses, their careers and their lives.

Life Coaching Certification Programme (Beginner to Advanced)

The Eisenhower Decision Matrix
09:11

The Goal Efficiency Matrix is a framework that we can use to help identify how ecological our goals are.

By considering the impact our goals and actions will have on ourselves and other people, we gain clarity into where it is wisest for us to invest our time. The framework outlines four categories:

  • I win - you lose

  • You win - I lose

  • You lose - I lose

  • You win - I win

Life Coaching Certification Programme (Beginner to Advanced)

The Goal Efficiency Matrix
13:53

People have a tendancy of focusing more on problems than solutions. In this video Kain outlines the Gerard Egan Skilled Helper Model that we can use as coaches to help our clients begin identifying solutions for their problems.

The model has 3 stages which can be summarised as:

1.Exploration– What’s going on for you?

2. Challenging- What do you want instead?

3. Action Planning- How will you achieve your goal/s?

Life Coaching Certification Programme (Beginner to Advanced)

Gerard Egan's Skilled Helper Model
15:15

In this video Kain and Karen have a conversation about a current problem that Karen is facing. Kain works through the Gerard Egan Skilled Helper Model with Karen to help her begin identifying solutions and making a plan of action to bring about resolve.

Life Coaching Certification Programme (Beginner to Advanced)

Demonstration: Gerard Egan's Skilled Helper Model
36:54

In this video Kain outlines the Achology Action Planning Template, a resource that allows you to create an action plan for achieving the goals you've set.

This template can be used in conjunction with the Life Balance Questionnaire to achieve goals identified in each of the 7 life areas. Action planning is the process that guides the day-to-day activities that will enable you to accomplish your life plan and fulfil your greatest life vision. 

Your action plan will determine:

  • What needs to be done

  • When it needs to be done

  • By whom it needs to be done

  • What resources and inputs are needed to do it

Life Coaching Certification Programme (Beginner to Advanced)

The Achology Action Planning Template
06:36

In this video Kain outlines eleven powerful creative problem solving questions that we can use to help clients consider how they can resovle their issues.

This is a helpful tool that you can use if you feel conversations steering off in an unhealthy direction where the client is focusing in on their problems, and helps you to re-focus the client on working towards what they want.

Life Coaching Certification Programme (Beginner to Advanced)

Top Ten Powerful Creative Problem Solving Questions
05:20

This video brings us to the end of the goal setting section of the course in which Kain gives a broad summary of what has been covered and revisits the goal setting process.

Life Coaching Certification Programme (Beginner to Advanced)

End of Section Seven Summary & Wrap Up
06:26
+ Basic Principles for Business Development and Growth
8 lectures 02:35:19

In this video Kain outlines the four stages of life which helps us to consider the reasons behind our business activities - Learning Years, Earning Years, Legacy Years, Golden Years.

It's only once you've really mastered a skill set or craft that you start earning, as people will pay for value/outcomes when they see that you're competent. We enter into Legacy Years when we commit our lives to leaving something behind - this is all about our investment. The Golden Years is about us investing into others as they work through their earlier years.

It's the size and the scale of your vision that will determine what you commit your time to today and ultimately the impact that you g on to make in the lives of other people.

Life Coaching Certification Programme (Beginner to Advanced)

Introducing Business Development and Coaching Principles
19:20

There are three different attitudes we can take towards life: Egyptian/Slave, Babylonian and Kingdom.

Kain unpacks each of these attitudes throughout this video and considers how we might apply these in life and business. He also explores the difference between a 'Growth Mindset' and a 'Fixed Mindset'.

Life Coaching Certification Programme (Beginner to Advanced)

Alternative Mindsets Towards Life, Work & Business
14:29

We experience fulfilment in life when we can see that our pioneering efforts are making a difference. We'll only ever make an impact in the world and in the lives of others, if we first learn how to master something and put principles into practice.

In this video Kain unpacks the entrepreneurs journey whilst illustrating two different attitudes we can take towards life and business: the attitude of a 'consumer' or a 'contributor'.

