
Keyword Research of your Video you're going to create.
This process is very important since this is to determined which direction you're going to go in your YouTube Marketing endeavor. As I've noticed, a lot of videos on YouTube commonly disregard keyword researching which actually plays a big role on targeting specific audience and viewers of your niche.
4 things to consider in selecting for Keywords for your video:
Now let's talk some helpful tools that you can use in this keyword Research process. There are paid and free versions of these but I recommend using the free ones or by taking advantage of their free trial if applicable. Now, just to let you know that these tools would help you selecting the effective keywords or suggest keywords and that you still need to do the sorting and filtering so you can choose the most effective keyword for your video.
(All are not affiliate links)
Moz Keyword Analysis (paid)
Raven Tools Research Central (paid)
Advanced Web Ranking (paid)
Keyword Spy (paid)
Wordpot (free)
Keyword Discovery (free & paid)
SEO Book Keyword Tool (free)
Wordtracker (paid)
Bing Keyword Research (free)
WordStream (free)
SEMrush (paid)
Keyword Eye (paid)
Long Tail Pro (paid)
Suggestions (free) => Google, Yahoo, Bing, etc.
JUMBO Keyword (free)
SpyFu (paid)
Compete Pro (paid)
Remember this formula KEYWORD VALUE/NICHE VALUE IS EQUALS TO SEARCH VOLUME DIVIDED BY COMPETITION STRENGTH. Meaning we need to filter those keywords that has high relative competition strength and with low search volume. So, if you find a keyword that has lesser competition and w/ good traffic,that's gotta be the most effective keyword that you can use.
Some important factors in creating a perfect content for your video:
So,here are some of the video ideas upon creating you perfect video content and here you can
probably choose what's best for you which is of course relevant to whatever it is that your promoting or wherever you're comfortable :
*************YouTube Video Ideas to Get You Inspired************
1. Make an Intro Video
Sum up your company, blog, or YouTube channel in a short introduction video.
You can use it on your homepage (check out my home page video) or you can
create a custom featured video for your YouTube channel (I’m working on that).
You can even test out multiple intro videos to see which one works best for you
and your business. Unlike first impressions, you can always make new intro videos.
2. Create a ThankYou Video
Thank you videos aren’t just for Alanis Morissette and Dido anymore! If you have
a thank you page on your website somewhere, consider making a thank you video
and putting it there. You’re welcome!
3. Interview your Employees
Sure you interviewed your employees before you hired them (right?), well why not
interview them now that they work for you. You probably have cool employees and
they’d probably make for some cool videos as well.
4. Create Testimonial Videos
Do you have customers or clients that are a big fan of your work or products?
Why not ask them to come in and film a testimonial video? You could even ask
customers to send you some webcam testimonials and edit them together for your
website or YouTube channel.
5. Interview Yourself
Pretend your in an Apple product launch video and start answering questions while
looking slightly to the right of the camera. Just watch this Apple launch video
for inspiration. Or just wait 20 years and then interview yourself.
6. Create Video FAQs
Popular 80's comedian Sinbad said it best when he said, “People be askin questions!”
Why not answer those questions with videos? People be searchin for answers on
YouTube all the time.
7. Do a Product Demonstration
Product demos can be very powerful sales tools, which would explain why I own a SlapChop.
8. Give a Video Tour
Could be a tour of your office, your workspace, your city, or even your website
(using screencasting software). This is a great opportunity to connect with your
viewers and practice some new video editing techniques. Don’t just run around with
your camera Blair Witch style (unless your office is indeed haunted, then go right ahead).
9. Make a Video Response to Another Video ( This is not the other video responds that you can see on the comment section of the Youtube video as these are already disabled by Youtube)
Don’t just add an existing video as a video response to a popular video. That rarely
works to drive views. Instead find a video related to your industry and think of some
interesting or creative ways you could respond with another video. Viewers appreciate
quality video responses and you may open up collaboration opportunities with the video’s
creator.
