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2021-01-14 07:30:15
30-Day Money-Back Guarantee
Business Business Strategy Strategic Planning

Learn the Basics of Strategic Planning

Learn how to create a professional strategic plan, and how to implement it successfully to achieve your goals.
Rating: 4.3 out of 54.3 (5 ratings)
27 students
Created by Atul Vaid
Last updated 4/2020
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Use The Right Information To Create A Plan
  • How to Write A Focused and Dynamic Strategic Plan That Grows Your Business
  • Ensure Your Business' Viability By Building On Your Strengths
  • How To Create and Execute the Plan

Requirements

  • Basic exposure to business
  • Pen and paper to take notes
  • A positive 'can do' attitude towards learning and applying lessons

Description

Welcome to this online learning course on Strategic Planning Basics.

The Essential Method of Developing a Strategic Plan for the Busy Businessperson.

In 90 minutes you'll learn how to write a comprehensive Strategic Plan. Ideal for people who want to start QUICKLY.

This Course is designed for business professionals seeking practical advice on how to design and create a strategic plan that can be implemented effectively. By the end of the Course, you will understand the strategic planning method, you will know how to create a strategic plan that suits your organization's capabilities, and you will be able to define the initiatives which will be the best way of implementing strategy.

The Course starts by looking at what you need to consider to set a direction, analyze your industry, evaluate opportunities and assess strategies. You will also understand how to define and prioritize the initiatives that are the elements needed for successful implementation of the plan. We will also outline the key things to do, and pitfalls to avoid, when you start implementing.

Content

  • 32 lectures

  • 1 hour 32 minutes of video instruction

Key concepts covered

  • What Is A Strategic Plan and Why It Is Important

  • Setting A Strategic Direction via the Mission, Vision and Guiding Principles

  • Defining the Strategic Environment - External Analysis, Internal Analysis and Bringing Both Together via a SWOT Analysis

  • Choosing Opportunities By Understanding Your Key Competencies

  • Evaluating Opportunities Using Strategic Criteria

  • Comparing and Prioritizing Initiatives Using Strategic Grids

  • Organizing For Success

Who this course is for:

  • Startups and entrepreneurs
  • Anyone interested in launching a new project or business
  • Planning professionals or those in planning functions/roles
  • An existing company who wants to develop a new direction
  • Management students

Course content

9 sections • 32 lectures • 1h 32m total length

  • Preview01:11

  • Preview02:58
  • Preview01:26
  • Preview02:53

  • Introducing External and Internal Analysis
    01:09
  • Industry Analysis: Michael Porter's Five Force Model
    07:23
  • Internal Analysis
    04:26
  • Internal Analysis: Example
    01:16
  • Bringing It Together - The SWOT Framework
    01:16
  • The SWOT Framework: Example
    03:28
  • The SWOT Framework: Using It
    01:19

  • Creating A Clear Direction for The Organization
    02:18
  • Creating A Mission
    01:25
  • Stating A Vision
    01:43
  • Examples of Vision Statements
    00:25
  • How To Generate The Organization's Mission And Vision
    03:57
  • Developing Guiding Principles
    04:04
  • Setting Goals
    01:23
  • Wrap Up
    00:41

  • Preview02:13
  • Using Competency Matrices To Identify The Opportunities To Chase
    01:42
  • Focusing Your Efforts Based On Key Competencies
    05:40
  • Wrap Up
    00:43

  • What Are Strategic Criteria? Why Consider Them?
    06:12
  • Applying Strategic Criteria To Prioritize Initiatives
    04:27
  • Strategic Criteria - Deep Dive Into Identified Initiatives
    03:32

  • Preview03:30
  • Assessing Initiatives: Example of Applying A Grid
    01:29
  • Using Multiple Grids
    03:09

  • Organizing
    08:20
  • Avoiding Pitfalls
    04:27

  • Wrap Up
    02:16

Instructor

Atul Vaid
Management Consultant and Trainer
Atul Vaid
  • 4.3 Instructor Rating
  • 5 Reviews
  • 29 Students
  • 3 Courses

I have 20+ years of experience in international strategic consulting with global firms such as PwC, KPMG and Accenture, as well as in corporate leadership. This has given me a deep understanding of the tools and techniques that are used to grow and add value to organizations, and to personal careers.

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