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2020-12-07 15:39:49
30-Day Money-Back Guarantee

This course includes:

  • 3.5 hours on-demand video
  • 5 articles
  • 17 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
Marketing Marketing Fundamentals Marketing Plan

Strong & Effective Marketing Plan (Plan Template & Example)

Innovative approach for how to write a winning marketing plan (one of the most important parts of your business plan)
Rating: 4.2 out of 54.2 (442 ratings)
7,665 students
Created by Alex Genadinik
Last updated 12/2020
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Easy step-by-step tutorials to write a great marketing plan quickly, without costly mistakes
  • Most effective strategies to promote local service businesses, freelancing service businesses, eCommerce, affiliate, self-branded businesses, and innovative start-ups
  • Get examples of plans suited for your type of business in 2021
  • Join my live office hours calls and get personalized advice on how to grow your business
  • Innovative approach: Start with a 2-sentence marketing plan, expand it to a 1-page marketing plan and then to a full and professional plan, making the process simple
  • Attentive and caring instructor: 99% of questions answered within 24 hours
Curated for the Udemy for Business collection

Requirements

  • Be enthusiastic of trying the innovative approach to writing a marketing plan in this course. I promise, it will give you better results
  • Please try the ideas presented as you go through the course

Description

Identify the most effective strategies to grow your specific business and create a winning marketing plan that will help you reach your goals. Updated for 2021.

RECENTLY ADDED

  • Innovative ways to divide all businesses into 8 major categories and give you the foundation for your company's marketing plan no matter what your business is - this approach is very innovative, try it!

  • More practical examples of my own marketing plan 

NEW UPDATES TO MAKE THE COURSE MORE PRACTICAL

You asked, and I listened. Many people wrote to me saying that they like the course, but wished it was more practical. So I added my own marketing plan example, and shared exactly how I treat my own marketing in my own business.

============================

WHAT YOU WILL GET FROM THE COURSE

Learn to write a good and complete marketing plan for your business. Many people simply start their companies with marketing as an afterthought, only to quickly discover that marketing is one of the most important parts of their entire business.

Without a good marketing strategy, you won't be able to get clients, and without clients there won't be a real business. So you must take your company's promotion very seriously.

In this course I teach you how to organize your ideas in a marketing plan, and create a good plan of action for promoting your business before starting your company so that you can plan ahead, and have time to research which strategies will actually work for your business to get clients.

Stop wasting time randomly posting on Facebook and Twitter. Stop struggling with business cards or by passing out flyers. In this course you will learn how to write a professional marketing plan, and create the foundation for growth and success.

Note: In this marketing course I share my own marketing plans and walk you through different avenues of marketing including my own strategies as an example. This is strictly for educational purposes and not for promotional purposes.

============================

INSTRUCTOR BACKGROUND

I've been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 100,000+ students, impacted millions entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.

I am an expert growth marketer, and I create winning marketing strategies for my clients all the time. Now it is your turn to get a great digital marketing plan, grow your business, and fulfill your dreams.

============================

BONUSES INCLUDED

* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable

* Free 15-minute coaching call about your digital marketing plan

* Personal invitation to my Facebook community after you complete the course

* My list of 50 business-success skills when you complete the course

* Be automatically entered to get chosen for my student of the month status and have your business featured

============================

OFFICE HOURS AND ONE-ON-ONE HELP - I GIVE MY PERSONAL TIME 

What really sets this marketing plan course apart is the personal time I give to hold office hours with students in this course. During the office hours you can ask me any business question you want, and I will do my best to help you. The office hours are free, I don't try to sell anything. It is just another thing I do to help you achieve your goals. 

You can also get my help and advice any time! Start discussions and message me with private questions about your marketing plan. I answer 99% of questions within 24 hours. I love helping students who take my courses and I look forward to helping you. 

============================

CERTIFICATE OF COMPLETION WHEN YOU FINISH THE COURSE   

When you complete 100% of the videos in this marketing plan course, you will be emailed a certificate of completion by Udemy so you can show it as proof of your marketing plan expertise and that you have completed a certain number of hours of instruction in marketing plans.

============================

MONEY-BACK GUARANTEE 

This marketing plan course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you create a great marketing plan just like I've done for thousands of my other students. 

Invest in your future. Enroll now and create a marketing plan with the most effective strategies.


