Jump Start Your Real Estate Career Using Social Media

Name: Jump Start Your Real Estate Career Using Social Media
Rating: 3.3 (3 reviews)

Your Guide to Building an Efficient Social Media Strategy

Created bySakeenah Aleem

Last updated 1/2023

English

What you'll learn

How to Make Passive Income Using Social Media
How to Properly Setup Your Facebook, Instagram, and TikTok Business Accounts
How to Create Evergreen Content to Generate Passive Income
How to Use Canva to Create Content and a Branding Kit
Inspiration for Content Creation
How to Save Time By Scheduling Your Social Media Content
How to Build Trust and Authority Through Brand Consistency
Learn How Top Influencers and Marketers Make Money Through Sticky Content

Course content

4 sections • 18 lectures • 3h 1m total length

Get to know your instructor6:59
Introduction to the course. In this video I discuss all of the topics that will be covered in this 3 module course.
I will also provide a brief background into my work history role as a social media influencer and coordinator.

Module 1: Brief Background of Instagram, TikTok, and Meta7:24
Learn about the origins of Meta, Instagram, and TikTok. How do these social media platforms work and what are they best used for.
Setting Up Facebook Business Page9:33
In this video, I will walk you through how to create your Meta Business page for your business.
Setting up Your TikTok and Instagram Business Pages5:46
In this video you will learn how to setup your business pages on TikTok and Instagram.
Bonus! TREC Compliance (Texas Realtors)13:40
In this video, you will learn how to make sure that your social media accounts are compliant with TREC.

Module 2 Intro2:06
A brief overview of the material to be covered in module 2.
What do I post on social media?10:35
In this lecture, students will be equipped with an idea bank for content creation. They will also learn tools that will make content creation easier.
When should I post on social media? | Meta Business Suite and TikTok30:01
In this video, we will dive deep to answer the question of when is the BEST time to post on social media. Students will learn how to interpret their analytics for optimal posting information.
How do I make content creation work for my busy schedule? | Meta Business Suite20:48
This lecture will cover tools and tricks to help you maximize your content creation while spending as little as 2 hours per week creating and scheduling social media content.
How do I maintain consistency?11:01
This lecture will motivate you to create systems for your social media schedule. You will learn simple ways to continuously post content that is on brand and adds value to your clients lives. At the end of this video, you will be prompted to complete a homework assignment designed to help you create a winning social media strategy.

Introduction to Branding4:23
In this video, students will receive an overview about the power of branding and how to make it work for their business.
What is Branding?0:30
How to Choose Your Brand Fonts9:38
In this video, students will learn the power of fonts and the meaning behind different font styles. This lecture includes a game designed to help you differentiate between the different font styles. At the end, students will be prompted to select three front styles to represent their brand.
Discovering Your Brand Colors9:56
In this video, students will take a shallow dive into the world of color theory. They will get a glimpse into how color is used in marketing and how it should represent their brand. At the end of this lecture, students will be asked to select five to ten colors to be included in their brand kit.
Branding Quiz
How to Keep it Cohesive11:37
In this lecture, student will compile everything they learned in Module 3 to create a brand kit in Canva.
Brand Identity Case Study6:19
Final Thoughts3:41
This is a course outro which includes some parting tips on how to grow your social media accounts the authentic way.
Bonus! Design a Brand Identity Kit in Canva17:54

Requirements

This course is focuses on Real Estate professionals however, all business professionals will benefit from the information shared in this course..
Students should be familiar with how to use Facebook, TikTok, and Instagram.

Description

You're ready to increase your sales but you don't want to spend a ton of money on ads. You know that social media is powerful, but you're not sure what techniques to use to get results.

This course is designed to equip students with the knowledge and skills to make more money using social influence. Students will learn the proper way to use the top three social media platforms (TikTok, Instagram, and Facebook) to create engaging content, batch schedule to save time, and ultimately build relationships that turn into customers.

Learn to schedule your social media in advance using free tools
Design beautiful content that inspires engagment using royalty free stock photos
Create sticky content that will keep your brand top of mind
Design a custom brand kit in Canva to elevate your branding and streamline content creation
Leverage the power of other people's time by knowing when and who to hire to help complete marketing tasks
Stun your audience with content that show you as an authority in your profession

At the end of this course, students will walk away with a content creation calendar and schedule, a brand kit, and a plethora of marketing tools to help save them time without sacrificing quality.

This course is designed for real estate professionals by a real estate professional but the knowledge shared can be used by anyone in any profession in need of a boost to their social media marketing skills.

Who this course is for:

This course is for Real Estate Professionals looking to use social media to market their business and services.
Any business owner looking to learn more about how to build a following on social media to draw in more clients.

Jump Start Your Real Estate Career Using Social Media

What you'll learn

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Course content

Introduction1 lecture • 7min

Module 1: The Golden Triage of Social Media4 lectures • 36min

Module 2 : Content Creation5 lectures • 1hr 15min

Module 3: How to Stand Out with Branding8 lectures • 1hr 4min

Requirements

Description

Who this course is for: