IT product management. Be a product owner.
What you'll learn
- Define the product
- Analyze and define market/customer segments for the product
- Define value proposition
- Define product early adopters
- Work with stakeholders
- Gather and balance requirements
- Work with product team
- Product development models
- Perform market tests
- Prioritize requirements. Define MVP
- Product backlog development
- Basic risk management
- Define financial parameters and prognosis
- Prepare marketing plan
- Prepare investor presentation
- Prepare an elevator pitch
- Scale the product
Requirements
- Experience as an IT product team member OR
- Junior marketing experience in digital/IT products
Description
In the digital world IT products are everywhere and for everything.
Businesses and companies perform digital transformation; startup teams develop and launch their own products.
But do you know that only one out of ten launched products is successful? Why? Sometimes an idea is not correct, sometimes a development process is not successful, and a product does not meet customer's expectations. And sometimes a team fails to acquire money and resources.
In out course we lead you through the product management process from start to finish: starting with idea or "pain" to market tests, working with stakeholders and potential investors or decision-makers.
As a product manager you organize collaboration with customers, users, decision-makers, team members, experts to design, develop, launch a product and deliver a product and based services and continuously improve them, adapt to changing environment and customer and user wishes.
You learn to discover and prioritize requirements, define MVP, measure results, improve to scaling your product.
You learn how to prepare information for investors: marketing analysis, simple financial prognosis, prepare and perform investor presentations and pitches.
At our course you work on practice tasks, and discuss topics at a course forum.
After the course you will be able to start your product owner journey.
As a product owner you can start your own product or work in an enterprise corporation.
Who this course is for:
- Junior IT product managers
- Product team members
- Digital products team members
- Marketing specialists, which work with IT/digital products
Instructor
- 4.3 Instructor Rating
- 2,059 Reviews
- 7,670 Students
- 11 Courses
Online Education skills institute recommends:
Portfolio and Project Manager in IT, digital/virtual learning and professional training, and consulting.
25+ years of total experience in IT and 10+ years as a project and portfolio manager, consulting services, business trainer and startup mentor.
Grades and certifications:
Dr. Sci in System analysis,
Ph. D. in Management of technical systems
Portfolio, program and project management professional (PfMP,PgMP, PMP) by PMI
ITIL Expert, ITIL 4.0 Managing Professional, Strategic Leader
DevOps Product Owner
Online Professor at GBSB (Global), Zug, Switzerland
Certified Virtual learning trainer.
30+ professional trainings.
Over 10000 lifelong learners successfully passed trainings, and accelerated their career.