Master Course in Social Media Marketing 5.0
What you'll learn
- Understand the Introduction and latest trends of social media marketing 5.0
- Learning the advanced Facebook marketing and benefits
- Learning the advanced Instagram marketing and benefits
- Learning the Snapchat Marketing Strategies to Grow Your Business
- Understand and how the Pinterest marketing and It's right for your business
- No programming experience needed. You will learn everything you need to know.
- Basic knowledege of digital marketing, social media ads posting and understand about social media
Master Course in Social Media Marketing 5.0
Welcome to the Master Course in Social Media Marketing 5.0, an intensive and advanced program designed to equip you with the latest skills and strategies needed to excel in the dynamic world of social media marketing. This course goes beyond the basics, delving into advanced techniques and platforms to ensure you stay at the forefront of the ever-evolving landscape.
1. Introduction and Latest Trends of Social Media Marketing 5.0: Gain a comprehensive understanding of the current social media marketing landscape. Explore the latest trends, emerging platforms, and cutting-edge strategies that will shape the industry. Learn how to adapt and leverage the newest features to stay ahead of the competition.
2. Advanced Facebook Marketing and Benefits: Dive deep into the world of Facebook marketing, exploring advanced advertising techniques, audience targeting, and analytics. Uncover the full potential of Facebook's business tools, and understand how to create impactful campaigns that drive engagement, leads, and conversions. Discover the latest updates and features that can elevate your Facebook marketing game.
3. Advanced Instagram Marketing and Benefits: Unlock the power of Instagram as a marketing platform. Explore advanced Instagram marketing strategies, including Instagram Stories, IGTV, and influencer collaborations. Learn how to optimize your profile, create visually stunning content, and use Instagram analytics to refine your approach. Stay abreast of the latest algorithm changes and best practices.
4. Snapchat Marketing Strategies to Grow Your Business: Delve into the unique world of Snapchat and its potential for business growth. Explore creative strategies for marketing on this platform, including sponsored lenses, geofilters, and interactive content. Understand how to engage with a younger demographic and leverage Snapchat's dynamic features for maximum impact.
5. Pinterest Marketing and It's Right for Your Business: Discover the art and science of Pinterest marketing and assess its suitability for your business. Learn how to create visually appealing pins, optimize your boards, and utilize Pinterest for e-commerce and brand visibility. Understand the demographics and user behavior on Pinterest to tailor your marketing approach effectively.
This Master Course in Social Media Marketing 5.0 is designed for marketing professionals, business owners, and anyone looking to elevate their social media marketing skills. Whether you're a seasoned marketer or just starting, this course provides the tools and insights needed to thrive in the competitive world of social media marketing. Join us on this journey to master the latest trends and strategies that will set you apart in the digital marketing landscape.
1. Introduction and latest trends of social media marketing 5.0
2. Advanced Facebook marketing and benefits
3. Advanced Instagram marketing and benefits
4. Snapchat Marketing Strategies to Grow Your Business
5. Pinterest marketing and It's right for your business
Who this course is for:
- All UG, PG business and marketing students, entrepreneurs, startup mentors, business launcher and digital marketers
Achievements on Udemy (UDEMY BUSINESS BEST SELLER):
 Enrolled over 331,000 students from 210 countries & 17 UFB Courses.
 Delivered a staggering 2.18 million course enrollments, with 2,089,601.50 minutes taught (Upto Nov' 2023).
 Offered a diverse array of 226 courses, covering Business, General Management, Leadership, IT, Software and Systems, Psychology, Education, and Media Studies.
Credentials and Qualifications of Dr. José:
Dr. José's extensive qualifications showcase his dedication to various fields:
 Earned a Ph.D. in Entrepreneurship & Business Management in 2019, contributing to the understanding of business dynamics.
 Holds an M.Phil. in Business & General Management, establishing a solid foundation in comprehensive management knowledge.
 Completed a Masters in Financial Markets in 2015, demonstrating expertise in financial systems.
