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30-Day Money-Back Guarantee
Business Entrepreneurship Digital Marketing

How To Start Your Own Digital Marketing Agency

Learn everything you need to know about starting your own SEO & Web Design business as a digital marketer.
Rating: 4.3 out of 54.3 (715 ratings)
7,950 students
Created by John Shea
Last updated 2/2019
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Setup a Wordpress Agency Website
  • Understand how to start an LLC
  • Find new clients through cold calling and other online methods
  • Understand how to outsource SEO
  • Utilize CRM and invoicing tools you can use with your business
  • Send & Create Proposals for clients
  • Understand basic concepts of SEO and offering it as a service

Requirements

  • Everything is covered in the course, you can go at your own pace

Description

There are now over 130 lectures in the course and over 8.5 hours of content!

I've added over 60 brand new lectures which cover topics such as additional tools, prospecting methods, working with clients, reporting, outsourcing, organization, a project management approach to SEO and much more.

Have you ever thought about starting your own SEO Agency?

This A-Z Blueprint Will Teach You How To Build Your Own SEO Consulting Business

It's Time To Start a Real Business..  

Let's go through the "pains" of starting your own SEO consulting business...

Pain #1: How Do I Start My Own SEO Agency Website & Business?   

I walk through my own personal agency site and show you exactly how to set one up yourself using the Wordpress platform. I reveal everything I'm doing myself so you can model it. I even walk you through concepts of starting your business LLC. 

Pain #2: How Do I Start Getting SEO Clients?   

I'm going to walk you through actual case studies of how I landed both web design and SEO clients using various different methods. I leave nothing on the table and show you everything you need to know to do this yourself. This section alone includes over 3 hours of tactics and methods.

Pain #3: I'm Not Good At Closing Sales  

I'm going to share methods on how you can start closing sales right over the phone. One of the biggest issues with closing clients is actually getting them to move forward with saying "yes" and getting that first invoice paid. 

Pain #4: How Do I Manage Leads & Automate Client Outreach?   

I'm going to show you the exact CRM tools I use to collect prospect information and keep track of the progress you make with each lead. This will help you stay organized and automate as much as possible.

Pain #5: Ok Now I Have Clients, How Do I Do The SEO Work?   

I walk you through a step by step task list I use for my clients on a monthly basis. You can copy this exact list and modify it as needed for your own clients. The task list has 6+ months of very specific tasks you can do yourself or outsource with a virtual team. 

Pain #6: There Are So Many SEO Tools Out There, What Do I Really Need?   

I have specific videos covering various tools that I use in my business and why they are important. You will know exactly what tools you can incorporate into your consulting business. 

Pain #7: I'd Rather Focus On Sales and Not Do Any Of The SEO Work  

I dedicate an entire week to showing you outsourced SEO service providers you can use to literally outsource ALL of the work if you choose to. I give you the option of either doing it yourself or simply letting others handle all the work for you.

Pain #8: I've Already Invested In Other SEO Courses, How Is This Different?   

I spent thousands on various SEO courses, I started taking action on as much as possible but quickly found there were many 'gaps' in areas a lot of these other courses didn't cover. That's exactly why I built this course based on my own experiences of trial and error.   


What People are Saying...

I wish this course existed 5 years ago when I started my digital marketing agency!

I already own a digital marketing agency, but I bought this course as I thought I may find some useful stuff for me. And, I was very happy that I did it - my investment in this course was well worth. I wish such course existed 5 years ago when I started my digital marketing agency! This is a no BS, straight to the point course which will guide you in a very detailed manner how to start and run your web agency.

It will clearly show you the action plan for setting up a real business, and demonstrate how to prospect for clients using many proven tactics. It is indeed very useful and valuable information you'd need to run a successful digital marketing agency. As John shares his own experiences in setting his own digital marketing agency, you can learn how to avoid many of the pitfalls, saving your time and money. If you are planning to start a web agency selling services to offline businesses, I'd highly recommend you to enroll in this course. This course is packed full of useful actionable information. Whether you are a newbie or an experienced marketer.

Raaj P. (Web Designer & Digital Marketer)

He takes you right along with him, like he would an apprentice in his own office...

I've taken some other courses by John Shea, so when I saw this new course--his most comprehensive yet--I didn't hesitate to buy it. Why you may ask? Because of the two words that come to mind when I think about John and his work: Authenticity and Actionability. Firstly, John is real--he's not just another mass course-producing vending machine that relies on flashy videos and slick promises, but with little substance.

