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Basic Intro To AI in Digital Marketing (How To Use ChatGPT)
Rating: 3.5 out of 5(6 ratings)
1,094 students

Basic Intro To AI in Digital Marketing (How To Use ChatGPT)

Learn the basics of how you can use ChatGPT to make your marketing better, faster and more efficient
Created byJochen Siepmann
Last updated 2/2025
English

What you'll learn

  • Introduction to AI and ChatGPT and how to effectively use it
  • Writing ads using ChatGPT
  • Using ChatGPT for FB/Google ads, video marketing, funnels and re-targeting
  • Examples are for Real Estate, but can be modified and applied to other topics as well similarly

Course content

7 sections7 lectures52m total length
  • Intro to AI and ChatGPT8:22

    Understand the importance of AI/ChatGPT for your business and marketing

Requirements

  • Speak and understand English

Description

This basic, simple and easy to understand course gives an introductory overview of how you can use AI ChatGPT for your digital marketing. It shows the application for funnels, FB and Google ads as well as re-targeting and how you can make those faster, better and more efficient. AI is extremely powerful, but like anything else, one needs to know how to properly use it. As the saying goes: "Garbage in - garbage out", even in AI... So it is important to understand how you need to instruct ChatGPT in order to get your desired output (what we call "prompt engineering" as ChatGPT awaits your instructions in a text prompt.

Jochen has been using digital marketing as a practicing real estate agent (and otherwise) successfully for years and recently also is utilizing AI / ChatGPT for his digital marketing needs. He now has put his knowledge and expertise into a short course which you can access for free.


Video #1: How to utilize ChatGPT when creating/enhancing your funnels

Video #2: Making use of ChatGPT to write better copy for your Facebook ads that convert

Video #3: How to attract more leads with your Google PPC ads with copy written by ChatGPT

Video #4: Re-Targeting, Re-Marketing and Video Marketing with ChatGPT

Who this course is for:

  • Real Estate agents and agencies
  • Property Sales and Marketing people