Lead Generation with LinkedIn for your Business
3.6 (4 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
48 students enrolled

Lead Generation with LinkedIn for your Business

Learn how to set up LinkedIn to generate regular leads for your business and have connections of over 500 in 30 days.
3.6 (4 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
48 students enrolled
Created by Darren Hickie
Last updated 5/2015
English [Auto]
Current price: $25.99 Original price: $39.99 Discount: 35% off
1 day left at this price!
30-Day Money-Back Guarantee
This course includes
  • 2.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Build your connections to over 500 in less than 30 days
  • Navigate around LinkedIn
  • Use LinkedIn for generation leads in your business
  • Find short cuts to getting business on LinkedIn
  • Confiedntly use LinkedIn as part of your sales and marketing conversion
  • You will need to have created your LinkedIn account
  • Book some time in your diary to implement each part to get the maximum results
  • Want to know some short cuts to generating sales via LinkedIn

This is a LinkedIn course for business people who are looking to generate leads. The course will cover:-

  • How to set up your LinkedIn company and personal page correctly
  • Knowing your way around LinkedIn
  • Building relationships to over 500 in 30 days
  • Getting recommendations to use on all your marketing
  • How to organise your connections
  • How create connections even when you are not linked

This course takes you from beginner to intermediate level and also shows you what advanced functions you can use.

This course is taught by slides and real examples to show you how to set up your LinkedIn account correctly.

If you run a business and want to get regular leads from LinkedIn then this course is for you.

My personal promise that if you don't like my course for any reason within 30 days I will give you all your money back.

As the world of LinkedIn changes often I will continuously update the training lectures as and when needed. If you find that you need more information on a particular point just message me and I will give you guidance plus record another lecture if needed. I am keen to give you a life time benefit of my online training and will reply to comments and changes as quick as I can.

Course last updated May 2015

Who this course is for:
  • For people who have created a LinkedIn account but not got business from it yet
  • For business people looking to get more connections via LinkedIn
  • Not for business owners who won't take action, this is a practical hands on course
Course content
Expand all 27 lectures 02:25:27
+ Start Here
1 lecture 05:28
Covering the basics of LinkedIn and explaining the benefits of using it for your business lead generation.
Preview 05:28
+ The Basics of LinkedIn - getting started
3 lectures 10:43

This lesson covers who uses LinkedIn and why you should. It covers the five different types of people that use it.

We will also look at the two types of LinkedIn accounts that you can have and explain how you can do everything in this course with the free basic account that everyone gets.

Preview 03:18

In this lesson we will show you how to add a company page and what oyu need to pu ton it to get the most interest. We will exmplain why you need to post to your company page and how often.

In this LinkedIn Lesson you will learn how to track the restuls of your company page and what statistics LinkedIn has for you that is built in.

Preview 05:10

Explaining the golden triangle using in marketing and how to apply it to LinkedIn. What post updates, comments and conversations you should be focusing on in LinkedIn to get you the most leads.

We will also look at whether your connections are likley to refer leads to you and what to look for.

Promotions and Relationships
+ Setting up LinkedIn
2 lectures 31:43
The main information you need to fill in on your LinkedIn profile.
LinkedIn Setting up your profile
Adding extra details to profile on LinkedIn.
LinkedIn Setting up your profile continued
+ Planning your LinkedIn time and your company
2 lectures 26:40

Planning your LinkedIn time, your company and statistics

Linkedin Planning
How to build your relationships within LinkedIn.
Linkedin Relationship building
+ How to generate leads in LinkedIn
7 lectures 24:30

In this lecture I will help you work out who your perfect target market is and how to use LinkedIn to connect with the right ones.

Who is your Market

Here we will work out a clear objective of what your message is to your market.

What is the message you need to send out in LinkedIn

In this lession I will show you how to build a great relationship with your connections using the "Golden Triangle" method.

Build the best relationship with your connections in LinkedIn

During this lession I will show you a nugget on how to capture leads from your LinkedIn connections by sending them to a squeeze page or blog posts.

Capture Leads from LinkedIn connections

Here we will learn the importance of following up and some easy ways to do this with the hidden tools in LinkedIn.

Follow up with your LinkedIn Connections

Regular communication is best done when posting weekly and commenting on other blogs.

Regular communication is key to your success in LinkedIn

This lesson will cover:-

  • Where to use recommendations
  • Using them everywhere
  • Ask connections for recommendations
What to do with Recommendations in LinkedIn
+ How to grow you connection to over 500 in 30 days
2 lectures 20:40
Lots of guidanace on how to grow your connections to over 500 in 30 days.
How to grow your LinedIn connections to over 500

How to get recommendations from LinkedIn and how to organise your connections. Using your recommednations one you have them.

How to get the right recommendations
+ Advanced LinkedIn
10 lectures 25:43

This lecture will cover what else you can do with LinkedIn once the basics have been learnt. This will cover areas like Adverts, the mobile app and content mangement planning.

Advanced LinkedIn Principles

In this lesson we will look at what adverts are and how to create them in LinkedIn. I will show you how to target specific groups of people in LinkedIn based on their profiles.

Adverts in LinkedIn

Here we will explore how you can sponsor your content to get better exposure.

Sponsored Content

Let look at how to convert your leads from your connections in LinkedIn using squeeze pages on your website.

How to convert leads from connections in LinkedIn

Find out what data LinkedIn is using to target ads at you and ask your customers for theirs to improve your targeting.

Find out what LinkedIn uses to target advertisements at you and your customers

In this session I will show you how to get LinkedIn to create plugins for your website or any other online media to encourage people to connect with you.

Plugins for LinkedIn

This lecture will show you what the benefits are of using Linkedin Pulse to create articles that will get you more exposure to your potetnial leads and build your creadability.

How to use Linkedin Pulse to gain connections and likes

Here we will look at the benefits of using the Linkedin App to build your connections and have all your contacts syncronised onto your mobile device.

Using LinkedIn Mobile app

Did you know that LinkedIn is one of the most effetive jobs boards? Here we will explore how you can advertise jobs for you company and how easy it makes it for potential staff to apply. With them applying through Linkedin you have much more informaiton than with the standard CV uploads from agencies.

Job vacancies in Linkedin and to us them for your advantage

In this lesson we will look at how to plan your content to post on Linkedin and teach you how to use a program to schedule your posts for the most efficient time as possible. This lesson will also help you with posting your other social media engagement pieces when you are ready while getting them live at the best time possible.

This is a bonus lecture covering one of the most popular social media management programs that you can get for free.

Content Planning and lesson on automating your posts