John actually works full-time in real life, doing exactly what he's teaching in this course. And he takes you right along with him, like he would an apprentice in his own office, and shows you everything with great honesty. Secondly, you will discover many valuable, actionable strategies in this course--from starting up your LLC and website to finding clients and writing up contracts to outsourcing work. Even already established web or SEO business people are likely to discover useful tips. So if you want a fluff-free, non-sugar-coated look at what it's really like to have your own digital online marketing agency, and want all of John's insight into how he made his successful, then I strongly recommend for you to sign up now.

Dr. Philips. (Entrepreneur)

In-Depth Video Training 

8+ Weeks Of Video Training That Will Get Your SEO Consulting Business Off The Ground

Module 1 - Your Website

Duration: 35m

You will discover how to start your own consulting website to show your prospects and showcase your work.

Module 2 - Your Business

Duration: 20m

This module covers starting your business and what you should be aware of when getting started. 

Module 3 - SEO Training

Duration: 1h 30m

We show you how to create a project management approach for outsourcing SEO Tasks and how to perform them.

Module 4 - Getting Clients

Duration: 2h 30m

This modules shows live case studies of actual clients I brought on board and various ways you can bring on new clients for your business. 

Module 5 - Closing Sales

Duration: 1h  

This module covers closing sales and working with existing clients once you have them. 

Module 6 - CRM Tools

Duration: 20m

This module covers automation and using CRM tools for tracking prospects and lead data. 

Module 7 - SEO Tools

Duration: 1h  5m 

This module covers various SEO Tools I use within my business that will help with all aspects of SEO. 

Module 8 - Outsourcing SEO

Duration: 1h               

This module covers outsourcing SEO to various services providers and companies. 

Module 9 - Taking Action

Duration: 10m

In this module we discuss taking action on what you've learned and how you can go out and start generating some new business.

Bonus Content

Duration: 2h                

The bonus section includes interviews and live calls to help you propel your business and get you motivated to do more. 

Even More Testimonials...

Incredible amounts of information on starting a digital marketing agency.

“Really enjoyed having each lecture description in discussion area. You literally optimized the course for everyone to learn as much possible without spending time taking notes or hunting down your resources.

Excellent, clear, concise instruction presented in a professional, straight forward manner. I have to say I am a bit shocked you would just lay out a business for people like this, but believe me when I say, it is greatly appreciated John.

You really got me thinking about narrowing down my niche and approaching this from a completely different manner, as well as outsourcing and finding a partner. I really enjoyed and appreciate the course and the amount of information shared in it. Outstanding job honestly."

Ron R. (Web Designer & Digital Marketer)

It's very helpful for me to learn from someone who is actually in the trenches and doing it...

“This is someone who actually works in the digital marketing field and knows the tools and tricks to get results. Its very helpful for me to learn from someone who is actually in the trenches and doing it."

Marco L. (Entrepreneur)

No stones are left un-turned...

“The instructor walks through all the steps he takes and has taken to build his web design/SEO business. No stones are left un-turned. I walked away from this course feeling like I could repeat the exact steps outlined and be successful."

Eric S. (Entrepreneur)

John actually built an agency from this model...

“I was really happy to see that this course was built from experience and not just from theory. John actually built an agency from this model (and shares real world examples in the course), and thanks to this course I am confident I can too. Well worth the money!"

Lee M. (Entrepreneur)



Who this course is for:

  • People that are interested in offering web design and SEO as a service
  • If you are afraid to put a lot of time into cold calling and finding new clients this course probably is not for you

Course content

15 sections • 135 lectures • 9h 10m total length

  • Preview02:17
  • Have Questions?
    01:01
  • Action Steps
    04:07

  • Should You Focus On a Specific Niche & Service Offering?
    04:00
  • Getting Creative With Your Agency Name
    02:15
  • Registering a Domain
    01:15
  • Web Hosting
    09:01
  • Setting Up Your Website With Wordpress
    01:37
  • Creating a Professional Email Address
    01:43
  • Recommended Themes & Plugins
    02:25
  • Website Graphics & Business Cards
    02:29
  • Another Source For Graphics
    02:15
  • Preview09:55
  • Offering Web Design & SEO?
    03:18
  • Real Quick..
    01:11

  • Introduction To Week 2
    01:06
  • Starting Your Own Company
    01:53
  • Registering an LLC
    01:45
  • Setting Up Your Business On Google+ & Yelp
    02:50
  • Why Having a Partner Will Help Grow Your Agency
    02:33

