How to turn a Hobby (or skill) into a Profit-making Business

In this lecture you will learn the difference between a hobby and a business.

In this lecture you will get a better understanding of what it will take from you to turn your hobby into a profit-making business.  You will learn about the business model and its components.

In this lecture you will learn why researching your target market, competitors and the industry is so important.

Here you will get a better understanding of all the different sources of information.

In this lecture I walk you through the process of researching on the internet.

In this lecture you will learn what you would need to know from your friends and family.

In this lesson you will learn what you need to know from your current customers.

Here you will learn how you can get relevant information from your rivals / competitors.

Here you will learn what valuable information you can get from researching your industry.

In this lecture you will learn about market personas and how to process all the information you have gathered while you we researching.

In this lecture you get an understanding of why business skills are important.

Here you will learn all the different skills that will help you to create and run a successful business.

In this lecture we discuss the different types of resources.

Here you will understand why you need a business plan.

In this lecture we discuss the different types of businesss plans and its functions.

In this lecture I take you through the business plan.

Here you will be writing your vision statement.

Here you will be writing your mission statement.

Here you will be writing your value statement.

In this lecture you will learn what an elevator pitch is and you will be writing yours.

Here you will learn what about selling products and services as well as solutions.

This lesson is about defining and understanding your value add.

Here you will define and complete your target market on the business plan.

In this lecture you complete the different marketing channels or platforms on the marketing plan.

In this lecture you will learn about different pricing strategies and determine which one will suite your products and services.

Here you will learn who are your core suppliers and why we need to note it on the business plan.

In this lecture you will learn the importance of business location.

Here you will learn what a budget is and why it is important.

In this lecture you will learn what should be on the budget.

In this lecture you will be writing your budget.

In this lecture you will learn when to adjust the budget and why.

In this lecture you learn more about what a Brand is.

In this lesson you learn about the different types of Brands.

Here you will learn why it is necessary to create a Brand for your products, services and or your business in total.

In this lecture I take you through the steps to create a Brand.

Here you will learn who your customer is.

In this lecture you learn more about the functions of the marketing department and the sales department.

In this lesson you will learn how to workout when to look for customers.

In this lesson you will learn how to look for customers.

In this lesson you will learn how to deal with your customers.

Here you will learn how to keep your customers.

In this lesson you will learn what a marketing plan is and why we need it.

In this lecture you will learn what goes onto the marketing plan.

In this lecture I walk you through the Marketing Plan, step by step.

In this lesson we will put the marketing plan into action.