Learn Google Ads from Scratch(2020 Updated)
- 4 hours on-demand video
- Full lifetime access
- Access on mobile and TV
- Certificate of Completion
Get your team access to 4,000+ top Udemy courses anytime, anywhere.Try Udemy for Business
- How to get started with Google Ads – and be making huge profits in no time!
- 5 steps to google Ads success – follow these tips and you’ll be amazed at how easy it is to make big money with Ads!
- 5 ways to find the best keywords for your site – you may be very surprised at what you read here!
- How to squeeze the maximum amount of profits possible from Google Ads – understanding the Google Ads program is one thing, using it to its fullest potential is another …
- Discover everything that you need to know to make as much money as you can from Google Ads here!
- Never-before revealed success tips – plus, five things you should never do with Google Ads.
- How the Google Ads formula works – see first hand just how profitable Ads can be for you!
- Even if you have zero experience Google Ads
- Even if you have never made any money online before
- Even if you know little to nothing about Google marketing
Revealed for the first time ever…
Discover The Money Making Secrets To Generate More leads Get More Sales And Skyrocket Your Profits In No Time!
If you’re looking for a way to make full time income working only few hours a day,
Without having to work ever again in your life...
Then this will be the most important message you'll ever read…
If you follow my proven Google marketing blueprint you will have everything you need to make full time income working part time from home …
Even if you have zero experience online
Even if you have never made any money online before
Even if you know little to nothing about marketing
In fact it's much faster and easier for a complete internet newbie to learn these strategies, to make money.
So you're good to get started right away, so you can make a full time living from your computer working for only 4hrs a day…
Now, you might be wondering...
“Who am I and why should you listen to me?
Hi my name Ravi Nirban.
A secret that is going to help you with your marketing...
A Truly Unique Way To Make Money From Google Ads FAST!
Its truly unique (and proven) plan for generating huge profits online with very little hard work
In fact, if you’ve been struggling to make money online… in spite of doing everything the “gurus” tell you…
I’m going to give you a complete step-by-step, almost FOOLPROOF plan for making a lot of money very quickly.
Surprisingly, it has absolutely nothing to do with any of the typical stuff you've probably heard before:
…NO finding a niche or market…
…NO building an email list…
…NO creating a product…
…NO posting content…
…NO affiliate marketing…
…NO setting up a WordPress blog…
…NONE of the other stuff you've probably already tried and failed at.
Step By Step Blueprint To Launch Your Successful Business
I’m going to show you a completely BRIMMING market… with STARVING fish… and amazingly, almost NOBODY is fishing there.
I'll show you how to go in there as a master...and pull out winning profits every single day.
You get the whole plan, A-to-Z... including a proven marketing system, strategies and all the necessary “fill in the blanks” templates to put multiple big-money deals together in this untapped market.
There’s no B.S. theory or fluff...
Just a proven plan to bring in as much as 5 figures in only a few short weeks.
I Want To Give You The Proven Secrets I Have Used To Earn Six Figures Online Working Less Than 4 Hours Per Day
Not too long ago, I spent a couple hours putting everything I know about making money online from google into…
What i consider the very best source of information on how you can use google to explode the profits of your online business.
Its called :
INTRODUCING : “: How Anyone Including a Complete Internet Newbie – Can Earn Maximum Profits from Google Ads is Revealed!
Inside the “Making Money of Google AdS” training, you’ll find truckloads of never-before-revealed tricks, techniques and other information that you can begin using immediately to produce unprecedented profits with Google Ads.
Take a look at just some of what you will learn inside this amazing training:
How to get started with Google Ads – and be making huge profits in no time!
5 steps to google Ads success – follow these tips and you’ll be amazed at how easy it is to make big money with Ads!
5 ways to find the best keywords for your site – you may be very surprised at what you read here!
How to squeeze the maximum amount of profits possible from Google Ads – understanding the Google Ads program is one thing, using it to its fullest potential is another …
Discover everything that you need to know to make as much money as you can from Google Ads here!
