Introducing the Value Innovation Process®
What you'll learn
- Our goal is to increase your awareness of Value Innovation which is defined as delivering exceptional value to the most important customer in the value chain all the time, every time and show you how it can be used to help you in your business or organization.
- The key learning objectives are: 1.Introduce you to the 10-Steps of the Value Innovation Process 2.Show you a Value Chain and how to use it 3.Help you identify your most important customers 4.Show the power of the Value Curve with Metrics 5.Show you how to uncover your most important customers’ unmet needs
- This course introduces you to the proven 10-step Value Innovation Process® (VIP) and some enabling tools (templates, case studies, processes, etc.). The VIP helps you to define your most important customers’ unmet needs. It guides you in the development of new products & services that align with those unmet needs. Ultimately the VIP drives sustainable business growth and profitability for your organization. Value Innovation is defined as delivering exceptional value to the most important customer in the value chain all the time, every time and shows you how it can be used to drive structured, sustainable business growth in your organization. The key learning objectives are: 1. Introduce you to the 10-Step Value Innovation Process® 2. Define a project using the project definition template 3. Define a Value Chain for your business using the provide tools 4. Identify your most important customers using the provided template 5. Understand the power of the Value Curve with Metrics, our quantitative tool and method for evaluating value 6. Understand how to uncover your most important customers’ unmet needs & the tools to accomplish this The course is delivered in 5 sections, each accompanied by a video and slide deck. Each lecture has “Key Points” at the beginning and “Learnings/Takeaways” at the end. Tools Provided: 1. PDF of the Value Innovation Process 2. PDF of the enabling tools set 3. Template you can use to define your project including instructions 4. “3 Questions” template to identify your Most Important Customer 5. Instructions on how to develop the Value Chain • The next course to view is Value Innovation Process® Success Stories and can be found here: www.udemy.com/value-innovation-process-success-stories/ If you have questions, send Dick Lee an email (dick_lee@valueinnovations.net) or call him at +1-720-291-0758 and he will respond within 48 hours.
Requirements
- This course is designed for anybody with an inquisitive mind who is looking for tools to help them grow.
- This is an introductory course, so you do not have to have any special qualifications to derive value from it. Those who have been in the workplace for 10 years will probably learn faster than those without workplace experience
Description
This course introduces you to the proven 10-step Value Innovation Process® (VIP) and some enabling tools (templates, case studies, processes, etc.).
The VIP helps you to define your most important customers’ unmet needs. It guides you in the development of new products & services that align with those unmet needs. Ultimately the VIP drives sustainable business growth and profitability for your organization.
Value Innovation is defined as delivering exceptional value to the most important customer in the value chain all the time, every time and shows you how it can be used to drive structured, sustainable business growth in your organization.
The key learning objectives are:
1. Introduce you to the 10-Step Value Innovation Process®.
2. Define a project using the project definition template.
3. Define a Value Chain for your business using the provide tools.
4. Identify your most important customers using the provided template.
5. Understand the power of the Value Curve with Metrics, our quantitative tool and method for evaluating value.
6. Understand how to uncover your most important customers’ unmet needs & the tools to accomplish this.
The course is delivered in 5 sections, each accompanied by a video and slide deck.
Each lecture has “Key Points” at the beginning and “Learnings/Takeaways” at the end.
Tools Provided:
1. PDF of the Value Innovation Process
2. PDF of the enabling tools set
3. Template you can use to define your project including instructions
4. “3 Questions” template to identify your Most Important Customer
5. Instructions on how to develop the Value Chain
•The next course to view is Value Innovation Process® Success Stories and can be found here: www.udemy.com/value-innovation-process-success-stories/
If you have questions, send Dick Lee an email (dick_lee@valueinnovations.net) or call him at +1-720-291-0758 and he will respond within 48 hours.
Who this course is for:
- Whether you are a small business owner who wants to grow your business, an entrepreneur starting a new business, a product manager or developer who wants to develop a new product or service, a head of business development who wants to identify high value added new business opportunities, or a six sigma black belt wanting a better set of tools to manage the Front End, this process and tools will help you achieve your goals.
Course content
- Preview08:05
Instructor
![Dick Lee Ph. D.](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 4.3 Instructor Rating
- 163 Reviews
- 4,221 Students
- 2 Courses
Dick has been the VP/GM at divisions of Fortune 500 companies and led their R&D organizations. He's taken Value Innovation far beyond Blue Ocean Strategy using his proven 10-step Value Innovation Process® that includes tools to help organizations drive sustainable business growth.
Dick is CEO and Chief Innovation Officer of Value Innovations, Inc. (www.valueinnovations.com). Value Innovations helps its customers significantly improve the contribution of new products, services and delivery to their company’s value by providing exceptional value to the most important customer in the value chain. VI provides impactful innovation workshops and consulting to organizations of varying sizes and industries.
As a global keynote speaker, co-author of the book Value Innovation Works, and leader of over 90 Value Innovation Workshops in 10 countries, Dick has mastered both the delivery and execution of the Value Innovation Process®.
He served as Vice President, Strategic Business Operations, Johns Manville Corporation [1988-1992]; Vice President R&D for Pharmaseal, a division of American Hospital Supply and subsequently Baxter Healthcare Corporation [1985-1988]; Vice President, Onan Corporation and General Manager, Elgar Corporation (McGraw Edison Corporation) [1982-1985]; Vice President and General Manager, the Portable Battery Division of Gould Inc. [1977-1982]; and Manager, Vehicle Emission Control R&D, UOP Inc. [1972-1977].
Since 1992, Dick has led consulting projects for clients in North America and Europe, including: ADM, Alcan, Albany International, American Vanguard, Ashland Chemical, Associated Octel, AstenJohnson, Beaulieu International Group, Bekaert, Bobcat, Brady Corporation, Caterpillar Trimble Control Technologies, Cargill, Champion Technologies, Chevron, Ciba Corning Diagnostics, Ciba Geigy, ECC Inc., Exxon Research and Engineering, Gates Corporation, Genencor, Goodyear Tire and Rubber Company, Great Lakes Chemical Corporation, Honeywell, Ingersoll-Rand, Johns Manville, Johnson Controls, KBR (an operating unit of Halliburton), Kennametal, Lund International, Merck KGaA, Millipore, Mobil Oil Corporation, Nanophase, Novamin (acquired by gsk in 2009), PG&E, Philip Morris USA, Polycore Optical Pte Ltd., Procter and Gamble, Raychem, SAIC, Sherwin Williams, Spectranetics, Thermo King and Trimble.
He has a BS degree from the University of London (1964) and was awarded a Fulbright Scholarship (1964-1965 – UK to the USA), he has an MS from Northwestern University (1965), a Ph.D. in inorganic chemistry from the University of London (1968), and completed the Mini MBA program at the College of St. Thomas (1980).