10. Create a Video Quiz
Use a combination of YouTube Annotations and Unlisted Videos and create an interactive
video quiz. Perfect for the end of an educational video!
11. Turn an Old Presentation into a Video
Have an awesome PowerPoint presentation laying around? Turn it into a video! Use your
screencasting software to record your slides and add your own audio narration.
12. Create a Careers Video
Regular job listings are boring and typically use language that no normal person uses
(like synergy). Consider making a video that showcases your business’s personality for
your careers page. Here is a link to Facebook’s career video for some inspiration.
13. Talk About Industry News
Covering news events in your industry can help gain additional search engine exposure
and viewers. Just make sure to incorporate your own personality and point of view. If
people dig your personality or presentation style, they’ll watch your videos even if
they’ve already heard the news your sharing.
14. Make a Parody Video
Try to find a clever way to take a popular video or trend and make it relevant for your
business or niche. Would you ever think a video about studying in a library would get
over 3 million views? Well, when you advertise your library Old Spice style anything is
possible.
15. Make a Tutorial Video
Videos can be an amazing educational tools because viewers can play, pause, and re-watch
them whenever they want (evergreen content, anyone?). I actually taught myself how to create
tutorial videos by watching tutorial videos. That’s like using a tow truck to tow another
tow truck!
16. Create a Photo Slideshow
Grab some royalty free music and try to tell a story using only photos. Perfect for a recent
trip, charity event, or holiday party and a great way to practice your editing technique.
17. Make a Timelapse Video
Point your camera at your desk, office, or out your window and capture your day or more in
super fast motion. Better yet, make a time lapse video for a large project for maximum effect.
Check out this 30 story building built in 15 days in 6 minutes.
18. Create a Video Contest
Many of your customers, readers, or fans could have video skills you weren’t aware of.
A good old fashioned video contest can help bring this talent to the forefront. Just make
sure you’ve got a great premise, an even better prize, and solid promotion strategy.
19. Make a Public Service Announcement
It doesn’t have to be something serious. Are their common issues in your industry that you
could tackle with a humorous PSA? Check out this PSA on Vertical Video Syndrome to give you
an idea of what I’m talking about.
20. Film a Challenge Video
Nothing gets your audience fired up like a challenge video. Can your CEO handle the heat
of a Ghost Pepper? How many tablespoons of cinnamon can your marketing manager eat in 60
seconds? Or try combining challenges with other more practical videos. Can you answer
frequently asked questions while drinking a gallon of milk in under a minute?
21. Film your Food
You can take this however you want. You could film your lunch every day for a month or even
turn various food items into lovable characters (it worked for annoying orange). Can you use
food in your office or workspace to explain your business or a complex process? You may think
I’m loosing my mind, but even Google has hit up the grocery store for props.
22. Film Yourself Dancing
Dance like nobodies watching, and get views like they are. Not sure how it will help your
business, but I bet it’ll be hilarious.
Film Yourself Dancing with your Pet
Do I even have to tell you why this is a good idea?
23. Review Something
I give this idea 5 out of 4 stars, because it just that good.
24. Put Something Together
It could be a work of art or an Ikea bookshelf. I guarantee someone will find it interesting
or useful. Seriously, could someone please make a video on putting together an Ikea EXPEDIT
Shelving Unit! I think I’m missing a piece.
25. Make a Screencast Video
Screencasts are easy to make and don’t require you to be in front of the camera. You don’t
even need a camera! So pick up some screen casting software and make a video in your underwear.
You don’t even need underwear!
26. Take a Stance on an Issue
Do you think that recycling should be illegal or that marijuana should be mandatory at water
parks? Make a video about it!
27. Prank Videos
Is your office or home filled with April fools? Film those fools and grab some views for your
YouTube channel. Here’s an office prank within an office prank (inception prank) to give you
some ideas.
28. Blooper Videos
People love it when you screw up your line and laugh at yourself. People also love Jimmy Fallon.
Coincidence? I think not.
