
An introductory lecture that helps set the table for the IBE series of courses. It helps students determine whether or not this course is right for them. Start here to determine if IBE is right for you!
As we begin our discussion of IBE courses, their focus, and structure, we take a moment to discuss the differences between courses denoted as 100s vs 110s. This brief lecture should help students identify which courses are more suited for their learning needs as well as what to expect from the get-go.
An introduction to section two that sets up what students can expect to learn about best practices with English in their careers as well as the forces shaping the evolution of English in business circles over the last twenty or so years.
This lecture sets up the discussion for the IBE series with the framework of what will be important in these courses: refining techniques and rules that native English speakers use intuitively in order to better appeal to consumers in markets dominated by native-English speakers, such as the US, UK, and Australia.
English is always evolving. The English you learned in school may have little to do with the norms and practices dominating business English in the 21st century. Here we look at the things that have informed the development of English over the last 15-20 years with a particular interest in best practices in business circles.
An introduction to the types of issues IBE courses cover as well as highlights of the specific issues this course discusses: active vs. passive voice, sentence structure, counted nouns & articles. Sets up the lectures to follow in section three of IBE 100.
We'll start with a discussion of sentence structure, we look at two major issues that many of those who learned English as a second or third language: (1) run-on sentences and (2) passive voice. We'll briefly go over both of these issues to prepare for exercises and examples to come. What's more, there's a bonus PDF with even more tips and rules.
ATTN: Contains Downloadable Materials: IBE 100 - Sentence Structure Rules Cheat Sheet.pdf
Now that we've looked briefly at a few of the issues that cause IBE students to struggle with sentence structure and active voice, this lecture steps through the basic rules you need to learn and put into practice in order to improve and/or correct your use of and issues with sentence structure and active voice.
ATTN: Additional Resources Attached: Sentence Structure Rules Cheat Sheet.PDF & Past Participles.PDF
A thoughtful discussion of some of the more technically challenging aspects of counted nouns and explanations of why this issue is so problematic for many IBE writers. Discusses both issues with identifying whether or not a noun needs a qualifier as well as which would be the appropriate to use. The goal is to help familiarize students with the issues everyone struggles with and to make sure we are on the same page before discussing the rules involved.
ATTN: Includes Downloadable Materials: IBE 100 - Choosing an Article or Determiner.pdf
Now that we've looked briefly at a few of the issues that cause IBE students to struggle with counted nouns and articles, this lecture steps through the basic rules you need to learn and put into practice in order to improve and/or correct your use of and issues with counted nouns and articles.
ATTN: Additional Resources Attached: Counted Noun Rules Cheat Sheet.PDF
Take the opportunity to practice some of the rules and issues discussed in this course. In this lecture, there are 10 practices exercises to help your use of passive and active voice as well as two practice paragraphs focused on counted nouns and articles. The additional resources attached are an answer key. Please feel free to use it as you work through the exercises. The goal is to help you start to develop habits that will lead to mastering these issues.
ATTN: Additional Resources Attached: Answers to Practice Exercises.PDF
One last stop to review the specific rules we went over in this course concerning counted nouns and active voice. If you need to quickly look over the basic rules again for review, this lecture will also come in handy. Keep in mind there is even more information available concerning these rules in the downloadable resources available with this course.
This lecture is a brief discussion of some general tips that all IBE students need to keep in mind. Though these apply to the discussion at hand, they also will be effective tips and strategies to improve almost any area of your use of English. It covers three specific tips that will work for almost anyone studying English.
Every IBE course has a quiz at the end to help solidify what you have learned and to give you a chance to put what we've discussed into practice while you are still working through the course. This lecture briefly reviews the issues discussed in IBE 100 to prepare you for the questions you will encounter on the quiz, which follows.
As this is just an introductory course to IBE, this bonus video highlights many of the other resources and opportunities available to you here on Udemy to continue your learning journey with International Business English.
Discover the possibilities of self-paced micro-courses on business English! International Business English is a new series of courses exclusive to Udemy that covers the key areas that business professionals from around the world who learned English as a second or third language often struggle with. Enhance your English writing and content development skills, learn important rules, and practice your way to the next level in your professional use of English through video lectures, discussions, exercises, quizzes, and more.
Begin to understand all kinds of English issues that can derail your business communications including active voice, run-on sentences, counted nouns, and English articles (a, an, the).
Create more-engaging, less-ambiguous, and easier-to-read business and marketing content in English.
What is IBE, or International Business English?
The technology boom of the 21st century has radically transformed business, making the world much smaller and transforming English into a common language for international businesses. As industries and technology continue to evolve, so does English. What’s more, standing out in a crowded market and building consumer trust are harder than ever as consumers have access to more and more options globally. Thus, the need for professionals from all kinds of industries to excel in English is greater than ever.
International Business English (IBE) a specialized series of self-paced single-topic language courses on Udemy designed to help modern international business men and women improve their communication in English markets and countries by improving their command, understanding, and familiarity of modern business English. A basic proficiency in English is assumed in the course. No information is presented in any language other than English.
Each IBE course covers a different topic with the goal of offering students a customized approach where they can pick and choose the topics with which they need help, saving them both time and money over traditional approaches to language. This course, IBE 100, is a FREE introductory course that introduces students to the IBE series of courses as well as the concepts and issues that the course will cover. Specifically, the course briefly introduces four key issues that IBE students struggle with in their use of English:
“This is great! I come from a community that uses a combination of Spanish/English and a as a result I never truly learned either language. Writing in Spanish is hard =O but writing in English is Evil! I just finished Clark's lecture on sentence structure and I gotta say I'm impressed! He gave me a great arsenal of ideas, tips and tricks on how to improve my English writing skills along with documents and exercises to better help me understand what he was teaching! The videos are easy to follow and his voice is gentle but engaging so keeping my attention on his lecture wasn't a problem at all!” – Eleazar Olivares
Content and Overview
More than 13 lectures with over 40 minutes of discussion as well as practice exercises, resource materials, and quizzes. The course is designed form the ground up to make understanding the key issues IBE students struggle with easier to identify, understand, and improve. Not only will you become familiar with the IBE course structure, but you’ll sit in on discussions about how business English has and continues to evolve in the 21st century.
You’ll also discover free resources already around you all the time you can use to improve your writing that you may have previously overlooked. This is the ideal course for anyone who learned English either natively or as a second or third language who currently feels their skills are holding them back professionally. The course assumes a normal understanding of the basics of English and focuses specifically on the issues that IBE students often need extra help to overcome.
While it has been created with non-native speakers in mind, it would certainly benefit any native English speakers who wish to brush up on their professional writing skills. All parts of this course are presented in English.