Life Coaching Certification Programme (Beginner to Advanced)

The Entrepreneur's Journey
18:53

The business model canvas is like a business mind-map with different segments that allows you and/or your clients to thoroughly analyse your business idea and consider the value proposition that you have to offer.

This allows you to visualise all the building blocks of what's involved in starting a business. Kain unpacks this model canvas by sharing his own experience of how he has used this over the years.

Life Coaching Certification Programme (Beginner to Advanced)

Exploring the Business Model Canvas
26:22

In this video Kain shares a few ideas about what it means to think like an entrepreneur. He also outlines various business legal structures that you can operate under, highlighting the advantages of social enterprise for those wanting to make a social impact.

Life Coaching Certification Programme (Beginner to Advanced)

Thinking Like an Entrepreneur
23:19

The Achology Executive Coaching Framework can be used to coach people operating in fairly high functioning lives.

The framework explores key elements such as self-awareness, ability to influence, skills and abilities and business leadership. Kain unpacks each of these elements in detail, emphasising that we cannot lead a person in an area of life that we have not first worked through ourselves.

Life Coaching Certification Programme (Beginner to Advanced)

The Achology Executive Coaching Framework
23:09

If we're looking to build a business or social enterprise, once we've developed our competencies we need to consider a pricing strategy.

In this video Kain discusses various pricing structures and shares his own experience of using each of these in his own coaching business: one to one plan; small group plan; executive plan, workshops & live events.

Life Coaching Certification Programme (Beginner to Advanced)

A Framework for Pricing
24:27

'Don't just build a business to make money. Build a business to make an impact. Always deliver more than people expect' - A wise man

In this video Kain summarises the purpose of this section - which has been to give you a broad overview of entrepreneurship for those considering setting up their own business or for those coaching others who are in business.

Life Coaching Certification Programme (Beginner to Advanced)

End of Section Eight Summary & Wrap Up
05:20
+ The Achology 7-Stage Life Coaching Framework
2 lectures 42:33

In this video Kain outlines a seven stage coaching framework, which stems from the seven steps that he took to work through his own trials many years ago. This framework is known as 'Operation P.E.T.E' - Practical Exercises in Training for Excellence.

Stage 1: Make a decision to change

Stage 2: Take practical action

Stage 3: Commit to something new

Stage 4: Take stock and assess thyself.

Stage 5: Ditch the junk (habits & attitudes)

Stage 6: Give something back

Stage 7: Find a P.E.T.E or become a P.E.T.E.

This is not a framework that we would work through with our clients step-by-step but rather something we can use to help our clients recognise where they're at in the process, through which we can then hold them accountable.

This video is part 1 of 2.

Life Coaching Certification Programme (Beginner to Advanced)

The Seven Stage Life Coaching Framework Part 1
20:19

In this video Kain outlines a seven stage coaching framework, which stems from the seven steps that he took to work through his own trials many years ago. This framework is known as 'Operation P.E.T.E' - Practical Exercises in Training for Excellence.

Stage 1: Make a decision to change

Stage 2: Take practical action

Stage 3: Commit to something new

Stage 4: Take stock and assess thyself.

Stage 5: Ditch the junk (habits & attitudes)

Stage 6: Give something back

Stage 7: Find a P.E.T.E or become a P.E.T.E.

This is not a framework that we would work through with our clients step-by-step but rather something we can use to help our clients recognise where they're at in the process, through which we can then hold them accountable.

This video is part 2 of 2.

Life Coaching Certification Programme (Beginner to Advanced)

The Seven Stage Life Coaching Framework Part 2
22:14
+ Q & A's - Student Commonly Asked Questions
11 lectures 01:39:42

In this video Kain introduces the Q & A section which covers a number of commonly asked questions that he gets asked in relation to life coaching.

Life Coaching Certification Programme (Beginner to Advanced)

Introducing the Q & A Section
01:40

In this video Kain outlines how we can best prepare ourselves before coaching sessions. We want to enter into coaching sessions agenda free by emptying our mind of any distractions.

Our role is not to solve our clients problems but instead provide a sounding board through which they can solve their own problems. The best way we can do this is by preparing ourselves before sessions so that we're completely aware, attentive and available to respond to our client's needs.

