Optometry - How to Run a Successful Practice
What you'll learn
- Improve optometry skills in your practice, leading to loyal patients, happy and productive staff - and a prosperous business.
- Work in, or own, an optometry practice or clinic. Also students planning to work in optometry.
Hello, I'm Frank Eperjesi, Doctor of Optometry.
Are you worried about getting the prescription wrong or about prescribing small prescriptions and advising small changes to existing prescriptions?
Concerned about the number of non-tolerances in your practice?
Do you have a high turnover of staff?
Are your staff grumpy and gossipy?
Use this course to increase your confidence in making small prescription changes, provide the best possible spectacles for your patients, reduce your number of rechecks, and protect and enhance your reputation.
Learn how to make sure the glasses that you prescribe meet or even exceed your patients' expectations.
Learn how to turn a negative into a positive, and use good word of mouth to enhance your clinical and business reputation.
Increase staff morale and happiness and have less absenteeism and less staff turnover. See your business prosper.
Get even better at what you do, and be better than your competitors.
Who this course is for:
- Optometry students
- Undergraduate optometrists
- Pre-registration optometrists
- Novice optometrists
- Optometrists returning to work
- Clinical optometry assistants
- Eyecare educators
After 16 years in the Optometry department, including 5 as Head, I took up the post of Interim Deputy Head of Aston Business School. That was interesting and brought a different set of challenges. Then I was successful in my application for the position of Dean of the Centre of Learning and Innovation in Professional Practice. I'm also a visiting Professor in Clinical Optometry at the Arab-American University, Ramallah, Palestine.
I am assisted in my course creation by video producer Mark Slocombe, of CreationVideo.