 Acquired a Masters in Information Technology in 2013, equipping him with technological proficiency.
 Achieved a Masters in Human Resource Management (MBA) in 2011, highlighting organizational skills.
 Secured a Bachelors in Mathematics in 2009, emphasizing analytical and statistics prowess.
 Earned a Diploma in Teacher Education in 2006, showing dedication to education.
This diverse academic background positions Dr. José as a well-rounded and versatile professional.
Dr. José is an accomplished expert with a wealth of teaching and industry experience:
 Serves as a Senior Researcher, Professor, and Subject Matter Expert at UTEL University, Universidad Centro Panamericano de Estudios Superiores - México, IBS-BFSU (International Business School - Beijing Foreign Studies University) China.
 Holds the title of Honorary and Visiting Professor at NGCEF Australia, ISCIP Canada, and Judge of the Research center for the Internationalization of companies from emerging economies (I-CEE) & Global Forum on Business Case Study.
 UNESCO Inclusive Policy Lab Expert (IPL) of Dr. José, Specializes in digital transformation teaching, innovative teaching, and project based strategies for startup teaching in digital platform ecosystems.
Instructional Design and Curriculum Development Experience:
Dr. José's instructional design and curriculum development contributions are noteworthy:
 Designed and developed more than 5 specialized Post Graduate Master Degree courses International Business School - Beijing Foreign Studies University (IBS-BFSU).
 Expertise in corporate entrepreneurship, organizational innovation, and learning.
 Over 15 years of experience as a business and IT consultant for over 20 successful startup businesses.
 Designed, developed, and hosted over 200 corporate business websites since 2007, receiving over 10 awards for graphic and web design.
Interests of Teaching Topics:
Dr. José's teaching interests span a wide range of subjects:
 Conducted, supervised, and handled more than 10,000 UG, PG students since 2007.
 Led training sessions for undergraduate and postgraduate Master Degree graduates in areas such as Entrepreneurship Development, Business Management, Human Resource Management and Development, Marketing, Digital Marketing, Finance and Financial Markets, Economics, Statistics, Education, Psychology, Leadership and Personal Development, Multimedia, Information Technology, IEEE Domains, and Software Certification Courses.
 Regular Keynote Speaker at AEIC China and Whither Our Economies (WoE) Lithuania.
 Currently guiding 5 Ph.D. Scholars in Business Administration, Computer Science, and IT Domains.
Certifications, Research and Publications:
Dr. José boasts an impressive list of certifications, research, and publications:
 Completed more than 30+ Software, IT, and Business Certifications.
 Serves as an Editor of Science Direct PLAS Journal, Ai Scholar China and certified reviewer for several renowned publishers from Springer Nature, Online Wiley, Emerald & SAGE.
 Published over 50 research and review articles, 8-12 solo-authored full case studies, 4 book chapters, and numerous book reviews and some listed in WoS & Scopus Listings.
 Google Scholar Citation 70+ and Research Gate Score is 248 with 44+ Citations, 50000+ reads, and 27 Research Recommendations.
 European Alliance for Innovation (EAI) Score is 16.
Honors and Awards:
Dr. José's accomplishments are celebrated with various honors and awards:
 Top Funding Project Writer.
 Top Researcher Award 2019-2023.
 Best Ph.D. Thesis Award 2018.
 Distinguished Young Scientist 2017.
 University Topper (2011-2012).
 Seven-time recipient of the FCB - Faculty Competency Building Award (2011-2018).
 Mr. Perfect Award in 2008.
International Memberships and Activities:
 Holds memberships in 35+ International academic and professional bodies, including IEEE (ID : 96447154), Oulu Entrepreneurship Society - Finland, AfSAE (ID: 256521), ISPIM (ID: 1374), ITPA (ID: 29660) and many more.
 Volunteers for Scopus, Web of Science, and ABDC Indexed journals.
 Serves as an editorial and reviewer board member for over 30+ journals and has reviewed 200+ articles since 2019.