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This course includes:

  • 2 hours on-demand video
  • 1 article
  • 1 downloadable resource
  • Full lifetime access
  • Access on mobile and TV
Marketing Social Media Marketing Webinar

How To Promote Your Webinar With Facebook Ads

Step-By-Step Guide To Drive Highly Converting Traffic To Your Webinar Squeeze Page
Rating: 3.9 out of 53.9 (69 ratings)
12,917 students
Created by Sandor Kiss, Patrick Dermak
Last updated 10/2018
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • How to promote your webinar with paid Facebook ads
  • Step-by-step training to drive highly converting traffic to your webinar opt-in page
  • How to research your target audience with Facebook Audience Insights
  • Best practices to use Quantcast & SEMRush
  • Detailed instructions to work with conversion tracking to measure & optimize your FB campaigns
  • How to create a successful FB campaign to give your webinar more exposure
  • Best practices to select highly converting images & craft converting ad copies
  • How to take your campaigns to the next level with retargeting by re-engaging with your website visitors
  • … and much more!

Requirements

  • Computer with Internet connection
  • Following the step-by-step instructions of the training
  • $10 advertising budget
  • Webinar opt-in page (squeeze page)

Description

This course will reveal to you how to promote your webinar and get hundreds of prospects on board with paid Facebook ads!

You’ll learn how to create highly targeted paid traffic campaigns and reach out to potential buyers like a professional Facebook marketing agency!

Learn How to Take the Best Seat in The House & Reap the Benefits Of Promoting Your Webinar With Facebook Ads

  • Gather valuable information about your target audience with FB Audience Insights
  • Work with conversion tracking to measure & optimize your campaigns
  • Step-by-step tutorials to create converting ads in minutes
  • Deploy advanced retargeting strategies to take your campaigns to the next level


Contents and Overview

This course will walk you through all the steps you need to get more exposure for your webinar and drive converting paid traffic to your webinar squeeze page.

First, you’ll learn all the tricks to define your ideal client in less than 10 minutes and gather valuable information about your target audience. I’ll show you how to create a customer avatar, based on which we’ll set up all of your campaigns.

Next comes how to install a conversion tracking pixel and use this powerful feature to measure your results and optimize your campaigns.

Then, you’ll learn how to set up your first Facebook campaign and drive highly targeted traffic to your webinar opt-in page. We’ll also cover four cool hacks to increase the click-through-rate on your ads instantly!

Last but not least, I’ll show you how to deploy retargeting and re-engage with your website visitors to take your campaigns to the next level, and get even more attendees on board for your webinar.

By the time you complete this course, you’ll be able to harness the power of Facebook ads with advanced strategies to get hundreds of prospects on your webinar – even with a limited budget!

Who this course is for:

  • Beginner & intermediate FB marketers
  • Businesses of all sizes
  • Students who want to promote their webinar with Facebook ads

Course content

3 sections • 20 lectures • 1h 49m total length

  • Preview00:44
  • Preview01:20
  • Preview09:01
  • How To Research Your Audience With FB Audience Insights - Part I
    09:56
  • How To Research Your Audience With FB Audience Insights - Part II
    08:03
  • How To Research Your Audience With FB Audience Insights - Part III
    04:53
  • Quantcast & SEMRush - Two Great Tools
    05:48

  • Why You Can’t Live Without Conversion Tracking
    06:01
  • How To Install A Conversion Tracking Pixel
    04:06
  • Outsourcing - Let Others Do The Work For You
    01:13
  • How To Drive Converting Traffic With Paid Facebook Ads
    12:02
  • How To Select Images That Convert
    08:55
  • Crafting A Converting Ad Copy
    08:35

  • Advanced Targeting Strategies - Retargeting
    06:06
  • How To Install A Retargeting Pixel
    03:01
  • How To Outsource The Setup
    1 page
  • How To Create A Retargeting List
    10:10
  • Creating Retargeting Campaigns Like A Pro
    04:38
  • Congratulations!
    00:40
  • Bonus Lecture: Get Any of Sandor's Course for Up to 95% OFF!
    03:03

Instructors

Sandor Kiss
Teaching 600,000+ Students, Performance Marketer
Sandor Kiss
  • 4.2 Instructor Rating
  • 25,290 Reviews
  • 616,872 Students
  • 131 Courses

Hi, I'm Sandor!

I am passionate entrepreneur and performance marketer with ten thousands happy students.

Let me tell you my story...

At the age of 16, I founded my first online business. After being a full-time CPA marketer for more than 5 years, I decided to shift gears and use my skills to build companies.

Ever since, I have been lucky enough to do what I love the most: entrepreneurship, travelling the world, pushing my comfort zone and discovering things that I couldn't learn in the classroom.

One year ago, I decided to take the next step and share my knowledge with those who are ready to start their own business. This decision brought me to Udemy, where I am able to combine my biggest talents: entrepreneurship, marketing and teaching.

My teaching philosophy on Udemy is simple: I am crafting trainings that I wish I had available to me when I started my first company.

My courses serve a very important goal: helping you to transform your life and becoming a successful entrepreneur and marketer.

I've seen the impact a solid business can have on someone's life. That's why I can only encourage you not to miss out on this opportunity.

As of today, I've sold more than 600,000 trainings, established multiple successful online businesses and coached hundreds of students.

So, that's my story. But now, I just want to ask you a simple question.

Do you want some help?

Do you want to establish your own business, become an entrepreneur or simply generate more revenue from your current business?

Great, because I am sure I am going to be able to help you. Feel free to check out my course portfolio and let's see if we can work together.

Best Regards,

Sandor Kiss

Patrick Dermak
Entrepreneur, Performance Marketer & Coach
Patrick Dermak
  • 4.0 Instructor Rating
  • 8,667 Reviews
  • 267,275 Students
  • 33 Courses

Patrick started off his career as a concert pianist. At the age of fourteen, he got accepted into the University of Music and Dramatic Arts Mozarteum, Salzburg. Two years later, he made his debut at the Berlin Philharmonic Hall with Tschaikowsky’s first Piano Concerto. Ever since, he has been a welcomed guest at the most prestigious concert halls in Europe.

After graduating from hHigh sSchool, it was time for a radical change. Patrick shifted gears and followed another passion by studying Law at the University of Augsburg.

After gathering work experience at top law firms such as Freshfields Bruckhaus Deringer, Deloitte, Baker & McKenzie, and the German Ministry of Justice, Patrick booked a plane ticket to Silicon Valley to pursue a Master’s Degree in Intellectual Property Law at the University of Santa Clara School of Law.

Amidst the headquarters of Apple, Microsoft, and Google, Patrick met plenty of entrepreneurs, software engineers, and startup founders who inspired him to start his own company at the age of 23.

He is the co-founder of Adbaker, a Facebook & Instagram Advertising agency based in Cologne. Adbaker has been the fastest- growing Facebook marketing agency in all German-speaking countries since 2018. He has also founded Adbaker IQ with one of Germany's largest private equity companies, which aims to build, grow, and finance eCommerce and technology companies.

His flagship product,“Facebook University,” is the #1 bestselling training series on Facebook Marketing worldwide, with almost 200,000 students from 168 countries on Udemy alone.

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