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How to Start a Record Label: The Complete Guide
Rating: 4.5 out of 5(66 ratings)
327 students

How to Start a Record Label: The Complete Guide

A simple approach to building and growing a successful record label!
Created byScott Orr
Last updated 3/2021
English

What you'll learn

  • Quickly and creatively build, launch, and grow your new record label.
  • Everything you need to (finally) make it happen.

Course content

1 section5 lectures2h 15m total length
  • Introduction15:43

    Beginning your record label journey and learning how to define your “why.”

  • Building Your Brand14:28

    How to consistency define your record label’s core message, goals and aesthetic.

  • Contracts & Royalties34:25

    The legal and financial responsibilities and opportunities of a record label.

  • Marketing & Publicity39:49

    How to effectively and creatively promote your record label and your new releases.

  • Distribution & Manufacturing30:54

    How to reach your audience, in whatever way they enjoy music most.

Requirements

  • A beginner's understanding of the music industry

Description

How to Start a Record Label: The Complete Guide

A detailed walkthrough of the critical steps required to launching, building, and growing your new record label. Get access to advanced lessons on how to build your brand, manage royalties, manufacture and distribute your music, and promote your releases.

Everything you need to (finally) make it happen.

Get access to advanced lessons on how to build your brand, manage royalties, distribute your music, and promote your releases.

Get Ready to Build, Launch, and Grow a Successful Record Label

  • Discover how to create goals and define your audience

  • Learn how to manage royalties and contracts

  • Build a successful album campaign

  • Learn about digital and physical distribution

  • Learn how to discover and sign new acts to your record label

  • Understand how to effectively pitch your music to the press

  • Learn how to manufacture vinyl, CDs, and cassettes

Includes Bonus Resources!

  • How to Start a Record Label Checklist

  • Marketing Checklist

  • Record Label Toolkit

  • Sample Accounting Spreadsheet

  • Sample Record Label Contract

  • Social Media Templates

  • Much more!

Your instructor, Scott Orr is the host of the popular podcast, Other Record Labels that features in-depth interviews with some of today's greatest independent record labels including, Sub Pop, Ghostly International, Secretly Group, Jagjaguwar, Mute Records, Brushfire Records, and more!


How to Start a Record Label: The Complete Course will walk with you through this journey and help you fully understand the entire process!

Who this course is for:

  • Independent musicians, music industry professionals, independent record label owners, music entrepreneurs