Gamification: How to Level Up Your Life and Business
4.4 (53 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
5,125 students enrolled

Gamification: How to Level Up Your Life and Business

Comprehensive gamification course covering everything from principles to mechanics and the psychology behind game design
4.4 (53 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
5,125 students enrolled
Created by Doru Catana
Last updated 1/2019
English [Auto]
Current price: $104.99 Original price: $149.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 1.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Easily add game mechanics to your life and business
  • Increase productivity with game elements
  • Boost customer loyalty with psychological triggers
  • Achieve objectives faster and have fun at the same time
  • Willingness to learn

Feeling bored, unproductive or stuck in a rut? Working 10 hours a day but aren’t really “feeling it”. 

You remember when things were fun and engaging but now you are hating every minute and feel you are missing out and should do something different?

It doesn’t always mean you need to change what you are doing but rather HOW you are doing it.

Even Picasso, Da Vinci and Eistein got bored of their work.


It taps into our core psychological triggers and helps us make progress and achieve our goals.

Gamification is the reason why you can play 16 hours straight and still look forward to doing it again tomorrow. That’s why you keep telling yourself: ANOTHER ONE. One more quest, one more hour, one more....

It’s the reason kids get hooked so fast. It's the reason Fortnite reached 200 million players.

All those game mechanics from badges to leaderboards to quests have the role to keep you playing...for hours and hours....

So why not use those exact elements to achieve your own personal or professional goals?

Look, I have over 5,000 hours of playing Dota 2 (I can send you my Steam Profile URL if you don’t believe me), not even going into detail with all the other games I’ve played along the years.

So you could say I’ve been a victim just as much as I’ve been a student of game design and game mechanics.

I’ve experienced first hand all the psychological triggers I’m going to share in the course that’s why I can attest what worked for me and for the 10,000,000 unique monthly players Dota 2 has.

On top of that in my freelance work I’ve consulted with several Fortune 500 organizations to integrate gamification into their workflow with great results.

So, who would you rather listen to? 

Someone who tells you the theory or someone who experienced 20,000+ hours of game mechanics and applied them to the world of business with success?

But getting back on track....

At the end of the day it’s not even about games. It’s psychology. It’s what makes you pull the trigger.

And this course goes over everything from how choice works, to cognitive biases and even advanced topics like the Skinner box which for you who don’t know what that's about, it loosely says something like this:

If you get a reward for your action just sometimes you are more likely to repeat that action than if you got the reward every time.

It's why loot boxes exist in games with great financial rewards for game developers.

Moving from psychology to practicality the course explains in detail all the core game mechanics of gamification. Things like badges, leaderboards, quests, goal setting and much more…

So by the end of the course you will not only know about game mechanics, you will have the ability to take action and get the results you are chasing easier with game mechanics.

And that’s the key word here…EASIER.

Because at the end of the day you already know what you want deep down inside.

All that you’re lacking is that extra drive, that push, that extra motivation to push you FROM PONDERING TO DOING.

And that’s my promise with this course, to help you find the right gamification elements you can apply to your life or business and MOVE FORWARD AND WIN.

And I’ve also made it simple for you:

This course is NOT:

  • 10 hours filled with boring presentations

  • stuck up approach where I give a one size fits all method

  • theory with no practical application

This course is just the exact mix of theory, examples and to-dos to get you to take action and reach your goals.

So either you want to:

  • get that promotion

  • improve your productivity

  • allocate more time to that hobby

  • make work fun again

  • not be bored out of your mind at work

  • grow your business while having fun

  • have customers be more loyal

  • boost repeat purchases

  • make progress on that impossible project

  • make the relationship with your loved ones more fun

  • live a more fulfilling and purposeful life


I’m looking forward to hearing you share your results from adding gamification to your life.

Who this course is for:
  • Professionals looking to boost their productivity
  • Entrepreneurs looking to increase their results
  • People looking to integrate game elements in their life or business
Course content
Expand all 20 lectures 01:27:35
+ Introduction
3 lectures 10:03

Introduction to gamification and the main concepts it covers

Preview 03:31

A quick overview of the core benefits to using game elements to improve your life and business

Preview 04:09

While gamification enhances your strengths and impact there are some things it doesn't. Culture is one of those things.

Preview 02:23
+ The Psychology Behind Games
6 lectures 24:31

At the end of the day gamification is nothing more but a skin added to psychological triggers

The Psychology of Game Design

Looking into the reasons why we play and why we enjoy it so much

Why Do We Play?

How do we make decisions and what determines us to make a choice or another


The most common cognitive biases that make us think we are making the right decisions despite being wrong

Cognitive Biases

How we get hooked to game mechanics and how to use that in your own life and business

Getting Hooked

When does using psychology become manipulation and when is it still offering a solution to a problem

The Morality of Manipulation
+ Game Design and Mechanics
6 lectures 27:44

Overview for game design and mechanics

Game Design and Mechanics

The importance of agency in game design and why choice is a core principle

Agency and Choice

An in depth analysis of the most used game element and how you can use it too


Why competition leads to improvement and why you must integrate into it collaboration as well


Adding a fundamental layer to your game design with quests, objectives and goals

Quests, Objectives and Goals

Proof that when it comes to games less can sometimes be more and why degamification is also a solution

+ Examples and Usage
3 lectures 12:25

Using game mechanics in education


Alternate reality games, a solution to increase user engagement

Alternate Reality Games (ARGs)

Examples of game design in business to boost productivity and user engagement

Successful Implementation in Business
+ Taking Action
2 lectures 12:52

A quick course overview going over everything we've discussed from psychological triggers, game elements and mechanics and examples.

Course Overview

Guidance to put into practice what you learned from this course. The power is in doing, not knowing.

Taking Action