Find & Recruit your channel partners
What you'll learn
- What is the Channel recruitment process?
- What are Channel partner's types & selection criteria?
- Where to find your channel?
- Connect & Ask the right questions to explore & understand your channel.
- Qualify & select your channel partner
- Basic Business development experience
- Basic Sales management experience
- Basic marketing experience
This course will help you on how to recruit your RIGHT channel partner. you will learn what is channel recruitment process, what types of channel partners that could match your business model , what is the criteria based on which to select your channel. also, where you can find your channel partner and what to say & share in your first connection including aligning goals & commitments. Finally how to qualify your channel to sign your agreement.
Who this course is for:
- Managing director
- Business development managers/directors
- Sales managers/directors
- Marketing managers/directors
- Channel marketing managers/consultants
Ahmed has over 20 years of experience in the ICT sector across various countries within Middle East & Africa as well as North and Latin America.
Ahmed is founder & CEO for FastGrow consulting to help technology & Technology SMEs to grow their business globally through channel partners. He held a leadership role at ITWORX Education, where he contributed to the company’s growth and expansion in Latin American markets such as Chile and Mexico.
He also held a leadership role at Classera Inc help to grow their business in 10 countries with 30% increase in new business growth in year 2021 which paved the road for Classera to win $40M series A fund raise in 2022
Through his rich experience Ahmed developed the company’s channel sales strategy by selling through and cooperating with different types of partners. This also enabled him to provide an excellent learning experience in Market and Business development. His experience in creating win-win strategies with partners lead to recruiting, enabling and managing various partners for ITWORX Education & Classera, in addition to consulting and coaching their teams to ensure an enabled, effective sales strategy generating solid revenue.
Through his combined experience in project management and technical fields, Ahmed is able to absorb new technologies fast and innovate ideas around how to best utilize them from a business perspective.
He believes in lifelong learning & sharing knowledge with all to enhance business skills and mentor others for success through being an active Udemy instructor with 8000 enrollments from 140 countries WW.
Ahmed believes that having a Growth Mindset and being in the Technology field can help you enable businesses to achieve a great economic impact! Through this mindset, he became passionate about business growth in current & new markets of being the “Missing Link” that can help businesses and organizations achieve the success that they aspire smoothly.