
Craft a compelling title and set an effective price, since students decide based on headlines and cost, and a title change can massively improve results.
Discover why a simple story engages readers, evokes emotion, and sells courses by outlining a three-part narrative—where you are, your search, and discovery of results—that highlights benefits and differentiation.
Tell the honest story of your search for a solution, comparing options, sharing real results, to show how your course uniquely solves the problem.
Learn to craft a compelling curriculum by writing section and lecture titles that create curiosity and highlight benefits. Use feature-benefit framing and concise bullets to ethically persuade students to enroll.
Apply the four-step promo video framework to your course: introduce yourself, show results and curriculum. Explain your teaching approach and invite enrollment now.
This course is not sponsored by or affiliated with Udemy, Inc.
Practically force students to take your course. Four proven ways to make your landing page irresistible.
Recent message from one of the students of this course.:
Loraine van den Berg
"Thank you so much Ian, I find your course extremely helpful, I really need to get my courses growing, its such hard work and I love every bit of it, I will definitely change a few things now, you explained it all so clearly, you are amazing to share all your tips with other instructors.
Regards
Loraine"
Hi. My name is Ian Stables. I regularly earn more than $1,000 a month on Udemy. I have developed and tested ways to make your course sell itself.
I'm going to give you my formulas for writing irresistible titles, course descriptions, and creating promo videos that work. There is also an effective way to make your curriculum sell. (Many instructors don't do this. They should.)
When I started on Amazon, I quickly discovered that your book title had to be right. It makes a huge difference to sales. Also, the book description needs to get them to buy. I already knew effective ways to create these parts.
When I moved to Udemy, I was able to use these very effective formulas to create course titles and descriptions. The new one for me was promo videos and the course curriculum.
I didn't get it right at first. I would record and re-record, trying to get it right. I wasn't sure what to say and when to get the best results. I took many courses, read numerous books, and continually thought of solutions.
I eventually did come up with a really simple formula. It really improved my results on Udemy.
Now, it doesn't take me long to come up with a great title, write the description, tweak the curriculum, and record my promo video. I have formulas that work. These are what I'll teach you in this course.
You will be able to:
- Make your title irresistible with two ingredients.
- Get to the top of search results. Just include certain words.
- Get students to want your course from the first line.
- Get others to prove they should take your course.
- Create a strong desire to take your course. Use a powerful three step story formula.
- Make your course more desirable by adding something.
- Writing descriptions is easy with an imaginary person.
- Make your curriculum sell with a few minor changes.
- Promo videos that really sell. A simple, but powerful, four step formula.
- Don't miss sales with the wrong price. Use this price.
I want you to succeed.
I will be there to help you and answer any questions you may have. Leave a question in the Q & A section of the course. I'll get back to you as soon as possible.
Let me show you what I discovered makes courses sell themselves. Enroll now.