Jewelry Sales Training - Selling Fashion & Fine Jewelry
4.3 (22 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
111 students enrolled

Jewelry Sales Training - Selling Fashion & Fine Jewelry

Learn the secrets of selling Jewelry from a Sales Professional with more than 12 years of real-world sales experience.
4.3 (22 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
111 students enrolled
Created by Stephanie Bosch
Last updated 11/2018
English [Auto-generated]
Current price: $135.99 Original price: $194.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 2.5 hours on-demand video
  • 28 articles
  • 9 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Get a step-by-step easy to understand and immediately usable masterplan to increase your Jewelry sales
  • Be equipped with REAL WORLD proven sales techniques from my 12 years background in sales and my sales experience from Tiffany & Co. etc.
  • You know how to deliver outstanding customer service and deliver an experience for your customer.
  • You know the psychological side of Jewelry sales
  • You will get started immediately throughout the course with practical exercises to help you tailor the delivered content to your needs
  • Become aware of potential pitfalls and how to avoid them.
  • Understand the full sales cycle for sustainable sales and long-lasting relationships with happy customers
  • How to sell Jewelry and Diamonds
  • How to handle Objections like "I'm just browsing"
  • How to ask comfortably for the payment and take it in a professional manner
  • How to conduct a proper client need assessment and find out your customers budget
  • How to up- and cross-sell as well as after-sales service
  • The importance of Visual Merchandise for Jewelry sales
  • How to use the FAB-Method
  • How to ask the RIGHT questions
  • How to sell your Jewelry while also selling yourself and build a strong branding and create desire
  • You need an interest for Jewelry - obvs
  • Want to have FUN selling jewelry & be successful with your jewelry business
  • An interest to deliver outstanding customer service and learn how to sell while building lasting relationships. Willingness to make it a success for your customer and yourself
  • The willingness to make more sales, increase reach and your reputation.
  • This course is primarily focusing on selling Jewelry in a Shop environment - however, most of the techniques, tools and elements are also valid for selling online, on fairs etc.
  • An open mindset

Welcome to your Jewelry Sales Training!

This Jewelry Sales Training course is designed from a sales professional with more than 12 years sales experience in high-end, high-price industries (Banking, Management Consulting, Recruiting, Luxury Retail / Jewelry) for Jewelry Designers, Jewelry Makers and sales professionals who either want to transition into Jewelry Sales / High End Retail or already work in Jewelry Sales and need a refresher course.

Why Jewelry Sales Training?

Well, this course idea was born out of the praxis.. My friend, a Jewelry Designer, needed a hand with sales and preparation for a fair. And as I'm a salesperson myself and a certified trainer who worked for different Jewellers (Tiffany & Co. and others) with a passion for Jewelry, this whole idea was born. The course is a passion project of mine and the area of sales that I absolutely love and feel comfortable with and I aspire to help you to get the word out of your beautiful craft and art.

What will you learn?

  • How to deliver a luxurious customer experience when selling fine and fashion jewelry

  • The biggest no go's in jewelry sales and how to avoid them

  • How to sell jewelry with positive emotions

  • Why storytelling works for jewelry sales

  • How to sell the brand and style when selling jewelry

  • What drives purchasing decisions from customers

  • How to handle multiple clients in your jewelry shop

  • How to ask questions as a pull rather than pushing someone into buying

  • How to ask the right questions

  • How to up-, and cross-sell when selling jewelry

  • Understand your customer's budget

  • How to conduct a professional need's assessment

  • How to use the FAB-Method to sell jewelry

  • How to handle objections

  • How to deal professionally with discounts or the requests for a discount

  • How to take payments with confidence

  • How to present and handle the jewelry

  • How to provide great customer after-sales service

  • How to follow-up with your customer

  • Special: how to sell diamonds and diamond must-knows for sales professionals The 4 C's of the diamond: Cut, Carat, Clarity, and Color What makes Tiffany diamonds so special? Why do people buy diamonds? How to compete with Tiffany diamonds

How is this Jewelry Sales Training course structured?

  • You will have a mix of video, articles, downloadable resources

  • You will have access to various exercises that will help you to understand the presented material on a more in-depth level and will support you with the learning transfer by customizing and tailoring the materials to your needs and products

  • This course contains sales and psychological concepts like the iceberg model, emotional selling, etc. with a custom transfer and use of those methods within a jewelry sales environment

  • This course contains the essence of 12 years of real-world sales experience from different industries, from someone who hit quota within a jewelry sales environment

  • This course is a fluff-free course that focuses on ethical selling with a win-win-mindset that is sustainable and allows long-lasting partnerships with your clients

This course also has a 30-day Money-back-guarantee - so no strings attached! I am very much looking forward to seeing you in the course and get you started in selling your beautiful jewelry :-)

Enroll now and start selling jewelry like a pro!


Who this course is for:
  • Jewelry Designers
  • Jewelry Makers
  • Creativepreneurs
  • Jewelry Sales Professionals / Jewelry Sales Reps
  • Sales Professionals who want to transition into Jewelry Sales
  • Jewelry Designers & Makers who want to get their workforce trained for a small budget
  • Jewelry Designers & Makers who want to understand the customer side to improve their business model, marketing or turn services into sales
Course content
Expand all 46 lectures 02:37:12
+ Selling Fine Jewelry with Positive Emotions
16 lectures 58:17
Luxurious Customer Experience
EXERCISE: Luxurious Customer Experience
Delivering Great Customer Service - the Secrets
Luxurious language!
EXERCISE: Luxurious Language
Biggest NO GO's in Jewelry Sales #1
Biggest NO GO's in Jewelry Sales #2
Biggest NO GO's in Jewelry Sales #3
Luxury feels pleasant! Selling with positive emotions!
Why Storytelling works!
Inspire to Dream
Selling the Style
Selling your Brand with Style
EXERCISE: Selling Your Brand
Inspiration of the Jewellery and Craftsmanship
EXERCISE: Finding & Crafting Relevant Stories that Sell
+ The Fine Jewelry Sales Process (focusing on selling via shop floor)
25 lectures 54:57
Introduction Technicalities and Jewelry Sales Process
Handling multiple clients
The Power of Questions
Types of Questions
Asking the Right Questions
EXERCISE: Asking the Right Questions
The TWO Main Motivators!
Uncovering Needs
Needs Assessment
Client Budget
Typical Objections & Client Concerns in Jewelry Sales & how to Resolve them
How to handle "I'm just browsing"
Efficient Ways to Handle Objections
EXERCISE: Handling Objections
Telling the Price with Confidence & Discounts
Closing & Taking the Payment
Collecting Customer Details
Gift Wrapping
Care Instructions, Warranties and Exchange
Following up
EXERCISE: Following up