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IoT Startup Case Studies with Sramana Mitra
Rating: 5.0 out of 5(6 ratings)
50 students

IoT Startup Case Studies with Sramana Mitra

Learn from the Trenches How to Build an Internet of Things (IoT) Startup
Created bySramana Mitra
Last updated 1/2024
English

What you'll learn

  • Through in-depth interviews with successful founders of IoT startups, learn how they built their businesses.
  • How to identify promising startup ideas.
  • What the innovative trends and business models are in the identity management space to ignite your ideation.
  • When and how to bring on a team.
  • When to start raising funds for a startup.
  • How to scale your business.
  • What the exit options are.

Course content

2 sections • 15 lectures • 5h 2m total length

  • Introduction to How to Build an Internet of Things Startup1:27
  • How to Build an Internet of Things / IoT Startup1:28
  • CleanConnect CEO David Conley on AI and IoT in the Oil & Gas Sector29:30

    David discusses problems, solutions, and open problems in this interview about AI and IoT in the Oil and Gas sector.

  • LYT CEO Timothy Menard on Building a a Capital-Efficient Smart City IoT Venture24:28

    You would think deep tech AI / IoT startups take gobs of venture capital to build. Read on to see how Tim has built an incredibly capital-efficient business with massive growth potential using grant money and revenues. Superb company!

  • Ordr CEO Greg Murphy on Problems and Opportunities in IoT23:49

    IoT Security is a huge vulnerability all over the world at the moment. Greg breaks down the problem into opportunities for innovators to offer solutions.

  • Microshare CTO Tim Panagos on IoT in Commerical Real Estate24:22

    We discuss IoT use cases in commercial real estate and the open opportunities thereof.

  • Gorilla Technology CEO Jay Chandan’s Smart City Use Cases and Opportunities34:22

    Gorilla Technology CEO Jay Chandan talks about Gorilla’s Smart City system integration business that heavily focuses on IoT Security, Analytics and workflow. In the end, we discuss open problems that could warrant new entrepreneurs building startups around.

  • Kloudspot CEO Guilllermo Diaz on IoT in in Workplace Safety46:14

    Guillermo takes us through IoT use cases in workplace safety in the changing post-Covid world.

  • Hologram CEO Ben Forgan on IoT Connectivity12:24

    Ben discusses IoT connectivity and use cases.

  • Elemental Machines CEO Sridhar Iyengar on Lab Admins Becoming LabOps Engineers36:54

    We observed the movement of system administrators becoming DevOps engineers. Sridhar is leading an effort of moving lab administrators becoming LabOps engineers with the help of cutting edge technology like IoT.

  • More IoT Startup Case Studies1:09

    Sanjay Brahmawar, CEO of Software AG (IoT PaaS)

    Robert Costantini, CEO of Triax (wearables-based IoT)

    Ariel Stern, CEO of Ayyeka (IoT infrastructure)

    Jim Xiao, CEO of Mason (IaaS company for rapid deployment of IoT use cases)

    Flavio Gomes, CEO of LogiSense (billing use case of IoT with differential consumption)

    Joe Lea, VP of Product of Armis (security with connected assets)

    Michael DeCesare, CEO of ForeScout (IoT Cyber Security)

    Andrew McLennan, President of Inside Secure (cyber security threats in IoT)

    Daniel Raskin, VP of Strategy of ForgeRock (identity and access management)

    Martin Manniche, Greenwave Systems (managed services using IoT)

    Frank Greer, CEO, Zipit Wireless (IoT use cases)

    Bob Witter, CEO, Device Solutions (IoT cellular solutions)

    John Horn, Ingenu (Connectivity for IoT)

    Tom Bianculli, Vice President of Technology, Zebra Technologies (IoT in retail, transportation, and healthcare)

    David Parker, Global Vice President of SAP (IoT trends)

    John McDonald, CEO of CloudOne (IoT industrial engineering applications)

    Michael Martin, CTO, nfrastructure (IoT Trends)

Requirements

  • The only requirement for this course is an open mind and a willingness to learn.

Description

The 1Mby1M Methodology is based on case studies. In each course, Sramana Mitra shares the tribal knowledge of tech entrepreneurs by giving students the rare seat at the table with the entrepreneurs, investors and thought leaders who provide the most instructive perspectives on how to build a thriving business. Through these conversations, students gain access to case studies exploring the alleys of entrepreneurship. Sramana’s synthesis of key learnings and incisive analysis add great depth to each discussion.

IoT Startups are a very exciting category that is seeing huge activity right now. It sits at the confluence of nanoscale hardware, ubiquitous wireless internet, big data, machine learning and AI. If you apply Internet of Things Concepts to workflows and use cases in oil and gas, transportation, manufacturing, real estate, energy management, and so on, you would find numerous business opportunities. IoT use cases are ripe for productization in numerous domains.

The case studies in this course take you into the heads of entrepreneurs building some of these solutions.

This course is aimed more as an ideation course than a step-by-step guide that covers all the methodology elements of startup building. To get those, you would need to study other 1Mby1M courses from our portfolio.

Who this course is for:

  • Those with knowledge of or interest in the internet of things industry who want to turn it into multi-million dollar revenue businesses by becoming startup founders rather than remain employees or contractors.
  • Aspiring founders who want to increase their chances of being accepted into top startup accelerators such as Y Combinator, Techstars, and 500 Startups.
  • Any entrepreneur who wants to learn from successful entrepreneurs who have been in your shoes.
  • Professors teaching technology entrepreneurship courses anywhere in the world.

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