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Introduction to Strategic Management
382 students
Introduction to Strategic Management
Optimize performance across every level with a thoughtful approach to strategic management that always delivers.
Created byManagement Study Guide
Last updated 4/2019
English
What you'll learn
- Explain What is Strategic Management
- Explain What is a Strategy
- Describe the Strategy Statement and its Components
- Explain the Steps of Strategic Management Process
- Describe the Components of Strategic Management Process
- Differentiate between Strategy Formulation and Strategy Implementation
- Differentiate between Strategic, Administrative and Operational Decisions
- Describe the Qualities of a Strategic Leader
- Explain What is a Business Policy
- Describe the Structure of BCG Matrix
- Describe the Factors of SWOT Analysis
- Explain Porter’s Five Forces Model of Competition
- Explain What is Corporate Governance
- Explain What is Business Ethics
- Describe the Core Competency Theory of Strategy
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Course content
1 section • 16 lectures • 1h 34m total length
Requirements
- No prior knowledge is required
Description
A manager who is overly focused on daily administration or everyday operational decisions will never achieve their full potential. Being able to see beyond these two types of management and focus on strategic decisions is essential when you want to achieve your career goals. Imagine being able to:
- Quickly and effectively communicate your vision to a diverse and varied team of people
- Master the art of seeing the big picture while never forgetting the granular details
- Create a culture in which everyone buys into the core goals and aims of the team
- Enhance your reputation as someone who understands how to get things done
How does this course help?
You will learn how to keep your eye on the strategic elements of management so that you are always able to:
- Keep the team orientated towards their primary goal without losing focus
- Understand how far ahead to look while still delivering daily progress
- Make sure you communicate the purpose of your actions to everyone
Why is this course right for you?
Strategic management is an essential yet often overlooked skill in the modern workplace. If you fall into any of the following categories it will make a real difference to your career:
- Managers and supervisors pushing for promotion
- Senior personnel who want a focused refresher
- Leaders who want to help educate other managers
Once you experience the difference you will never look back. Is it worth taking a risk on your career by ignoring this key skill today?
Who this course is for:
- Managers
- Supervisors
- Management personnel
- Leaders