
Explore the study of human behavior in economics and the differences between microeconomics and macroeconomics. Examine how price influences demand and how it differs from desire under key assumptions.
Explain the basics of economics and the distinction between microeconomics and macroeconomics, highlighting how individuals and firms respond to incentives in markets on a small scale.
Discover how economic laws differ from laws of other sciences because economics uses conditional statements with ceteris paribus assumptions; unlike gravity, demand depends on keeping conditions constant.
Explore how economic models simplify reality to predict behavior, using a two-variable framework where price is exogenous and quantity demanded is endogenous. See how demand and supply react to price.
Understand the difference between demand and desire in microeconomics, where demand requires willingness and purchasing power, while desire is just willingness, illustrated by bread and a BMW.
Learn the difference between market demand and individual demand in microeconomics. See how one household's willingness to buy at different prices compares to the total demand of all households.
Explore the law of demand, showing that holding everything else constant, price and quantity demanded move inversely, described by q_d = a - b p and the demand curve.
Explore how extension and contraction of demand occur as price falls or rises, causing movement along the demand curve.
Explain rise and fall of demand at constant price, showing outward and inward shifts of the demand curve, and distinguish these from movement along one curve.
Learn how the demand curve shifts when non-axis factors like income, fashion, taste, weather, or population change, while price changes move you along a single demand curve.
Explore intercept versus slope in microeconomics, where intercept depicts the average dependent variable when other factors are zero and slope conveys the negative relation and responsiveness of demand to price.
Identify the five key factors that shift the demand curve—income, price of related goods, tastes, population, and expected future prices—and distinguish them from movements along the curve.
Explain the law of supply, assuming ceteris paribus, showing how higher prices raise quantity supplied and why supply moves with price, including market vs. individual supply.
Supply is produced and sent to the market for sale at a specific price. Stock consists of goods produced but not yet in the market, with no price set.
Explain extension and contraction of supply, where price rises increase quantity supplied and price falls decrease it, illustrated by movement along the supply curve and the idea of shifting.
Rise and fall of supply occur with no price change; rise means higher supply, fall means lower supply. Non-price factors like more producers or new technology shift the supply curve.
Learn the difference between movement along the supply curve, driven by price changes, and shifting of the supply curve, caused by non-price factors like technology or new producers.
Explore how five factors shift the supply curve—input prices, technology, substitute goods in production, number of firms, and expected future prices—and how each changes supply left or right.
Explore how demand responds to price, income, and related goods through elasticity of demand, including cross elasticity, and learn how price changes can raise or lower demand.
Examine price elasticity of demand, its relation to price, and how to calculate it with the formula E_p, percentage change in quantity demanded divided by percentage change in price.
Unitary elastic demand occurs when price and quantity demanded change by the same percentage, yielding an elasticity of one, with a negative relationship between price and demand.
Examine less elastic demand, where elasticity is below one; price changes trigger smaller quantity changes and the elasticity formula shows the negative price-quantity relationship.
Elasticity of demand greater than one means quantity demanded changes more than price, and the demand curve becomes flatter.
Explore perfect inelastic demand, where price changes do not affect quantity demanded, yielding a zero elasticity and a vertical demand curve, with salt as a real-world example.
Define perfectly elastic demand as price staying unchanged while quantity demanded changes, yielding infinite elasticity on a completely horizontal demand curve.
Explore income elasticity of demand, measuring how quantity demanded responds to income changes; examine positive, unit, and negative elasticities, with ties to normal, inferior, and Giffen goods.
Determine equilibrium price and quantity by equating the demand and supply equations, Qd = 200 − 60P and Qs = 228 + 3P, then verify with substitution and a graph.
Explore market equilibrium, where quantity demanded equals quantity supplied, through theory and graphs; learn how price shifts, surplus, shortage, and various supply and demand changes affect equilibrium.
Compute equilibrium price and quantity by equating demand and supply equations, then solve for price and find the quantity; for example, price 8, quantity 52.
Normal goods increase in demand when income rises and decrease when income falls, reflecting a positive income effect and a negative price effect.
Explore Giffen goods, where the law of demand fails as price rises boost demand, while price falls reduce demand; understand the positive price effect and negative income effect.
Inferior goods have a negative relationship with income and price, so demand falls when income or price rises and rises when income falls.
Learn how to determine equilibrium price and equilibrium quantity by equating demand and supply equations, solving for price, and confirming a market equilibrium at price 8 and quantity 52.
Explore cardinal and ordinal theories of consumer behavior, including the indifference-curve approach, and explain utility as a subjective, relative concept with initial, total, and marginal utility.
this lecture will helps you to understand the concept and methods to measure utility
Learn the ordinal approach to utility via indifference curves, where different two goods bundles yield the same satisfaction, under assumptions of rationality, numerical utility, diminishing MRS, and consistency.
