
Describe how the speaker accepted the role of vice president of sales at Game Maker at the end of April 2020.
Originated as paint Knight in 2012, Yaymaker grew to 1,400 cities and 300,000 events. Pivoted to virtual formats and expanded into cooking, fitness, beauty, games, trivia, and celebrity-led live events.
cultivate drive and resiliency to navigate entrepreneur ups and downs, and recognize your strengths and weaknesses to enlist others who complement your efforts.
Embrace failure as an essential part of entrepreneurship, learning and improving with every setback. Develop a resilient mindset by turning failures into opportunities to grow, as Lincoln and Edison did.
Entrepreneurs avoid complaining under stress and adversity, pulling themselves together, analyzing failures, and steering clear of slip-ups to move past setbacks and pursue new goals.
Discover the six skills to succeed as an entrepreneur and evaluate whether you have what it takes, building drive, enthusiasm, and self-discipline to set up a business venture.
Entrepreneurs and leaders come in many forms; anyone can learn to lead by being authentic, communicating effectively, and following through with passion for people and projects.
Forward thinking helps entrepreneurs spot opportunities, analyze risk, and turn ideas into profit-making ventures. They set short term and long term goals and craft a business plan.
Close deals to stabilize volatile revenue and keep your venture afloat, and survey the market to spot opportunities and seize sales openings for small orders or large deliveries.
Identify six essential entrepreneurial skills: leadership, forward thinking, flexibility, self motivation, consistency, and making sales to drive success.
Use online research to assess your entrepreneurial idea by exploring innovations on Product Hunt and Kickstarter, and glean improvements or twists inspired by product review sites.
Conduct interviews with prospective clients to validate your entrepreneurial idea, demonstrating features and discussing cost, and gathering immediate feedback on pros and cons.
Select a sector you can flourish in and are passionate about, then organize your business by location and type, preparing for incorporation with a bank account and tax id.
Build a robust network to meet collaborators, mentors, and prospective investors, expanding opportunities, clients, and resources for your entrepreneurial venture. Use Meetup and Eventbrite to kickstart networking.
Market your idea by convincing consumers your product is distinctive and meets their needs. Engage your target audience with proper marketing strategies, using social media promotions to reach millennials.
Learn cost-effective strategies to spread the word, from word-of-mouth and social media advocacy to internal ambassador programs that recognize employees and customers for sharing your business.
Explore how co-founders influence funding, provide emotional and knowledge support, and bring skills that complement yours, while noting that solo ventures can still secure capital.
Explore crowdfunding platforms such as Kickstarter and Indiegogo to fund, promote online campaigns, gather venture feedback, boost brand awareness, and generate press.
Leverage your network to connect with angel investors and advisors, explore free SCORE consulting for small businesses, and use LinkedIn to attract passionate mentors and opportunities.
Learn how to use short-term cash options, including credit cards as a temporary resource, to fund a startup while avoiding long-term debt that harms the bottom line.
Overcome reservations by confronting insecurity, fear of failure, and risk avoidance; identify what you fear and commit to conquering it to boost dedication and productivity.
Learn with Confidence:
This course has been featured in the following publications:
Mashable, New York Post, PCMag, The Hill, Neowin, Entrepreneur Magazine, Financial Post, PCWorld, Black Enterprise, AllHipHop Mag, Graham Media Group (KSAT, WJXT, ClickOrlando, Click2Houston).
Matthew Rolnick (Course Co-Author/Instructor) is a Forbes Contributor and the author of "Find your YAY". Since release, his book has quickly climbed to the top spot on Amazon in several business and marketing categories.
In this course you will learn:
How to Define an Entrepreneur
The Mindset Required To Succeed As An Entrepreneur
The Skills Needed to Succeed as An Entrepreneur
How To Choose Your Entrepreneurship Idea and Test It's Viability
How To Get Started as An Entrepreneur and Go About Securing Funding
What The Entrepreneurial Pitfalls You Should Look Out For Are
And finally, we’ll provide Resources To Get You Started on your quest to succeed as an entrepreneur
Exclusive Interview with Matthew Rolnick
This course includes an exclusive interview session with a seasoned business veteran - Matthew Rolnick. Matthew is currently the VP of Sales at Yaymaker, and former Divisional Sales Manager at Groupon. His key accomplishments including generating over 10 million in sales at Groupon.
YouAccel recently had the opportunity to conduct a comprehensive Q&A style interview with Matthew Rolnick. The interview was conducted as part of an initiative to add valuable new content to YouAccel’s line up of Entrepreneurship and Freelancing courses. Matthew Rolnick is currently the VP of sales at Yaymaker, a company devoted to enriching lives through exciting social experiences and live virtual events. To date, Yaymaker has hosted over 300,000 events including paint “nites”, cookie decorating, and wreath making.
In the hour long session, Matthew Rolnick speaks about his experiences working for some of the biggest brands in North America, including Groupon and Tribune. Matthew’s list of business accomplishments made him the perfect candidate for aspiring entrepreneurs to gain valuable insights from. In his role at Groupon, Matthew acted as the divisional sales manager in the Health & Wellness category. Matthew helped the company generate a staggering 10M in sales. Matthew and his wife also run a successful property investment company through their ownership stake in a HomeVestors franchise.
The interview touches on several key aspects of the entrepreneurship and intrapreneurship journey that defined Matthews’s career path over the last several years. Through his detailed responses to difficult questions, the interview showcased the aptitude and wisdom Matthew has accumulated over his work life. Matthew provided a glimpse into his view of entrepreneurship, and many of the pitfalls new business owners should avoid. He also touches on the importance of consistency, and other imperative character traits that help ensure entrepreneurial success. Towards the end of the session Matthew takes on tough questions from students including tips on avoiding social isolation, and tackling uncomfortable situations. The Q&A session are an absolute must-see for anyone aspiring to enter the world of entrepreneurship.