
Use social proof by sharing real earnings from online courses, centering on Udemy as the main platform and about one class per month, with additional platforms.
Identify the essential tools for teaching online, take notes from a provided presentation, and apply these steps to any niche—no instruments required.
Explore the online course industry in 2026 by analyzing market trends, post-pandemic competition, and the shift toward shorter, two-hour classes driven by ai and platform marketing.
Develop your on-camera personality and teaching style by treating yourself as an actor, shaping an outgoing, entertaining teaching persona from your favorite teachers, and practicing to deliver engaging, improvisational lessons.
Avoid filler content in online courses by trimming irrelevant material that inflates length. Focus on concise lessons, as students and market research favor smaller, value-driven classes and better reviews.
End each lesson by teasing the next one to keep viewers hooked, explicitly introducing the next section—like software tools I use to make content—and outlining what’s coming.
Explore time-saving tools for course creators, including a simple shot list app, Jay's window resizer, and ScreenFlow bulk processor for batch resizing and cropping multiple videos.
Ready to turn your knowledge into income?
You have expertise that others want to learn. Maybe you've thought about creating an online course but felt overwhelmed by the tech, unsure where to start, or skeptical about whether it's really worth it.
This course is your complete roadmap.
I'm an Apple Distinguished Educator with over 140 online courses under my belt. I've learned what works, what doesn't, and what actually matters when it comes to creating courses that sell. This isn't theory—it's the real system I use every day.
What you'll learn:
You'll discover how to find a profitable niche, choose the right platform, and structure content that keeps students engaged. I'll walk you through my exact setup—camera, microphone, lighting, and software—so you can create professional-looking courses without spending a fortune. You'll learn how to develop your on-camera style, edit efficiently, and build a workflow that doesn't eat up your life.
But creating a course is only half the battle. I'll also show you how to price your course, get reviews, and market what you've made—even if you don't have a big audience.
What this course is NOT:
This isn't a get-rich-quick scheme. I'm not going to promise you'll make six figures overnight. Building a successful course business takes real work. But if you're willing to put in the effort, I'll show you exactly how to do it right.
By the end of this course, you'll have everything you need to create, launch, and sell your first online course—and build something that can pay you for years to come.
Let's get started.