Explore properties of indifference curves, including downward slope, convexity to the origin, non-intersection, and higher curves signaling greater satisfaction.
Explore how a budget line shows the trade-offs between two goods X and Y given income and prices, with examples of allocations, curve rotation, and shifts.
Learn how consumer equilibrium arises when an indifference curve is tangent to the budget line, equating the marginal rate of substitution to the price ratio under a two‑good constraint.
Fixed cost remains unchanged with output, such as rent or wages. Variable cost rises with output, like electricity, labor, and raw materials.
Explore marginal cost, the extra cost of producing one more unit, and its formula as change in total cost divided by change in quantity, denoted by M.S., including concise example.
Learn to calculate marginal cost by dividing the change in total cost by the change in quantity. Plot the marginal cost graph by mapping MC values against quantity.
Define total cost as the sum of fixed cost and variable cost in production, with marginal cost as the slope of the total cost curve.
Learn to construct the total cost graph by plotting total cost on the y-axis against output on the x-axis and joining the points to form the total cost curve.
Explains average fixed cost and average variable cost, showing AFC = fixed cost divided by quantity and AVC = variable cost divided by quantity, revealing cost per unit.
Learn to calculate average fixed cost as fixed cost divided by quantity and average variable cost as variable cost divided by quantity, then plot AFC and AVC.
Average cost equals total cost divided by quantity, or AC, and also equals average fixed cost plus average variable cost; the AC curve is U-shaped due to law of return.
Calculate average total cost by dividing total cost by units produced, and add average fixed cost to average variable cost; the curve is u-shaped with a minimum point.
Compare explicit and implicit costs, showing explicit costs on the balance sheet while implicit costs, or opportunity costs, are unrecorded, shaping economic versus accounting profit and sunk costs.
Explore how fixed cost remains constant while variable cost changes with output, and learn to compute total cost, average costs, and marginal cost using a unit-by-unit cost table.
Extract fixed cost and variable cost from the total cost function, then compute average fixed cost, average variable cost, and average cost using quantity Q.
Learn average revenue and marginal revenue, where average revenue equals price and is total revenue divided by quantity, while marginal revenue is change in total revenue per unit sold.
Explore the characteristics of perfect competition, including many buyers and sellers, free entry and exit, homogeneous products, price taking, and perfect market knowledge.
Explore how total revenue, average revenue, and marginal revenue are defined and calculated under perfect competition, linking revenue to price and quantity.
Explore total, average, and marginal revenue under perfect competition with a constant price. Learn to read the tabular and graphical representations where AR, MR, and TR align with price.
Explore how firms in perfect competition decide output by equating marginal revenue and marginal cost. Maximize profit where MC intersects MR from below, with price, AR, and MR equal.
Learn how a farm earns normal profit under perfect competition when average revenue equals average cost, and determine output where marginal cost equals marginal revenue and price equals average revenue.
Explain how abnormal profit arises under perfect competition when average revenue exceeds average cost, with MC = MR determining equilibrium output and a shaded area representing profit.
Explore normal losses under perfect competition, where average variable cost equals average revenue, MC equals MR determine output, and ATC lies above AR.
Illustrates abnormal loss under perfect competition when average fixed cost equals average revenue, showing marginal cost equals marginal revenue and the shaded loss area.
Explore why firms shut down under perfect competition when average fixed cost exceeds average revenue, using mc, afc, and avc analysis.
Microeconomics studies how the individual parts of the economy, the households and the firms, make decisions to allocate limited resources. This course is based on a comprehensive study of the market structures, product markets and resource markets. It also deals with application of demand and supply, cost analysis and factors of production.
Upon successful completion of the course, students should be able to:
CLO 1: Acquire the knowledge, skills, and understanding of the fundamental concepts of microeconomics related to individuals, and firms in different market structures.
CLO 2: Evaluate the importance of consumer behavior theory in economic decision making.
CLO 3: Analyze the firms’ decision making with respect to cost and production theories to explain the relationship between production inputs and output
CLO 4: Determine how managers can maximize firm profits in various market structures including perfect competition, monopoly, monopolistic competition, and oligopoly
This course targets to
CO 1 Understand the difference between macro and micro economics and their area of application.
CO 2 Explain the responsiveness of the demand and supply functions in varied scenarios
CO 3 Describe the consumer theory and the cost of production theories with corresponding stakeholders
CO 4 Identify the factors behind pricing and producers’ decisions in various market structures
A diversified methodology shall be followed that include interactive class discussions, quizzes, assignments, case studies, discussion on handouts, videos, team work exercises, presentations, and semester project. An inquiry-based, reflective, collaborative, and subject based approach shall be pursued with formal and informal feedback. Instructor will encourage the students towards arguments and context-based learning.