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Keep shoppingComplete Step-By-Step Guide To Writing An 'About me' Webpage
5,328 students
Complete Step-By-Step Guide To Writing An 'About me' Webpage
A template and real-life examples that make writing an 'About me' website page for yourself or clients, quick and easy
Created byElena Connolly
Last updated 10/2024
English
What you'll learn
- The exact step-by-step template (with real life examples) to writing an About page that gets more sales for your business
- How to write your About page headline (and why you don't have to come up with a new one from scratch)
- The BEST method for discovering what you can stand up and stand out for in your industry (and where to put this on your About page)
- Building the Like, Know and Trust factor throughout your page (so it becomes a conversion hot-spot
- My unique 3-step process to writing your About page bio or 'brand story' (you can use this in your social media bios and sales content too)
- When and where it's OK to include more personality (and the question you always should ask as you write your copy)
Explore related topics
Course content
6 sections • 15 lectures • 36m total length
Requirements
- No experience needed! This course will guide you step-by-step how to write your About page from top to bottom.
Description
Join over 30,000 students from 20+ countries worldwide taking my courses today!
"I am glad I took the course. It was simple and broken into small units, I am now better quipped on writing copy that converts like I love the simple language employed by the instructor in teaching the course. You are amazing!" Soodeq A
The 'About me' page is usually the 2nd most visited page on a website....
And the most difficult to write.
But not anymore. In this course you'll get an easy to follow, step-by-step template to writing an About page for your service-based business (or learn how to write it for your clients) that converts more visitors into clients.
You've struggled to write your About page before because:
You don't know where to start. Or where to stop. What should you leave in? What's TMI? Does the reader care if I like hot Yoga? (We'll get to that later)
You're not sure if it should even be about you. You've heard your About page should actually be about the reader. Now it's getting really confusing
You don't know how to structure it. You've hunted around on different websites for inspo. You want it to be authentic and natural and interesting. But how?
Welcome to the 'Power-up my About Page' mini-course. The answer to your About page overwhelm.
An easy-to-follow About page template, as well as explainer videos and real-life About page examples.
This course includes includes:
- How to write your headline (Hint: you don't have to come up with a new one from scratch)
- Using the 'I believe' method to get across your unique viewpoint
- Building the Like, Know and Trust factor throughout your page
- The 3-step process to writing your About page bio or 'brand story'
- When and where it's OK to include that you like Hot Yoga (and the question you always should ask as you write your copy)
- More copywriting tips and tricks for your website
FREE RESOURCE: A 'Target Audience Profile' questionnaire. The secret sauce to unearthing the psychographic information you need to know about your reader, in order to write killer copy for them.
By leaving your About page unloved, you are leaving money on the table. Now's the time to (finally) tick it off your to-do's and proudly send clients to an About page that sells your sizzle (and your services).
Enrol now and let's get started!
Who this course is for:
- Brand new business owners who are writing their first website
- Established business owners who are re-writing their existing website
- Website designers who want to upskill in website copywriting so they can offer this service to their clients
- Marketers and VA's who want to upskill in website copywriting and offer this service to their clients