Never-before revealed success tips – plus, five things you should never do with Google Ads.
How to use Google Ads on a blog – and really send your online profits skyrocketing!
How the Google Ads formula works – see first hand just how profitable Ads can be for you!
How to get great content that will not only attract prospects but will get them to click on your ads – reading this is sure to put you on the fast track to success!
And much, much more!
Here's Everything Included Inside…
- Anyone who Wants to Generate Targeted and Consistent Traffic
- Business Owners Who wants to Get Massive Leads Volume or Sales
- Students who want to develop a set of professional Google Ads Marketing skills
- Beginners and more advanced AdWords users who want a closer look at how to set up search campaigns and remarketing ads the right way
- This course is NOT for you if you are not ready to take Action on your marketing seriously
- If you have ANY product or service that you want to promote, advertise or sell online, this course will give you the best tools and skills to succeed
WHAT IS GOOGLE ADS
Google Ads is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users
HOW ADWORDS AUCTION WORKS
Each time an ad is eligible to appear for a search, it goes through the ad auction. The auction determines whether or not the ad actually shows and in which ad position it will show on the page.
TARGETING & BUDGET CONTROL
Need help with AdWords budget management & targeting? Learn everything from scratch
STRUCTURE OF ACCOUNT
Google Ads is organized into three layers: account, campaigns, and ad groups. Learn The Structure With Deep Insights.
SEARCH VS DISPLAY
While Google Display Network ads operate within the AdWords interface, display ads work very differently from their paid search counterparts.
Explore in-depth meaning with detailed understanding of all terminology of Google Ads.
WHAT ARE KEYWORDS
Keywords are words or phrases that are used to match your ads with the terms people are searching for.
KEYWORD MATCH TYPES
There are 4 different keyword match types in AdWords: Broad Match, Broad Match Modifier, Phrase Match, and Exact Match.
A search term is the exact word or set of words a customer enters when searching on Google.
A type of keyword that prevents your ad from being triggered by a certain word or phrase.
Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads.
HOW BIDDING WORKS?
Advertisers bid on certain keywords in order for their clickable ads to appear in Google's search results.
HOW TO WRITE AD COPY?
Take your Google Ads campaign to the next level with adcopy writing secrets.
WHAT ARE EXTENSIONS?
Extensions expand your ad with additional information—giving people more reasons to choose your business.
Commercial intent is the process of evaluating the likelihood that someone searching for a keyword becomes a lead or customer.
WHAT IS DISPLAY NETWORK?
A group of more than 2 million websites, videos, and apps where your ads can appear. Display Network sites reach over 90% of Internet users worldwide.
HOW TO SET THE ADS?
Once you've signed up for Google Ads and created a campaign, you can start creating ads.
DISPLAY KEYWORDS(CONTEXTUAL TARGETING)
Get keyword ideas Sign in to your Google Ads account. Click Keywords and select Display/video keywords, or click Ad groups.
Placements are locations on the Google Display Network where your ads can appear. A placement can be a website or a specific page on a site, a mobile app, video content, or even an individual ad unit.
Topic targeting lets you place your ads on website pages about those topics, whether it's agriculture, music, or something else entirely. Topic targeting allows your ads to be eligible to appear on any pages on the Google Display Network that have content related to your selected topics.
You can add audience targeting to ad groups and reach people based on who they are, their interests and habits, what they're actively researching.
DEMOGRAPHICS GEO LANG
AdWords demographic targeting is a targeting method that enables advertisers to reach a specific audience based on age, gender, parental status, and household income.
If your goal is to target those with buying intent, you can do so by layering an in-market audience on top of your custom affinity audience. This will signal to Google that you want to show ads to people inside the affinity audience you've created who also have shown intent to buy in their search history.