29. Behind the Scenes Videos
Behind the scenes videos are great for increasing views and engagement without having to film
anything new. When Dermablend showed how well they could cover up tattoos they got about 11
million views. They also released a behind the scenes video showing how they did it and got
an additional 7 million views. Do something cool and people will always want to know how you did it.
30. Explainer Videos
Explain how a complex process or system works in an easy to understand way. Common Craft has
built an entire business around explaining things with video. Check out their Social Media in
Plain English video for some inspiration.
31. Dictionary Videos
Are there words or acronyms in your industry that people might not know? Make a short video
for each one you can think of and you’ll be able to link to these videos on your website or
in your other videos.
32. Special Effect Videos
Teach yourself a new special effect technique and either make a video about that or see how
you can incorporate your new effect in another video.
33. Music Videos
You might not know it from watching MTV, but people still love music videos; They just watch
them on YouTube now.
34. Respond to Viewer Comments
Look through your video comments to see if there are any questions or issues that you could
respond to with a video.
35. Holiday Videos
Holidays show up consistently every year, so if you can make a good holiday video you may have
viewers show up consistently every year as well!
36. Special Event/ Tent Pole Videos
Think about any big events that occur each year for your business or niche and think about
related videos you could create. For example, if your channel is about movies you’ll probably
want to create videos about the Academy Awards, the Golden Globes, and the Nickelodeon Kids
Choice Awards (or as I call them, ‘Lil Oscars’).
37. Get Inspired by Stock Footage
Need an idea for a new video? Why not spend some time looking through royalty free music and
stock video. You’ll be surprised at how many ideas you can come up with based on a single
piece of music alone.
Stock images and videos can be a huge time saver as well as a creative jumping off point.
Why spend hours creating something that already exists? Go shopping for digital ingredients
and see what you can cook up!
38. Freestyle Rap
It worked for the SEO Rapper! Also, don’t forget about rap battles. Even if you’re not a
rapper you could always bring your own crowd to hype you up.
39. Make a Secret Video
Hide a video in another video using an annotation and invite your audience to find it.
Just upload your secret video as unlisted (learn more about unlisted videos), and you’re
ready to have some fun. Speaking of, see if you can find the secret video link in this tutorial!
40. Re-Make an Old Video
Odds are you have an outdated or old looking video lying around your website or YouTube
channel. Why not update it and see if you can outperform the old version.
Video Optimization:
Annotation Tutorials and Tools:
More Engaging Thumbnails Guidelines:
There are 6 Ways to Grow YouTube Subscribers and Building Your Base of Viewers:
Youtube Social Indicators Are Quickly Becoming an Important Ranking Factor To Your Videos.
But take note that these social indicators are constantly updated by Youtube, they do change
often and some of the social medias are replaced by others. But the time we are making this
tutorial here are the 9 social medias that Youtube itself suggested. You can see these by clicking
the share menu below the video.
" Prove to Google That Your Site is Important and Quickly Get Higher Rankings as a result!"
You can't just build links to your Youtube videos and stop there, thinking that your videos are going to instantly rank higher. In order for Google to reward you for having more links and rank you higher in their results, Google must actually KNOW those links exist... otherwise, they'll never think your site is important, and they'll never rank your sites high. What we'll do here is create a system that will get Google to naturally notice the links that you've been building, and start pushing that link juice and ranking power to our videos. These will get your links quickly indexed,strengthing the power of the links that you've already built, indexing those links, and giving you a faster, higher, and more stable ranking increase in Google. Now, why are these important to our video ? Because these will automatically give links back to our videos from some of the hottest social medias in the internet today so these are very high authority sites and now we are giving a high authority backlinks pointing back to our videos. Now if you gone through some SEO training before, you know the way you get your content to rank -wether that's a webpage, a blog post or a video , or a pinterest picture, or a Facebook fan page - is to get more backlinks, more websites linking back to your content than the competition. You just need to get more than to the people that are already ranking and you'll take their place. So one thing that's important to understand this socialization here as well as Youtube SEO is concerned is gonna make sure you have all these social media sharing accounts set up - complete your profile to each of every sites here mentioned. Now share the videos to all of the 9 social medias and pinged it here:
*** All links are not an affiliate links***
(Free)
(Paid)
Here are the 3 important factors in this discussion:
=>>Boost Your SEO with a YouTube Channel<==
Tips to Optimize Your Channel for the New YouTube:
1.) Have a good avatar. =>> The image for your channel is showing up whenever you leave a comment,
in the sidebar when your channel is showing, channel recommendations and more. Be sure your
image represents your channel, is enticing and is good enough quality that it is crisp and clear
if it shows as a large image, but not too detail oriented that you can't figure out what it is if it's in smaller view.
