
An overview of the course and what's in store once you're enrolled.
If you're thinking of taking this course then it's only fair that I explain what qualifies me to deliver such a course. So here are a few facts about my recent experience in aviation, manned and unmanned.
Here I mention a few assumptions I've made and how I've pitched the course accordingly. If you have yet to buy your first drone then I've included some links in the Resources section.
A little background knowledge about the history of aerial photography is a great conversation starter and makes you sound more like an expert!
Having the required piloting skills opens up several paths for any drone pilot with the drive to take advantage of them.
Before you can earn money in return for flying your drone you need to obtain the license or certificate for commercial flight in the country in which you intend to operate.
A thorough knowledge of the rules and regulations combined with a strong sense of situational awareness will ensure your drone flying is not only legal and safe but also more enjoyable and more profitable.
Choosing one or specializations is the key to securing contracts. Research your market and your clients to find gaps in the area in which you intend to operate.
Some drone pilots prefer to gain experience working as freelance contractors or employees of other companies before launching their own businesses.
It's essential that you compile at least a basic business plan. You'll need a more detailed plan if you are thinking of sharing it with potential investors or lenders.
With your business plan as accurate as you can be you can set your prices to ensure that your costs are covered and you have a profit margin added.
Choose a name that reflects the services you offer and set up a basic brochure site.
It's vital to optimise your website but it's also very important to optimise your YouTube videos for searches.
This is the most important lesson in this series. Clients are the lifeblood of your business and they have to be acquired as often as possible.
There's a lot you can do to promote yourself and your business for free. Here are some ideas.
In this section I discuss the pros and cons of PPC marketing on Google, Facebook etc.
In order to understand your marketing efforts you need to analyse the results and adjust accordingly.
As a business collecting customer data you have a responsibility to store it securely.
If you're filming in public places you need to be prepared to deal with curious onlookers, some of whom may be suspicious.
Once you're a competent and confident drone pilot there are several ways in which you can monetize your skills.
A well-arranged website that showcases your drone photography and which includes case studies can become an asset that can be monetized in ways that supplement your income.
If you get into the habit of spending a minimum of 45 minutes per day on marketing then you'll reap the rewards.
Well done! You've reached the end. Now, put into practice everything you've learned on this course.
Are you looking for advice on how to turn your drone flying hobby into a business?
Are you looking for a way to take advantage of the many options in the growing drone industry?
Have you ever wondered if you too could become a professional drone pilot?
Are you curious about flying drones commercially but not sure where to start?
In 2013 I noticed that drones were going to be very widely used in years to come so I started selling and flying them, and then I started an aerial photography business. I've been working online for over 25 years and having been running an online business in all that time. Let me share with you what I've learned and allow me to pass on my tips and advice.