Who this course is for:

  • This course is for people planning a business
  • Small business owners or entrepreneurs struggling with marketing

Course content

10 sections • 52 lectures • 6h 17m total length

  • Preview03:52

  • What is a marketing plan, what makes it good, common mistakes & why you need it
    06:40
  • Basic marketing plan for an Ecommerce product
    04:50
  • Local business marketing plan example
    05:32
  • Preview05:36
  • Marketing plan for a blog or YouTube or podcast or influencer or coach
    03:23
  • Marketing plan for a platform or big website domination
    03:05
  • Marketing plan for an innovative new product or website
    05:05
  • B2B company marketing plan
    04:18
  • Affiliate business marketing plan
    02:56
  • Marketing plan company and strategies overview
    02:28

  • Section introduction in which I walk you through my practical marketing plan
    04:56
  • Overview of my marketing strategies
    09:54
  • My marketing deadlines, time horizons, and approximations
    02:27
  • My marketing budget: Tricky
    03:38

  • First sections of a full agency marketing plan
    04:03
  • Services section for the marketing plan
    01:31
  • Lead generation and lead-warming strategy
    02:48
  • Unique value proposition and differentiation for an agency business
    03:45
  • Target market, demographics, psychographics, and customer avatar
    06:42
  • Continuing to understand how potential clients look for companies to work with
    04:42
  • S.W.O.T analysis
    04:19
  • Goals, deadlines, timelines, and how to set KPI
    08:22
  • Competition
    02:12
  • Marketing strategies and marketing costs
    06:54
  • Copy of the plan we are using so you can copy and paste it if you need
    03:58

  • Professional marketing plan for an influencer business - introduction sections
    05:06
  • Products section of the marketing plan
    05:31
  • Free content section part of the marketing plan
    03:31
  • Differentiation or UVP: How your business is unique?
    05:31
  • Starting to think about the market you are addressing with your marketing plan
    03:36
  • Your target market to whom you will promote your business
    07:25
  • Market needs section
    04:05
  • Budget and resources
    02:46
  • S.W.O.T analysis
    03:54
  • Preview09:54
  • Pricing and discounting promotional strategies
    03:54
  • Marketing strategy section
    10:13
  • Competition section of the marketing plan
    02:57
  • Basic financials and breakeven analysis (optional)
    02:12

  • SEO song - yes, an actual SEO song
    01:50

  • Real client example of a million-dollar business marketing plan
    03:34

  • Preview03:13
  • Preview05:33

  • Photo/image creation
    03:24
  • Video is also a blog post transcribed and edited
    04:21
  • Optimize text content creation with transcription services
    02:11

  • Course conclusion quiz
    1 question
  • We are nearing the end of the course
    01:48
  • Decisiveness: Start and stop planning & key to success from business literature
    03:34
  • FREE: Copy of my business plan book to help you start your business better
    02:36:38
  • Course certificate: How to get it if you need it
    02:07
  • Bonus lecture: Next steps
    00:18

Instructor

Alex Genadinik
Business, Entrepreneurship, SEO, Marketing, Amazon, YouTube
Alex Genadinik
  • 4.4 Instructor Rating
  • 25,523 Reviews
  • 309,686 Students
  • 133 Courses

3-time bestselling Amazon author with some of my books used in universities and high schools across the country.

20+ time Udemy bestselling instructor.

- 10+ years in entrepreneurship

- 10+ years in SEO and marketing

- Coached over 1,000 entrepreneurs

When you enroll in my courses, you get:

- Personal care and attention: I host regular office hours for my students and reply to 99% of student questions within 24 hours and my goal is to reply within 1 hour.

- Instructor with deep expertise, proven success, and knowledge that is both theoretical and practical.

I am committed to student success and go the extra mile to help students in my courses succeed at whatever they are working on, whether it is planning, starting or growing your business.

More about me:

I am also the creator of top entrepreneur mobile apps with 2,000,000+ downloads,  host of a popular business and marketing channel on YouTube with 3,000,000+ views, successful affiliate marketer, a serial entrepreneur in many other fields.

I have a BS in Computer Science from SJSU, and after working as a software engineer, I wanted to take a bigger role in the businesses I worked in, and that is how I got into business and marketing. Today, I am a world-class marketer and successful entrepreneur.

What I am interested in now when it comes to business:

I am a productivity and emotional intelligence geek. I geek out on things like motivation, building healthy habits, and creativity.

Some of my own favorite topics that I teach:

I have seen any of my students succeed in Amazon eCommerce. Selling on Amazon can be very lucrative and I love seeing my students do well.

I also teach many SEO topics that I myself use all the time. They include link-building, keyword research, and using other sites like YouTube, Amazon, and even freelancing sites like Fiverr as search engines to get discovered when people are searching.

My interests outside business and entrepreneurship:

I like playing soccer, chess, dabbling in philosophy, lots of different music, creating music, and writing lyrics. Plus, I am always daydreaming about finally getting a dog (a rescue from a shelter, of course).

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