Introduction to Business
What you'll learn
- Goal: At the end of this course, students will be able to understand and discuss as aspects of business at a college introductory level.
- Objectives: Students will be able to see the bigger picture of business, understand the potential fields of study and focus their future studies on the areas of business that interest them the most.
Requirements
- Text books is recommended but not required. (See first free lecture)
Description
This is a complete college course, the same one you would take in a University. This course covers an introduction to the world of business and all its disciplines. Dan McCarty is an MBA graduate from the prestigious Haas School of business at the University of California in Berkeley. He worked is way from entry level to President/CEO of billion dollar businesses, having run such well know brands as Del Monte, Hain Health Foods, Brawny, Quited Northern, Crystal Sugar, Dixie Cups and Plates, Underwood Meats and more.
Entering business can be confusing, as there are several sub-specialties. To name a few: marketing, management, accounting, operations, economics, entrepreneurship, finance, human resource, etc. What this course does is give you an overview of all the important business functions. It gives you a well-rounded perspective to approach your business goals and also helps you decide where you might want to specialize.
Who this course is for:
- Entry level college students of anyone interested in business and our economic system.
Course content
- Preview01:56
- Preview09:41
- 11:00Princ Of Bus #2 Economic Terms
- 11:14Princ Of Bus #2A Supply And Demand
- 11:29Princ Of Bus #2B Capitalism
- 05:27Princ Of Bus #2D Circular Flow Model
- 12:56Princ Of Bus #2E Debt And Deficits
- 08:36Princ Of Bus #3 Global Environment
- 08:17Princ Of Bus #3A Thinking Globally
- 11:05Princ Of Bus #3B Free Trade
- 07:08Princ Of Bus #4 Ethics And Social Responsibility
- 17:08Princ Of Bus #5 Forming A Business
- 10:34Princ Of Bus #6 Entrepreneurship
- 12:04Princ Of Bus #7 Management
- 15:08Princ Of Bus #8 Organization
- 07:25Princ Of Bus #9 Operations
- 04:35Princ Of Bus #9A Operations Tools
- 11:11Princ Of Bus #10 Motivation
- 13:42Princ Of Bus #11 Human Resources
- 14:09Princ Of Bus #12 Employee Management Issues
- 10:28Princ Of Bus #13 Marketing
- 07:33Princ Of Bus #14 Pricing
- 14:02Princ Of Bus #15 Distribution
- 15:21Princ Of Bus #15 Products
- 14:22Princ Of Bus #16 Promotion
- 13:29Princ Of Bus #17 Accounting
- 15:53Princ Of Bus #17A Accounting II
- 12:14Princ Of Bus #18 Finance
- 07:25Princ Of Bus #18 A Leverage
- 09:39Princ Of Bus #19 Intro To Stocks
- 10:47Princ Of Bus #19A Bonds
- 06:50Princ Of Bus #19B Investing Alternatives
- 05:31Princ Of Bus #19C Stocks And Bond II
- 14:04Princ Of Bus #20 Banking System
- 09:18Princ Of Bus #20A Federal Reserve
- 09:48Princ Of Bus #20B What Backs Our Money
- 09:39Principleof Business Operationsplanning #23
Instructor
Dan McCarty is an MBA graduate from the prestigious Haas School of Business at the University of California in Berkeley.
Dan has worked his way up from entry level marketing assistant to President and CEO of multi-billion dollar companies and divisions of companies. Dan has managed America's best known brands including Del Monte, Quilted Northern, Underwood, Crystal, Dixie Cups and Plates, Brawny Paper Towels, Accent, Hain Health Foods and more.
Dan has also taught college level marketing for the last ten years and has recently retired as Professor Emeritus.