
Learn how to write a business plan that guides your startup or growth, covering executive summary, market analysis, products and services, marketing and sales, financials, and templates.
Learn how a business plan serves as a living, flexible roadmap for starting or growing a business, with strategy, milestones, and financial projections.
Develop a business plan to map future objectives, analyze industry and competitors, and outline financial needs, then share with management, lenders, and investors to align goals.
Discover the six main components of a business plan: executive summary, competent discussion, market analysis, products and services, marketing and sales, and financials, with guidance on content and order.
Explore free and paid online business plan templates and tools from score.org, the balance, legal templates, BDC, and other resources to tailor a practical plan for your startup.
Craft a concise executive summary, one page max, that highlights the business name, location, products and services, management team, and goals, with clear writing and thorough proofreading.
Outline a strong elevator pitch and essential company details such as ownership, key people, location, and history, then define mission, vision, products, target group, and growth objectives.
Analyze the market size, growth, and trends; define the target group and ideal customer with demographics and purchase motivations; assess competition and roadblocks, supported by internet research and Facebook insights.
Focus on the customer, state the primary function of your products and services, and explain your unique selling points, pricing ranges, fulfillment steps, requirements, and future offerings.
Outline the marketing and sales plan, detailing product, brand, packaging, warranty, promotion, channels, social media, PR, distribution, pricing, and the first-year marketing budget.
Explore five key financial projections for a business plan: balance sheet, profit and loss statement, cash flow analysis, breakeven analysis, and personnel expense statement, with templates for forecasts.
Finalize the business plan with a thorough checklist, ensure a professional cover page and a complete outline with a table of contents and page numbers, and include appendices and proofreading.
Learn how a business plan acts as a roadmap to success, guiding teams and investors, with six components, templates, and a practical review to finalize and use it.
Welcome to our course on How to Write a Business Plan.
This course is designed for new or existing entrepreneurs seeking practical advice on how to write a business plan.
By the end of the course, you will:
- Understand what is a Business Plan,
- Know what is the purpose of a Business Plan,
- Learn why you need to write one for your business,
- Know what are the 6 main components of the business plan,
- Learn practical skills on how to write each main component of a Business Plan including Executive Summary, Company Description, Marketing Analysis, Description of Products and Services, Marketing and Sales, and Financial Projections.
- Benefit from 10 online resources and templates to help you write a business plan in a week,
The ideal student for this course is a new or existing entrepreneur that wants to write a business plan, to start a new business, launch a new product or service, grow an existing business, or even a full-time employee looking to start a business career.
There are no technical requirements necessary to enroll. We only ask that you come open minded and ready to learn and ready to take some risks.
In order to attend this course, you need to follow the course videos, access additional websites provided in the course, utilize the templates and checklists provided and engage with the course participants and instructor.
If you need personal support, I am here to help!
The instructor for this course is AJ who brings a wealthy business and educational background including 20 years of business experience having founded and developed multiple companies. Also, AJ has an educational background teaching Entrepreneurship courses to University students.
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Customer Testimonials:
★★★★★ "I learned concrete knowledge on how to create a business plan, this course was a great equalizer it helped me realize the importance of this whole idea, i didnt know writing a plan before you start up something is that critical and that it can decisively affect your level of success.. I recommend this course to any one who wants to pursue business seriously." - Kyle J. Green
★★★★★ "Great course with very practical knowledge to get promising results. Highly Recommended." - Harish
★★★★★ "A short course. But to a point. I just listened to it and I think it gave me the insight I needed to start with. Obviously, I cannot compare it with other courses, since I haven't tried them, so I do no regret paying for this course." - Marin Ruzicka
★★★★★ "Although the teacher is not a native English speaker, the narrative is perfectly understandable, especially clear and formal, (something I like). These facts are good reminders that the real-life business environment in which you are to coexist are not homogeneous, but diverse. And there is always something new to learn with diversity. The presentation is divided into well-defined points with clear and concise descriptions. It is a course that certainly is a good vade-mecum to keep you focused on the task of creating your new business, (and future, start-ups if needed,) and for evolving it to new conditions it will have to operate, such as growth and expansions. A good tool and reference." - Nelson Semino