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How to use Social Media as a Musician
Rating: 4.6 out of 5(53 ratings)
1,329 students
Last updated 12/2020
English

What you'll learn

  • Establishing your Brand
  • Setting up a Business Instagram Page
  • Creating a Preset in Lightroom
  • Posting Content and Understanding Hashtags
  • Understanding Analytics
  • How to Spot a Scam
  • Pitching to Brands

Course content

1 section8 lectures32m total length
  • Introduction0:48

    Welcome to the course!

    From this, you will take away an understanding of how to successfully use social media in the most efficient way to benefit your music career, as well as some free resources to help you along the way!

  • Establishing Your Brand1:52

    In this lesson, we will be learning how to establish yourself as a 'brand'. It is important that you have features as an artist that make you stand out from the rest and be easily recognisable to an audience.

    We will be discussing image, logo creation and free ways to create professional resources.

  • Setting Up Your Instagram5:16

    We will be learning how to efficiently set up a professional Instagram account in a way that will allow you to benefit from all of Instagram's best features.

    We will be discussing the following:

    Name and Username

    Profile Pictures

    Biography

    Business Information

    Business VS Creator Account

    Highlight Icons


  • Have you been listening?
  • Creating A Preset5:26

    This is a Lightroom tutorial showing you how to create a simple yet effective preset to apply to your photos.

    You learn how to adapt a preset to any photo, and how to download a preset and turn it from a DNG file, to applying it to an image.

    Attached is also a free preset for you to download!

  • Posting Content7:23

    When is the best time to post content? How often?

    All of your questions will be answered in this short lecture.

    We will be covering the best times to post, caption writing and hashtags.

    Don't forget to use your free Hashtag Cheatsheet!

  • Still Listening?
  • Understanding Insights4:02

    Insights can be quite overwhelming at first, but they are actually so important and crucial for growth.

    We will be going through the different insights and defining each of the terms.

  • Spotting A Scam & Pitching to Brands6:36

    Instagram is flooded with people trying to scam you, so let's make sure you know how to avoid them.

    Instead of waiting for opportunities to arise, reach for them yourself! We will be looking at how to create a media kit and how to pitch to your favourite brands.

  • Summary1:24

    Thank you very much for watching.

    Feel free to contact me with any questions at beth@ej-management.com


Requirements

  • Have a phone/access to social media

Description

Grow your audience through the magic of Social Media!

Learn how to optimise Instagram to increase your album sales and go from beginner to expert in a matter of minutes!

I will be teaching you how to use Adobe Lightroom to improve your photos, caption writing tips, hashtags, understanding insights and so much more.

Who this course is for:

  • Musicians
  • Beginner Social Media Managers