Name: How To Get a Record Deal & Navigate The Music Industry
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Created byChristopher Greenwood

Last updated 4/2016

English

What you'll learn

Negotiate the highest advance when signing a record deal
Build your music career so labels find you attractive
Reach out to record labels and speak their language
Submit a demo to a record label with confidence

Course content

5 sections • 40 lectures • 2h 59m total length

Introduction: My Story & How I Got Signed To a Record Deal: PLEASE WATCH FIRST6:10
Watch this video first to get an overview of what you'll be learning in this course.
Proof: I Know What I'm Talking About3:45
Why Do You Want a Record Deal?3:26
Sometimes we chase after goals or dreams without really stepping back to think why. In this lecture "Why Do You Want a Record Deal" I challenge artists to think what is there end goal in mind.
Independent VS Being Signed9:05
Being Independent or Signed both have pros & cons. Getting signed to a record label is not a destination it's just part of the journey.
Why Signing a Record Deal Is Like a Marriage2:41
What is a Record Label Looking For In An Artist?7:13
In this lecture you will have a better understanding of what record labels are looking for in an artist and how you can better position yourself to look more attractive to labels.
Your Not An Artist Your An Investment: Start Thinking Like a Record Label4:27
The sooner you can start understanding that most labels don't care about your music as much as they care about making money you will be in a much better position to negotiate and get a record deal.
How To Negotiate The Best Deal & Highest Advance Possible7:05
The higher the advance the more skin in the game the label has. It's easier to assume the label believes in an artist by the amount of money they are willing to invest. However there are no guarantees in this industry but that is the benchmark I use. Money talks..
How Often Do You Get Paid You only get paid every 3 months & Twice a Year For Record Sales!4:08
Course Activity Action Steps: Understanding Record Labels1:00

Full Album or Traditional Deal - The Sell Your Soul Record Deal3:49
Traditional Record Deals are when the label is fully invested because they own the masters in most cases under that type of a deal.
360 Deal7:49
360 Deals or 360 Record Deals are where labels take a percentage of every income stream that an artist has. For example: Touring, Merchandise plus digital album sales and publishing.
Licensing Deal8:28
A Licensing Deal is when you license the master recording or album to a record label for period of time which could be anywhere from 2-7 years. You still own the masters but the label controls the master during that period of time.
Distribution Deal8:32
A distribution deal is sometimes with a record label or directly with a distributor. This could be for just physical CD's or digital downloads and streaming of your music. Normally this leaves the artist in charge of all marketing and promotion.
Course Activity Action Steps: Different Types of Record Deals2:00

Know what Your Signing Before You Sign It! No More Excuses4:19
It blows my mind to speak with artists that have signed record deals but when I ask them specific questions about a deal they stare at me with a blank look on their face... Know what your signing!
Term: How Many Years or Albums Your Committed Too7:10
The term is the number of years the contract is in effect.
Advance: How Much Money You Get Up Front & Have To Pay Back6:33
How much money the record label or distributor agrees to give you in advance of you releasing your album.
How Many Albums or Songs Are You Committed Too?3:27
How many albums you've signed on to record with the record label. 2-5 is typical.
Territories4:05
What territories/countries a label has the right to sell or distribute your music in.
Perpetuity: Ownership of Masters3:27
Means FOREVER... watch out for this one
Royalty Rate3:25
The rate used to calculate how much your getting paid per album or single sale as well as streaming.
Recording Restrictions2:31
Are you allowed to re-record new versions of the songs. Live album of the song etc.
Artistic Control3:13
The first law of success is to "maintain control"
Artist Product Purchases: Buying Your CD's From The Record Label - RIP OFF!!!3:00
How much does it cost for you to purchase CD's from the record label to sell at your shows.
How To Email a Record Label & Get a Response10:01
Learn what to say and what not to say in your emails to record labels.
Course Activity Action Steps: Points Of Contract1:00

Before You Reach Out To a Record Label4:37
Be ready to reach out to a record label before just firing off any email. Have a plan.
Get The Tracks Polished First!5:22
You only get one chance to make a great first impression.
Get Feedback (not from friends or family)4:05
Get feedback on your music other then your close friends and family.. Honest feedback is what you want.
How To Find Record Label Contacts8:33
Learn how to look up record label contacts of A &R's using Google, Facebook and LinkedIn
Only Submit Finished Songs2:23
Only Submit Finished Songs

Avoid Using Samples

Never attach a file like an MP3 and definitely not a WAV
Avoid Using Samples3:17
Never Attach a File3:40
Never attach files unless you've been specifically asked to do so. Use Dropbox, YouTUbe or Soundcloud when sending solicited music.
How To Set YourSelf Apart2:14
Follow Up: The Squeaky Wheel Gets The Greace3:58

Social Media The Numbers Do Matter4:15
Social proof is important to record labels to see if you have a fan base.
Important: Good Design Matters4:27
Spend the money and higher a designer to make your branding look good. You only get one chance to make a good first impression.
What Music Conferences To Attend To Meet Record Labels4:14
Music Conferences

http:///www.midem.com (cannes France)

https://www.reeperbahnfestival.com (Germany)

http://www.sxsw.com (Austin, TX)

http://www.nxne.com (Toronto Canada)

http://www.ascapmusicexpo.com (Los Angeles, CA)

http://www.diymusiciancon.com (CDBaby - Chicago)
Fanbase University0:42
Enroll in Fanbase University and get the support you need. http://www.fanbaseuniversity.com

Requirements

Laptop or SmartPhone
Journal & Pen to take notes and action

Description

As the artist Manafest I've sold over 300,000 albums worldwide, over 1,000,000 singles and toured over 20 different countries.

I've signed & negotiated Record Deals with Major Labels such as EMI and Sony Music as well as many independent labels around the world.

Over the last 10 years I continued to play live shows, write songs and attending conferences improving and teaching my students everything I know in the music industry.

I'm tired of artists being broke. I have friends that have sold over 1,000,000 records but because they haven't setup their business correctly are forced to get a part time job driving for Uber.

I have put this course "How To Get a Record Deal" together for you - to which you have full lifetime access, including all the updates, for free.

I "take you step by step" showing you:

- How To Get a Record Deal

- What To Say To Labels

- How To Negotiate a Deal

- How To Look Up Record Label Contacts

- I Go Through The Most IMPORTANT Points In a Record Contract

See exactly why I'm so successful with my music career - see the stats in the free preview videos, below).

Hear about my $50,000 signing mistake
How to build your brand to negotiate a GOOD deal
How To submit a demo
How to network with music industry professionals
... and my help and assistance to Udemy students is legendary

+++++++++++++++++++++++++++++

Who this course is for:

Artists
Managers
Anyone Working Within The Music Industry or Interested

What you'll learn

Explore related topics

Course content

Start Here First: Understanding Record Labels10 lectures • 49min

Different Types of Record Deals5 lectures • 31min

Points of The Contract - This Section Could Help You Avoid a $50,000 Mistake12 lectures • 52min

How To Approach a Record Label & Submit Your Demo9 lectures • 38min

Bonuses: Artwork, Photo Shoot & Presentation: Make a great first impression4 lectures • 14min

Requirements

Description

Who this course is for: