
Explore ideation and market research fundamentals, learn strategies to identify and validate good ideas, gather feedback, and conduct structured market research to uncover market gaps.
Write down all existing ideas without judging them, then seek knowledge from videos, podcasts, and books to uncover daily life problems for market research.
Identify good ideas by listing your skills and daily problems you want solved, then turn those insights into monetizable, market-fit opportunities like a side hustle.
Identify startup ideas by monitoring forums and community discussions for signals aligned with your skills. Observe recent changes, like health tech growth or delivery app shifts, to find viable gaps.
Track daily problems for a few days, review them for tasks you’d enjoy and can solve through ups and downs, and ensure they fit your skillset and market relevance.
Identify good startup ideas by making people’s lives easier, helping them earn or save money, improving existing products, studying successful entrepreneurs, and researching online market opportunities in your niche.
Evaluate five market research factors to narrow your idea list: market size, market familiarity, passion, motivation, and whether people want what you're building.
Talk to trusted people who will give honest feedback, not just encouragement, to validate ideas, identify problems, and surface competitors before moving forward.
Learn what market research is, identify a target market and potential customers, interact with the audience, and refine the product to meet market needs before launch.
Create a general survey around your product, reach relevant experts or potential customers, gather feedback to validate the idea and identify areas for improvement, with a yes/no opt-in for updates.
Learn primary market research, including surveys, 1-to-1 interviews, and focus groups, and secondary research from online reports and government data to validate market ideas.
Identify a target audience by creating a buyer persona with a simple template, noting age, occupation, estimated income, location, gender, and family background to tailor pricing and messaging.
Identify the problem and craft a clear brief solution to drive accurate market research results. Define the target audience, offer incentives, and analyze responses with free tools like Google Forms.
Ideation is the creative process of generating, developing, and communicating new ideas. Identifying ideas and being able to validate them is a necessary skill in the startup world and is even required in the corporate world in strategic decisions so it is important to learn how you can find ideas and validate them to make sure what you are working on is the right thing to focus on.
Market research is the process of determining the viability of a new service or product through research conducted directly with potential customers. Market research allows a company to discover the target market and get opinions and other feedback from consumers about their interest in the product or service.
In this course, we will start from the beginning - how to find ideas and move on to market research.
What you’ll learn
How to come up with Ideas.
How to decide whether the idea is good.
Validating Ideas
Market Research
Who this course is for:
Students and working professionals
Aspiring Entrepreneurs.
Course Structure
Introduction to the course
How to find good startup Ideas
How to find good startup Ideas Part 1
How to find good startup Ideas Part 2
How to find good startup Ideas Part 3
How to find good startup Ideas Part 4
How to find good startup Ideas Part 5
How to find good startup Ideas Part 6
Validating the Ideas
Validating Ideas
Getting Feedback
Market Research
What is Market Research?
How to do Market Research?
Types of Market Research
How to find your target audience?
Market Research: How to proceed