  • Introduction To This Section
    02:08
  • Introduction To Trello
    03:23
  • Trello Setup & Demo
    10:50
  • Trello SEO Overview
    06:35
  • Google My Business
    02:16
  • Bing Places
    02:03
  • Apple Maps
    02:05
  • Bing Webmaster Tools
    06:14
  • Google Search Console
    03:02
  • Wordpress Plugins
    02:32
  • Google Analytics
    02:36
  • Pretty Link Lite
    02:38
  • Marketers Center Services
    07:34
  • Schema Markup
    07:52
  • Content
    04:20
  • Google Shares
    01:39
  • Brightlocal Reports
    04:39
  • SEO Powersuite Audit
    05:19
  • On-page SEO
    05:23
  • Silo Structure
    02:24
  • Final Walk Through
    02:50

  • Introduction To Week 3
    01:51
  • Introduction To Getting Clients For Your Agency
    01:51
  • Video & Photo Tools
    03:10
  • Creating Valuable Website & Local SEO Analysis Videos For Potential Clients
    05:34
  • Prospecting Strategy #1 - Hot Lead Finder
    06:47
  • Preview09:18
  • Prospecting Strategy #3 - Using LinkedIn To Approach Prospects
    13:57
  • Prospecting Strategy Bonus: LinkedIn Auto Client Method
    08:31
  • Preview06:18
  • An Example Prospect Video That Landed Me a $750/month Client
    08:10
  • An Example Prospect Video That Landed Me a $500 Website Design Client
    05:50
  • Using Scopeleads To Find Unlimited Prospects
    11:52
  • Template Emails For Contacting Potential Clients
    00:38
  • Following Up With a Cold Call
    04:16
  • Cold Call Tactic - Offering To Setup The Google+ Business Page
    02:27
  • Offering To Meet Clients In Person
    02:19
  • HubSpot Sales For Email Prospecting
    03:23

  • Introduction To Week 4
    01:01
  • Getting Started With Nutshell
    04:23
  • Setting Up a Lead System In Nutshell
    05:01
  • Integrating WuFoo Forms with Nutshell
    02:03
  • Using Google Drive as a CRM
    03:18

  • Introduction To Week 5
    00:48
  • Contracts For Your Work
    02:41
  • How To Invoice Clients
    02:54
  • Providing Clients With a Proposal For SEO
    05:22
  • Creating Case Studies After Getting Positive Results For Clients
    02:15

  • The Bigger Picture
    07:40
  • Onboarding Your Clients
    02:45
  • The Typical Types Of Clients You Will Find
    03:05
  • Scheduling Bi-weekly or Monthly Calls
    01:26
  • Taking Notes & Being Hands Free
    01:05
  • Organization For Next Steps, Scheduled Calls & More
    03:07
  • The Importance Of Regular Communication
    02:37
  • The Mentality Between Getting a $300 Client vs. a $1000 Client
    12:06

  • What Does It Mean To Be Pro-Active?
    01:30
  • Listen to 5 Phone Calls
    01:58
  • Leadpages Custom Rank Tracking & Audit Reports For Clients
    04:31

  • Introduction To Week 6
    01:32
  • SEO Powersuite
    04:18
  • LongTail Pro Keyword Research
    03:55
  • UpCity Local SEO
    12:13
  • Brightlocal
    07:19
  • GeoRanker For Checking Your Rankings
    01:26
  • SEMRush
    04:01
  • Sales Genie
    04:10
  • Teamwork
    04:01
  • Leadpages & Thrive Themes
    02:19
  • Unbounce
    02:55
  • Ahrefs
    03:52
  • iWriter
    02:30
  • CallRail
    04:07
  • Social Media Auto Posting: JetPack & Buffer
    05:47
  • Infinite WP - Website Management
    02:00

Instructor

John Shea
Owner of No Shame Income
John Shea
  • 4.0 Instructor Rating
  • 5,457 Reviews
  • 151,217 Students
  • 38 Courses

I run the online blog No Shame Income where I share what's working for me in the world of online marketing.

I started learning about online marketing as a way to generate additional income, I enjoy connecting with others and helping people achieve their goals.

I have experience with Amazon, eBay, eCommerce, Social Media, SEO, Affiliate Marketing, Podcasting, Lead Generation, Landing Page Design, Wordpress & More.

I have created all kinds of courses on different topics such as Amazon, SEO and starting your own Podcast.

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