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Marketing Content Marketing Content Writing

Content is King: Writing Killer Content for Web & Marketing

Master the Art of Writing Online Content for eBooks, Websites, Blogs and Marketing. Develop Content Ideas for Marketing.
Rating: 4.4 out of 54.4 (1,109 ratings)
20,170 students
Created by Steve McDonald
Last updated 10/2019
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • How to Write Content for a Kindle eBook
  • How to Write Content for a Website
  • How to Write Content for a Blog
  • Quickly and Easily Brainstorm Tons of Great Writing Topics
  • Use Powerful Keyword Research Tools to Discover Even More Topics
  • Discover 3 Additional Ways to Find Writing Topics
  • Create Content that is Valuable, Has a Strong Voice and Flows Smoothly
  • Edit Your Content to Make it Sparkle

Requirements

  • All you need to know is the basics of writing the English language.

Description

  Welcome to Content is King – Writing Killer Content for the Web and Marketing. 

  Just like the title says, this course is going to teach you how to write killer content for the web so you can: 

  • Win an audience

  • Attract more traffic

  • Make more money with your writing

  My name is Steve McDonald and I make my living from online content. My claim to fame is that I have published over 115 Kindle and print books on a wide variety of topics. If there is anything I know, it is that Content is King. 

  In this course you're going to learn: 

  1. Where to Find Killer Content Ideas
     

  2. How to Develop Those Ideas so you can create even more related content

  3. How to Understand Your Audience so you’re writing to them specifically

  4. Three Ways to Make Your Content Absolutely Killer

  5. How to Edit Your Content to make it even better

  In addition to learning how to create Killer Content we’ll look at how to use keywords, headings, titles and descriptions to help your content attract and keep readers, and to be found in search results. 

  This course is for: 

  • Website developers

  • Content marketers

  • Self-published writers

  • Freelance writers

  • Anyone who wants to attract readers or make money using words.

  Whether you are creating eBooks, websites or blogs, or writing freelance articles, Content is King will lay the foundation for attracting traffic and keeping that traffic coming back. 

  Are you ready to take your content writing to the next level? 

  Click on the Take the Course button and let me show you how. 

  Or check out one of the FREE Preview lectures to learn some valuable writing strategies you can put to use right now. 

Who this course is for:

  • This course is designed for anyone who is creating written content for the web. If you are an ebook writer, blogger, website developer, freelance writer or ghost writer, this course will help you to start creating killer content. Even if you are a publisher, editor or web developer who is curating content you can benefit from this course. This course assumes that you already know basic spelling and grammar or have resources for learning them.

Course content

7 sections • 28 lectures • 2h 57m total length

  • Preview06:10
  • Preview03:42

  • Preview02:34
  • Preview07:18
  • Example of a Live Brainstorming Session
    08:16
  • Brainstorming Checklist
    03:19
  • Powerful Keyword Research Tools
    06:00
  • Using Forums and Websites to Deepen Your Research
    02:05
  • Injecting Passion and Experience into Your Content
    02:51
  • Preview04:17
  • Understanding Your Audience
    05:28

  • Preview04:38
  • Using Voice and Tone to Improve Your Content
    07:25
  • Examples of How to Use Voice in Your Writing
    09:48
  • Examples of How to Use Tone in Your Writing
    06:15
  • Flow - 7 Common Issues with Flow and How to Correct Them
    07:59
  • Example of Nonsensical Run-on Sentence vs. Broken Up, Clear Writing
    02:53
  • How to Improve Flow in Your Content
    04:44
  • Examples of How to Improve Flow in Your Content
    19:01

  • Edit Your Killer Content to Make it Even Better
    09:31

  • Keyword Research and Deciding on Keyword Relevance
    15:14
  • Using Keywords in All of Your Content to Get it Found
    12:12

  • Writing Killer Website Homepages
    15:14
  • Writing Killer "About Me" Pages
    02:54
  • Writing Killer "Products" and "Services" Pages
    03:24

  • Preview03:25
  • Free Ebook - Content is King
    00:08
  • Learn More - Other Courses by Steve McDonald (bonus lecture)
    00:34

Instructor

Steve McDonald
Dedicated Instructor Will Help You Excel | 300K+ Students
Steve McDonald
  • 4.5 Instructor Rating
  • 28,209 Reviews
  • 390,243 Students
  • 21 Courses

Learning is easier with the right tools and instruction. In every one of my courses I take you step-by-step through the tools and knowledge you need to accomplish your goals. 

My talent is taking complex subjects (like Excel, Access and Photoshop) and making them simple to learn. I wasn't always good at technology. There was a time when I didn't even know how to correctly turn a computer on and off. But over the past 20 years I've dedicated myself to mastering technology. Now I'm proud to call myself a self-taught tech geek. 

I'm a geek who still speaks the language of normal human beings. I don't use a lot of jargon and fancy words that the average person doesn't understand.

I understand how frustrating it can be when the instructor goes too fast or leaves out critical steps in the learning process. That's why I make sure to clearly demonstrate each step for you visually, so you can follow along starting from the very beginning and going along until you've reached mastery.

I am here to guide you on your way to success. You can contact me at any step of the way for assistance. Let me know when you're struggling with a concept and I'll get right back to you to keep you moving in the right direction.

I'm always happy to help.  I believe in you, and I'm here to support you in your learning process.

Are you ready to take your skills to the next level? It all starts with knowledge, and my courses make that part easy.

Sign up for a course today and I'll help you reach the level of success you deserve. 

I'll see you in there!

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