How to sell your agency: all the steps to get acquired
What you'll learn
- Gain clarity on exactly what you want from a sale
- How to create a sale-ready agency that is appealing to buyers
- How to identify and approach prospective buyers
- How to have successful conversations and negotiations with buyers
- How to progress your sale through to completion
Requirements
- Take this course if you own an agency that you might want to sell one day
Description
Do you own an agency?
If you’re looking to sell your agency, you have come to the right place. If you're not looking to sell your agency just yet, or perhaps not at all, knowing what the process involves will mean you are prepared should the time come or should you change your mind.
When I sold my agency it changed my life.
After starting from scratch and running my marketing agency for ten years, I sold it in March 2021 and left two weeks later.
I learned so much from the process of preparing my agency for sale and meeting with twelve potential buyers. Knowing what to expect and laying the groundwork in advance meant achieving the perfect sale, for me, my team and clients.
I’m ready to pass this knowledge on, so you can achieve your perfect sale too.
This is the course I wish I had taken before I started down the journey of selling.
In this course I cover:
Creating a sale-ready agency
Preparing an impressive information deck
Finding and approaching buyers
Seeking help from a broker (or going it alone)
Having successful meetings with potential buyers
Progressing your sale to receiving offers
Negotiating and completing due diligence
I'll talk you through everything I learned during this process.
If you're intentional about selling your business, this course will help you make it happen. Selling your agency can mark a huge milestone in your career. It could create incredible freedom, from a financial, location and headspace perspective. Knowing what to expect could mean you negotiate better and achieve a higher multiple and better terms.
I'm here to demystify the entire process for you - let's do this.
Who this course is for:
- Agency owners exploring selling their business
Instructor
Hello, I'm Jodie, founder of Coachvox AI - we make AI coaches.
Before this, I built and sold a social media agency and wrote books including, Ten Year Career: Reimagine business, design your life, fast track your freedom.
I contribute articles to Forbes on the topic of entrepreneurship, AI and lifestyle design, and was included in the Forbes 30 under 30 2017 list of social entrepreneurs. I compete in powerlifting for Great Britain and travel the world working remotely.