Udemy
    •  
    •  
    •  
    •  
    •  
    •  
    •  
    •  
Turn what you know into an opportunity and reach millions around the world.
Learn More
Your cart is empty.
Keep shopping
Start A Traditional Greeting Card Business For Print
Rating: 3.8 out of 5(59 ratings)
363 students

Start A Traditional Greeting Card Business For Print

From Concept to Design to Final Printed Piece to Create Your Greeting Card Company
Last updated 10/2021
English

What you'll learn

  • How to start a greeting card company
  • Learn the foundations of layout and design
  • Learn paper sizes and finishes
  • Learn most popular types of greeting cards
  • Greeting card design software and web sites that help you design
  • Fresh updated videos

Course content

10 sections36 lectures2h 28m total length
  • Introduction to Starting a Greeting Card Company: Updated Videos!0:47

    You'll learn how to optimize your artwork for print. I'll teach you great marketing ideas and how to get the press you deserve, basics of creating your artwork using tools available with top-notch software. You'll gain first-hand knowledge on tips to succeed and pitfalls to avoid.

  • New! Quick Start Guide15:09

    In this newly updated (10/2021), I give you a fantastic quick guide to help you get your greeting card company up as soon as possible. I've also included two templates that you can bring into your favorite imaging software. When you bring it in, make sure you lock the layer and put it at the bottom of the layer stack. At the moment, I only have the 5x7 inch templates. I hope to have the International sizes soon! Enjoy!

  • Ask Yourself Why Greeting Cards?5:39

    You need to do your due diligence in preparing for your company. This lesson will help you think about those items on your To Do List. Learn if this is the right class for you. Do you have the desire and the time needed to devote to starting your own business?

  • New! Updated Info on Card Sizes and Printing4:20

    Updated info on direction of the class as it relates to printing, distribution, and paper sizes.

  • Prerequisites Quiz

Requirements

  • You should be familiar with how to use either a PC or a Mac computer.
  • The desire to learn a new skill.
  • You should want to Start a Greeting Card Company and Carry Inventory
  • This business model is for Traditional Greeting Card Companies.
  • Already have a business set up, banking, and llc or sole proprietorship

Description

If you've ever dreamed of "owning a print greeting card business," then this is the class for you. This class is intended for the folks who want to learn basic card making and selling cards to retail shops, online, or have their own brick and mortar stores. You'll learn the ins and outs of the greeting card business including how to make your art, design your card, print it, and prepare your cards for distribution in card stores all across the land. You'll learn about companies that carry inventory and have a "Line" of cards. I started my card company with 24 designs; 24,000 in all and walked the aisles of the NYC Stationery Show. I practically walked up and down gorgeous and trendy Newbury Street in Boston looking for accounts in order to grow my business back in the late 1980s.

With the technology on your phone, iPad, and computer, "anyone" can design and sell greeting cards. However, you will still need to have that hunger to make a go of it. Inside this course, you'll learn what it takes to succeed and mistakes to avoid. You'll learn a lot more than you think on preparing artwork for print and the web. And the best part is this course is constantly changing. As I learn more, or find more information, I'll share it with you. It will be like having a trusted mentor to lean on! Many people have made small fortunes on creating greeting cards, so if you like to write and draw and have a "look" that you feel comfortable seeing on your own cards, I can help you get that business off the ground. 

If you think the printed card is dead, think again. In 2015, two naval engineers turned greeting card inventors/entrepreneurs gained an investment of $300,000 from "Mr. Wonderful," Kevin O'Leary into Lovepop. Their success enabled them to receive additional funding of $12.5 million in 2018. Their unique card design won the hearts of buyers of paper greeting cards. Wombi Rose and John Wise became best friends at Webb Institute training to become naval architects. Years later while on a Harvard Business School trip to Vietnam, Wombi and John discovered the incredible paper art form of kirigami and were inspired. The duo took their engineering background and combined this ancient art with the sliceform structure used in ship design to develop Slicegami™, and Lovepop was born.

You'll learn a lot of stuff like picking the correct paper, learn about traditional offset printing, distribution, getting reps, and more. We'll also touch briefly on homemade cards as well. 

With two greeting card companies under my belt, and over 25 years experience, I'll show you how to "Jump Start" your career with some great advice. I started the course with 25 lectures and have added 12 more over the last year alone! Plus you'll even get some added bonus material on licensing! Join today and make it your business to make people smile!

This is an Intermediate course, but it's still packed with a lot of great information that anyone starting a design company can appreciate! 

Who this course is for:

  • Creative people who want to start their own businesses
  • Artists and Writers
  • Anyone who wants to learn the basics of starting their own greeting card company.