Life Coaching Certification Programme (Beginner to Advanced)

Q1) How do I Prepare Myself for a Coaching Session?
06:37

In this video Kain shares his own experience and discusses how he found his niche when he started out coaching. He encourages you to look behind you at where you've come from and what you've overcome. What have you been through that you could genuinely help someone else through?

Life Coaching Certification Programme (Beginner to Advanced)

Q2) How do I Find my Niche When Starting up Practice?
10:56

In this video Kain highlights the important of researching what the legal requirements are in the country in which you live for you to practice as a life coach.

In the UK it is not a legal requirement to have insurance but it is highly recommended that you get a public liability insurance policy in place as soon as possible if you start working with clients.

Life Coaching Certification Programme (Beginner to Advanced)

Q3) Do I need Insurance as a Life Coach?
05:43

Mistakes are inevitable on your coaching journey, what matters more is whether you choose to learn from your mistakes or not.

In this video Kain interviews Steven Mills who shares his experience of learning from his mistakes on his coaching journey. One of the biggest lessons he shares is his experience of offering too much advice in the early stages when coaching others which came at the cost of clients engaging with him in sessions and how seriously clients would take him as a coach.

Life Coaching Certification Programme (Beginner to Advanced)

Q4) What happens if I Make a Mistake When I'm Coaching?
10:19

In this video Kain highlights that when it comes to practising as a helper, course completion and certification are no measure of competency.

Prior to working with clients, it's essential that you gain practice and develop your competencies.

Kain also discusses the importance of being transparent with clients regarding the details of where you have studied and the level of training you've undergone. It's important to be honest and not make yourself out to be a competent practitioner when you are really just beginning your journey as a coach.

Life Coaching Certification Programme (Beginner to Advanced)

Q5) What Certificates do I Need to Start up a Coaching Practice?
07:22

If we want to manage the amount of disappointment we experience in life, we have to be careful about what expectations we place on things and other people. If we learn to live life with no expectations at all, then we won't ever be disappointed.

In this video Kain discusses these ideas in further detail and sheds light on how you can best manage your client's expectations along the coaching journey.

Life Coaching Certification Programme (Beginner to Advanced)

Q6) How do I Manage my Client's Expectations?
08:43

Most people don't care so much about what badges we have on our website; they care more about whether we can deliver or not. In other words, people are typically more interested in whether or not you are competent and can help them get the results they want. Kain unpacks these ideas in more detail throughout the video and discusses CPD Membership.

Life Coaching Certification Programme (Beginner to Advanced)

Q7) Is CPD Membership a Legal Necessity?
11:17

Accreditation and governance is one of the greatest smokescreens that plagues the world of helping practitioners.

The truth is that there is no organisation that will give you authority to go out there and start practicing. Experience brings about wisdom and this is what gives you authority. Kain discusses some of the issues surrounding these ideas in greater detail throughout this video.

Life Coaching Certification Programme (Beginner to Advanced)

Q8) Who Gives Accrediting Organisations Their Authority?
12:24

There is no short cut to mastering our craft. If we want to become an expert, we've got to commit to developing our competencies as a coach and this can only come through practice.

Referrals will only ever come through people who have had an enlightening experience through you. The more your clients trust you, the more comfortable they will be in recommending you to others.

Life Coaching Certification Programme (Beginner to Advanced)

Q9) How do I Get Referrals as a Helping Practitioner or a Coach?
12:17

In this video, Kain shares his change in perspective towards Alcoholics Anonymous and how his own experience helped him to develop a greater understanding of why people become addicted to drink, drugs, sex, fame, success etc.

Addiction is not just related to drink/drugs, it's whatever we come to rely on to meet our deepest needs. The truth is that you can only coach someone who is willing to help themselves. As coaches, a better question we can ask is - what need is the client's addiction meeting? When we help our client deal with the root cause, we can then deal with the effect.

Life Coaching Certification Programme (Beginner to Advanced)

Q10) How Would You Coach Someone With an Addiction?
12:24