Gmail ads are interactive ads that show in the Promotions and Social tabs of your inbox. Some of these ads are expandable. When you click one of these ads, it may expand just like an email. The expanded ad can include images, video, or embedded forms.
MOBILE APP ADS
Target mobile app categories and specific apps Sign in to your Google Ads account. Click Display campaigns in the navigation panel.
WHAT IS REMARKETING?
Remarketing is a way to connect with people who previously interacted with your website or mobile app. It allows you to strategically position your ads in front of these audiences as they browse Google or its partner websites, thus helping you increase your brand awareness or remind those audiences to make a purchase.
Remarketing helps you reach people who have previously visited your website or used your mobile app.
Customer Match lets you use your online and offline data to reach and re-engage with your customers across Search, Shopping, Gmail, YouTube, and Display. Using information that your customers have shared with you, Customer Match will target ads to those customers and other customers like them.
Similar audiences is a targeting feature based on first party data lists, most commonly remarketing lists, that helps you expand the reach of your best-performing audiences by targeting new users with similar characteristics to your site visitors.
REMARKETING LITS FOR SEARCH ADS(RLSA)
Remarketing lists for search ads (RLSA) is a Google Ads feature that allows advertisers to tailor their search campaigns based on whether a user has previously visited their website (or app), and the pages that user viewed.
DIFFERENT TYPES OF REMARKETING
In Google AdWords, there are four types of remarketing. Learn each type of Google Ads with detailed explanation.
WHY YOUTUBE ?
Youtube is the most popular social media for video content. If youtube marketing is not a part of your strategy, you are loosing heavy customer base.
TYPES OF VIDEO ADS
Available video ad formats include in-stream ads, video discovery ads, non-skippable in-stream ads, outstream ads, and bumper ads. Video discovery ads can only appear on YouTube. In-stream ads run before, during, or after other videos on YouTube or across Display Network sites, games, or apps.
YOUTUBE TARGETING & CREATING VIDEO AD
For targeting your video ads on YouTube and the Google Display Network, you can use Custom affinity audiences, you can create and when you add YouTube placements, your ad may still run in all eligible placements.
AUDIENCE IMPORTANCE & YOUTUBE ADS TERMS
Terms and Conditions can vary based on location. Google advertisers can find the Terms and Conditions for their country with Google's policy.
WHAT IS GOOGLE SHOPPING?
Google Shopping, formerly Google Product Search, Google Products and Froogle, is a Google service invented by Craig Nevill-Manning which allows users to search for products on online shopping websites and compare prices between different vendors.
SETTING UP MERCHANT CENTRE
Before you begin. You'll need a Google Account (like Gmail) to sign up for Merchant Center. If you don't have a Google account, go to accounts.google.com and click Create account. When you're ready, go to merchants.google.com and sign in with your Google Account to get started.
SETTING UP DATA FEED
Instructions. Sign in to your Google Ads account. Click the tools icon in the upper right corner of your account. Under “Setup,” click Business data. Click the plus button to add your data feed. You can add: Name your new data source. Click Choose file and select the file you'd like to upload. Click Apply.
CONNECTING DATA FEED
Primary feeds are the required data sources that you must create to advertise your products with Google through feeds. To get started, go to the "Feeds" section under the "Products" section in Merchant Center. Click the plus button in the primary feed section to create & connect a new primary feed.
WRITE PRODUCT TITLES
Use the title attribute to clearly identify the product you're selling. The title is one of the most prominent parts of your ad.
Google Shopping SERPs only show the first 145-180 characters of your product description so it's important to put the most important information first.
IMAGES & PRICES
Product Shopping ads allow you to include an image, title, price, and your store or business name inside your ads, without the need for you to create unique ads.
One Shopping Campaign With One Ad Group. The most basic approach to setting up a Shopping account is to create one campaign and add one Ad Group, and then divide your product groups out.
Automated bid strategies for Shopping help you optimize your advertising spend. Using advanced machine learning, they monitor your campaign's performance.