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Japanese Business-Style Strategic Presentation

Japanese Business-Style Strategic Presentation

Use of logical structure and aesthetic design to make presentations more valuable.
Last updated 8/2023
English
English

What you'll learn

  • Improve the logic of presentation content.
  • Master the principles of slide design.
  • Understanding color and the audience's psychological perception.
  • Learn to simplify and refine text messages and use illustrations or diagrams to perfectly present the content of a presentation.

Course content

6 sections • 31 lectures • 2h 59m total length
  • The ABCDE way of thinking5:48

    Adopt the abcde way of thinking to craft audience-centered presentations that resonate and persuade, using the competitive forces framework and a structured logic for any occasion.

  • A:Audience - Target0:54

    Identify your audience and target group, assess their interests, and set the audience before presenting. Then define the presentation purpose: knowledge, feelings, thoughts, or actions you want from them.

  • B:Belief - Message9:31

    Craft a compelling business message by aligning content with audience purpose, addressing why and then what, leveraging the three tokens simple, easy, deep to prompt action with facts and emotion.

  • C:Contents - Content20:22

    Construct clear presentation content using the NL numbering method, build a strong backbone and tree- or pyramid-style structure, and apply SDS, PREP, or DESC techniques.

  • D:Delivery - Delivery3:10

    Master first impressions and delivery by applying the 7/38/55 rule, mastering vocalization, pace, and gestures. Practice a calm, confident tone at around 300 words per minute to engage listeners.

  • E:Ending - Ending2:04

    End the presentation by saying thank you and delivering an action-driven message, apply the A B C D E structure, and create a unique presentation through accumulated experience.

Requirements

  • No previous knowledge is required.

Description


This comprehensive and meticulously structured course has been carefully crafted to offer you an in-depth and comprehensive understanding of the intricate interplay between the artistry and the scientific methodologies that underlie the creation of presentations that go beyond mere visuals. These presentations not only exude aesthetic allure but are also masterfully designed to effectively communicate essential messages and inherent value, ensuring a profound impact on your intended audience.

Venturing into the multifaceted realm of business presentations, this course embarks on a journey of exploration, dissecting the various layers that contribute to their profound significance. With meticulous attention to detail, the course delves into the strategic underpinnings that form the bedrock of impactful presentations, tracing the complex trajectory from the initial stages of conceptualization, where ideas take shape, to the meticulous execution that brings these concepts to life.

What sets this course apart is its dedicated focus on peeling back the layers of the production process, revealing the intricate logical architecture that forms the backbone of every successful presentation. By methodically analyzing the nuanced aspects of this architecture, the course serves as a beacon of illumination, casting a radiant light on your business presentation acumen. This newfound insight empowers you to elevate your prowess within the competitive realm of professional communication, equipping you with the tools to not only survive but thrive.

Embarking on this enlightening journey, you are invited to anticipate a metamorphosis within your presentation capabilities. As you delve deeper into the course material, expect a remarkable transformation in your ability to captivate and engross your audience. Your presentations will take on a magnetic quality, captivating attention and resonating deeply with those who partake in your discourse.

The culmination of this journey promises not only heightened presentation skills but also an infusion of an undeniable and contagiously compelling quality into every speech you deliver and every presentation you create. This quality possesses an enchanting persistence, lingering in the minds of your audience well beyond the moment of interaction. In essence, this course is an investment in your ability to wield communication as a potent tool, ensuring that your messages resonate long after they are delivered.

Who this course is for:

  • Small and medium-sized business owners and senior executives.
  • Those who need to use presentations for internal communication, external financing, and marketing.
  • Entrepreneurs
  • Planning and marketing staff, project managers, and sales staff.
  • Those who need to present proposals and introduce products.