How to Use Embedded Commands to Dramatically Increase Sales!
What you'll learn
- What are embedded commands and how they help salespeople
- How to formulate powerful and hidden embedded commands
- How to use embedded commands in your presentation to influence your customers
- How to persuade on both conscious and unconscious level
- The importance of phonological ambiguity
- How to use quotes to convince customers to act now
- How to use persuasive patterns for maximum impact on the unconscious mind of your prospect
- How to stay ethical and avoid manipulating your customers
Requirements
- Experience in sales
Description
The words moved the whole generation. You probably heard by now about the speech “I Have a Dream” from Martin Luther King Jr.
Can your words create action and increase your sales?
Can your words make customers feel good about the product or service you are selling?
Can your words move your clients to act now?
Sure, they can!
Anything you want someone to do is an embedded command. An embedded command is a command or suggestion hidden away within normal everyday speech designed to guide a customer into doing or thinking what you want them to.
Indirect suggestions are far more effective than direct suggestions because they will bypass conscious resistance.
Why should you use embedded commands in your selling? Can they really help you to increase your sales?
The use of embedded commands allows you to:
– Reduce the internal resistance of the customers
– Persuade on both conscious and unconscious levels
– Help the customer come to a faster decision
– Motivate the customer to take action
If you want to create action with your words, this is the course you need to see!
Register now and learn:
What are embedded commands and how they help salespeople
How to formulate powerful and hidden embedded commands
How to use embedded commands in your presentation to influence your customers
How to persuade on both conscious and unconscious level
Learn the importance of phonological ambiguity
How to use quotes to convince your customers to act now
How to use persuasive patterns for maximum impact on the unconscious mind of your prospect
How to stay ethical and avoid manipulating your customers
Who this course is for:
- salespeople, sales managers, sales executives, account managers, inside sales, b2b sales, b2c sales
Instructor
Alen Mayer is a Keynote Speaker, Author, and Certified Master Performance Consultant. His Mission: helping companies solve performance problems.
He is the CEO of North American Sales Training Corp., a global sales effectiveness and sales performance company based in Toronto, Canada with clients in Canada, both Americas, Europe and Asia.
Alen is a true pioneer in the sales industry. He was the first one to write a book on Trigger Events in 2007, and since then there were dozens of other authors who helped shape the new sub-genre of sales training.
He lives, eats and breathes sales and combines over 22 years of experience in international sales and business development with a rational no-nonsense practical approach to selling.
Alen is one of the most influential people in sales today; for his contribution to the sales industry, he was voted #2 on the list of Top 50 Most Influential People in Sales Lead Management; he was also voted as one of the Top 25 Sales Influencers.
He is published author of 7 sales titles including “The Missing Piece to Sales Success”, “Trigger Events” and “Selling For Introverts” which was recently translated to German and Italian language.
Alen started his sales career in Europe, selling bulldozers, excavators and once he sold the complete asphalt plant! He started as a sales representative, climbing the ladder and becoming a sales manager, Director of Sales, and VP of Sales. He was there where many salespeople are now and he knows salespeople’s issues, problems and frustrations.