2.) Have a good description text for your channel.==>> It can be long, however, be aware that only the first 45 characters will
show up alongside your avatar and channel title, so make it interesting. Also, be sure you are including your keywords
in your channel description so that your channel will come up in viewer search results and be sure they are in your tags as well.
3:) Metadata. ==>> A lot of channels are just focusing on providing links to social media and other sites in their metadata tags.
But be aware that when viewers are doing a search or going to their subscription channels,
whatever information you are entering in your description text is showing up just under your video title.
A short description of the video first before placing website links will increase the likelihood someone will
click on the video to watch it.
5 Things You'll Want To Do When Tracking The Performance Of The Videos You Post To Your Company's Youtube Page:
How Artificially Boosting Views Helps:
Does it really help you sell?
It really depends. The harsh truth is having thousands or a million views doesn’t guarantee sales going through the roof. First, bought views are not real and second, it is entirely up to the quality of your video. Perhaps the advantage lies only within the boundaries of the above-mentioned. It’s ideal to give a freshly uploaded video a kick-start. From then on you have a higher change of the snowball effect. Online exposure is primarily driven by people’s curiosity, so making a sale is up to you, your product, and the way it was presented in the YouTube video.
We understand that this topic might be controversial and is bound to have opposing views. Plus Google, which owns Youtube, is fully aware of this tactic and I’m sure they’re are working hard to stop this problem. In the meantime it’s up to you to take advantage of this tactic, or do things the legit way.
About The Course:
Discover the weird YouTube marketing strategies, plus a proven set & forget system that will make you insane money … "GUARANTEED"! You only have to follow 8 easy steps to implement this system. And we called this system as "Tube Sniper Elite" You will get traffic and you will be able to make money from Youtube. YouTube is the fastest way to get traffic, Tube Sniper Elite shows you how to harness the power of YouTube to the fullest. You are going to finally get everything that has been missing, everything that has been preventing you from achieving the positioning you have been shooting for, You are going to learn how to almost instantly leverage and get your own videos positioned in usually less than a day.You are going to learn stealth tactics for almost instant domination over all competitors without having to do anything sketchy. You are going to learn all of the things that other people promised you, but never delivered. You are going to finally learn the truth of video marketing.
Materials Needed:
In this course you only need a PC and internet connection. That's the least you can have to enable everything in this course to be implemented.
Course Time Duration:
This course composes of around 8 HD videos all in all and roughly more than 2 hours video training. A step by step program done over my shoulder.
Course Structured:
The course is structured into 8 easy to follow steps namely -
1. Keyword Research
2. Creating A Content
3. Video Optimization
4. Build A Base Of Viewers
5. Socialization
6. Authoritative Youtube Channel
7. Tracking Your Video
8. Artificial Boosting (Optional)
Why you would take this video?
Because i'm the only one teaching the step-by-step process of dominating your Youtube videos to the first page of Google or even on the no. 1 spot and by starting from scratch. I have prepared this course for 3 months in a row, polishing all the nitty-gritty details that is needed to be implemented in order to achieve or even outrank highly competitive keywords in your niche. This is guaranteed safe method and we are showing you our previous projects as a proof to show you how we dominate our videos not only on Youtube but also on Google.