MOOCs, The Business Case

Name: MOOCs, The Business Case
Rating: 4.5 (216 reviews)

Learn the ins and outs of MOOCs and the business case for building them

Created byIAL (Institute for Adult Learning) Singapore

Last updated 4/2015

English

English [Auto],

What you'll learn

Describe the various types of MOOCs and their origins
Outline the business case for building MOOCs for a company
Compare the various educational and business models used by a range of MOOC platform providers
Use a product funnel model to categorise a company’s range of educational courses
Describe three different eDesigns for MOOCs

Course content

9 sections • 24 lectures • 1h 10m total length

Watch Video - Are there Business Opportunities in Online Courses and MOOCs?2:27
Watch this intro video and find out the opportunties and challanges facing providers who want to role out online courses and MOOCs.
Watch Video - What is a MOOC? Part 14:12
Complete Exercise.1 PDF1:00
Ex1.View the pdf and post your comments in the forum.
Watch Video - What is a MOOC? Part 21:00
View the PDF and post your comments in the forum.
Download PDF - List of MOOC Providers3:00
Watch Video - MOOCs - The Business Case10:52
Explore the business case for moocs, highlighting monetization models, real-world deployments, and strategies to grow revenue, brand awareness, and global reach through online courses.
Download PDF - MOOCs - The Business Case1:00

Example eDesign: Direct Instruction - Part 1 - Read This First1:21
Read through the following
Example eDesign: Direct Instruction - Part 2 - Watch Video5:10
Explore didactic questioning and structured prompts to engage learners in discussing customer service. Learn challenges such as language barriers and product knowledge, and how recognition motivates excellent service.
Example eDesign: Direct Instruction - Part 3 - Take Quiz
Example eDesign: Direct Instruction - Part 4 - Review0:54
Closing Words on Direct Instruction1:17
Analyze how direct instruction uses clear steps and subtitles to show how content pieces fit together, highlight visuals and assumptions, and point out common errors to avoid.

Introduction to Transformational Learning0:16
Example eDesign: Transformational - Part 1 - Read This First1:17
Read the following intro to the transformational design approach
Example eDesign: Transformational - Part 2 - Watch Video1:55

The following video illustrates the Autobiographical Lens and its impact on the practice of an adult educator.
Example eDesign: Transformational - Part 3 - Answer Questions1:38
Closing Comments of the Transformational eDesign3:03
Explore how transmission through video prompts you to review beliefs about assessments. Engage in peer discussion and expert guidance to align professional practice with revised values and a clear closure.

Requirements

No requirements

Description

What are MOOCs? I am sure a lot of you have heard the name but where did they come from? Why have they caught the public's imagination so much in the last few years? How do they fit into the online education sphere? What are some ways training providers could use MOOCs to help them meet their business goals in the Singapore Adult Education and Training Market?

Join us on this intro course where we will explore these questions and more. This course has a particular relevance for both trainers and providers in Singapore. We are going to take a look at some of the business cases for building a MOOCs along with online courses and answer that question as to why your organisation might want to consider doing this. We will try to answer that question "How will my organisation get our money back?"

In addition, we are going to look at some real world examples of organisations and training companies that have built and profited from building these types of courses and are who are finding that online education can be very successful and profitable.

It will take about 120 mins to complete and comprises of a mixture of short videos, downloadable PDF notes.

There are no course requiremnemtns other that in interest in online education.

Who this course is for:

Anyone with an interest in educational development.

MOOCs, The Business Case

What you'll learn

Explore related topics

Course content