Implementing Account Engagement aka Pardot
What you'll learn
- Implementing Salesforce Account Engagement aka Pardot
- Enable Account Engagement aka Pardot Lightning App
- Basics understanding of Account Engagement aka Pardot
- Account Engagement aka Pardot and Marketing Cloud
Requirements
- No prior experience is needed. Although, exposure to Salesforce domain will give you an edge.
- As per your convenience, you can explore Salesforce trailhead module for Pardot.
Description
Don`t have access to Account Engagement aka Pardot.
Don`t worry, I have created this course keeping you in mind. You will see a hovering learning experience and that will give you the confidence to be the best at this. :)
"Implementing Account Engagement aka Pardot" is the first course in the series of "Pardot - Zero To Dangerous". Let me welcome you to the very first step of yours in becoming an Account Engagement aka Pardot expert.
Account Engagement aka Pardot is a B2B marketing automation solution that helps companies create meaningful connections, generate more pipelines, and empower sales to close more deals.
The course will mainly focus on setting up the Pardot for the first time. Where you will get to know about the basics of Pardot - knowing the very Salesforce Product. All the required configurations are needed for a successful Pardot implementation.
Activate The Account Engagement aka Pardot Lighting App
Assigning The Required Permission Set To Admin User
Navigate To The Account Engagement aka Pardot Lightning App In Salesforce
Removing The Account Engagement aka Pardot Classic App
Authorization and Sharing Basics
Troubleshooting Common Account Engagement aka Pardot Lightning App Problems
Installing The Account Engagement aka Pardot AppExchange Application
Configuring The Salesforce User Sync
Assign Salesforce Users to Account Engagement aka Pardot
Map Pardot And Salesforce Fields
Adding Email Sending Domain
Adding Tracker Domain
Manage And Unpause The Salesforce-Account Engagement aka Pardot Connector
Implement First Party Tracking Code
Enable The Connected Campaign
Enable The Engagement History
Enable the Marketing Data Sharing Rule
What you’ll learn
What is Account Engagement aka Pardot?
Account Engagement aka Pardot and Marketing Cloud
Accessing Pardot - Different Way[App]
Account Engagement aka Pardot Sandbox
Activate The Account Engagement aka Pardot Lighting App
Assigning The Required Permission Set To Admin User
Navigate To The Account Engagement aka Pardot Lightning App In Salesforce
Removing The Account Engagement aka Pardot Classic App
Authorization and Sharing Basics
Troubleshooting Common Account Engagement aka Pardot Lightning App Problems
Installing The Account Engagement aka Pardot AppExchange Application
Configuring The Salesforce User Sync
Assign Salesforce Users to Pardot
Map Account Engagement aka Pardot And Salesforce Fields
Adding Email Sending Domain
Adding Tracker Domain
Manage And Unpause The Salesforce-Pardot Connector
Implement First Party Tracking Code
Enable The Connected Campaign
Enable The Engagement History
Enable the Marketing Data Sharing Rule
NEXT COURSE - Prospect and Visitors
Pardot - [Zero To Dangerous] is a series of courses and "Implementing Pardot" is the first course in the series.
Who this course is for:
- Marketers, Account Engagement aka Pardot Marketers, Salesforce Administrators, Salesforce Developers responsible for designing, building, and implementing marketing workflows and reports in the Pardot Lightning App
- Business Users looking to learn more about the Pardot Lightning App.
Instructor
Ashish started his carrier in the Salesforce ecosystem. From being a Java Enthusiast to joining the Salesforce ecosystem, It is an incredible journey for Ashish, so far. Ashish initially worked for a startup Salesforce partner company in Bengaluru India, there as a Salesforce developer, he also got an opportunity to work in the pre-sales and consulting team.
Ashish`s obsession for business, customers, and technology turned him into a customer-centric person.