
Set a realistic budget by starting with an MVP, avoid expensive overbuilding, and price web and mobile apps by core value and platform costs.
Quickly validate your idea to see if it has legs, recognize the three outcomes, and apply one or two simple techniques from the five you can complete in 10 minutes.
Learn practical techniques for competitive analysis to identify competitors and validate your idea through targeted online searches, including quotation marks, minus operators, and niche search engines and blogs.
Analyze competitors and map their online position using SVM Rush to study traffic, keywords, and backlinks. Identify weaknesses and opportunities to inform a new entrant's strategy.
Explore the proved echo paid online tool for idea validation, comparing its multidimensional feedback and reporting with the five second test, including pricing and sample reports.
Explore using unbounce to create optimized landing pages and run multivariate ab tests for higher conversions, comparing it to launchrock and detailing templates, lead generation, text, fonts, colors, and images.
Learn to collect payments quickly by embedding a PayPal buy now button in an email, validating your idea and testing sales with a simple link and image.
Learn how to find and buy domain names to validate ideas and strengthen a landing page using tools like bust a name and instant domain search.
Learn to run a minimalist $20 Facebook ad test to gauge interest in your idea, using targeted audiences and simple visuals, linked to a Launchrock landing page.
Learn how to decide when to repeat or refine experiments using conversions, channels, and AB testing. Iterate quickly to validate demand and pivot to a successful product launch.
Learn why wireframes and prototypes improve internal and external communication, provide accurate estimates and timelines, and help pre-validate ideas, secure approvals, and attract investors and clients.
Compare high fidelity and low fidelity mockups, define fidelity as accuracy to the final product, and explain when to use wireframes or prototypes.
What do Pinterest, Snapchat, Amazon, and Alibaba all have in common?
They were all started by non-technical founders who couldn't code and didn't have a CTO.
Nowadays, anyone who has an idea is told that they have to "learn to code" or "find a partner," but learning how to code isn't realistic; it takes years to get good at and forces you to neglect your other skill set. Plus, finding a technical partner is insanely difficult because everyone is trying to do it, and if you do find someone, it's going to be really expensive.
If you have an idea you don't need to learn how to code and you don't need to sacrifice half of your vision to someone "technical." As an entrepreneur, a freelancer, or even a small business owner you need to learn how to independently test and launch your ideas - without anyone else's help. This course will show you how.
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I'm Evan Kimbrell and I'm the founder of Sprintkick, a full service web application studio based out of San Francisco. Over the last 4 years I've personally overseen the launch of over 100 apps all the way from concept to deployment. I have no idea how to code and I've never had a technical partner. I created this course to teach you how you can launch your idea without spending years learning how to code, having to recruit a partner, and without breaking the bank along the way.
This course is divided into six easy-to-follow sections that comprehensively cover all you need to know to take an idea from napkin to launch. This course isn't theory; it's 100% application.
What we're going to cover:
5 easy ways to pre-evaluate your idea before you spend a dollar - in less than 1 hour.
The most effective way of using a landing page for validation purposes with Launchrock.
How to wireframe like a pro with Balsamiq (in exactly 39 minutes).
How to determine the best route for designing your application.
How to get your app designed for as little as $9.
How to get designers to compete for your app with no money upfront.
Navigating the designer relationship and how to save as much money as possible.
How to find and validate the best contractors.
How to negotiate rates and guarantee on time delivery.
How to bug hunt on both web and mobile with free tools.
How to streamline communication throughout your project.
Ways to save considerable money and time when working with a developer.
How to leverage what you've built to recruit going forward.
Why you should take this course:
- Over 22+ hours of content and direct access to me, the instructor, as a guide.
- You'll learn essential and repeatable skills like ten-minute validation, rapid wireframing, and effective contracting.
- Being able to identify an idea, test it, and launch it will be an invaluable tool even if you never pursue your idea. There will be unlimited opportunities to implement these skills in your life.
- Learn a skill set that will make you a more well-rounded entrepreneur, freelancer, marketer, business owner, or sales expert.
- Lifetime access to abbreviated summaries of each lecture, called "cheat sheets."
- Follow along and collaborate on a joint project. Watch me take an idea all the way through the process taught in this course and into deployment.
I've packed together everything I know from:
- 3 years being a solo, non-tech founder building a mega app with no in-house tech team (that I raised several million dollars with).
- 1 year working directly with 50+ non technical founders as a venture capitalist in Silicon Valley.
- 4 years as Director of Sprintkick, overseeing over 100 apps from concept to launch, for small startups and big Fortune 100 companies.
Also included in this course:
- Free access to hand written legal documents. These documents cost over $5,000 to get made, and our Udemy students will get them for free.
I know the frustration that someone feels when they have a business idea and they can't act on it. If you have an idea it's not going to get more valuable by sitting on it. Let me show you how to turn the idea quickly (and cheaply) into reality. Empower yourself with this immensely valuable skill set and join the course.