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How to Price Edit & Market Senior Photography for Max Profit
Rating: 5.0 out of 5(1 rating)
17 students

How to Price Edit & Market Senior Photography for Max Profit

Master Senior Photography: Pricing, Marketing & Editing Secrets to Boost Your Income Attract Clients & Maximize Profits!
Created byAnthony Scott
Last updated 2/2025
English

What you'll learn

  • Learn how to effectively price, package, and sell senior photography services to maximize profits and build a sustainable business.
  • Master batch editing in Lightroom to streamline your workflow, saving time while delivering consistent, high-quality senior portraits.
  • Develop advanced Photoshop skills, including detailed retouching, using layers, and leveraging the Nik Collection plugin for professional results.
  • Discover marketing strategies that position your senior photography brand for success on social media, print, and other platforms to attract more clients.

Course content

22 sections24 lectures8h 20m total length
  • Success with Your Photography Business.2:39
  • Welcome I'am Excited for Your Success8:57
  • Master Senior Photo Editing: Pro Tips & Behind-the-Scenes Secrets with Anthony19:43
    1. Introduction & Purpose (00:00 - 00:05)


      • Anthony Scott introduces himself and mentions he's editing senior photos today. This is more focused on photo editing rather than business advice.


    2. Finding Photography Locations (00:05 - 00:36)


      • Anthony talks about how he uses local city groups to find great photography locations by asking for recommendations, a great practice for any photographer.


    3. Personal Story & Connection (00:36 - 01:11)

      • Anthony shares a personal story about his experiences at High Cliff State Park in Wisconsin, a location he's familiar with from childhood.


    4. Business Work & Workflow (01:11 - 02:09)

      • He explains his workflow for clients, mentioning his current work with a 20-year contracting company and how he organizes photoshoots, emphasizing his efficiency with shooting in RAW and JPEG formats.


    5. Community Engagement & Giving Back (02:09 - 03:00)

      • Anthony talks about offering free photography sessions as part of a community raffle, sharing that photography is a high-end service he offers but does not rely on for income.


    6. Passion for Photography (03:00 - 04:09)

      • He shares how he learned photography from his mother, who was a watercolor artist, and draws parallels between his creative process and her artistic journey.


    7. Educational Mission & Value for Students (04:09 - 04:59)

      • Anthony expresses appreciation for his students, explaining that their support enables him to dedicate more time to creating educational programs. He encourages students to leave reviews if they find value.


    8. Insights on Pricing for Photography (04:59 - 06:05)

      • He addresses pricing in photography, explaining how he justifies charging more than competitors by delivering high-quality results, mentioning how his clients often come back for more work.


    9. Sharing Personal Stories & Humor (06:05 - 07:00)

      • Anthony shares a humorous personal story about setting up a friend with his future wife, tying it into photography and his experiences in Wisconsin.


    10. Photo Editing Process (07:00 - 19:12)

      • He dives into the technical process of editing photos, covering composition techniques, working with layers, and adjustments made to enhance client photos.


    11. Senior Photo Shoot Session Begins (19:12 - 23:00)

      • Transition into the actual senior photoshoot, explaining techniques like using the rule of thirds, natural compositions, and working with lighting.


    12. Technical Advice on Shooting & Editing (23:00 - 24:18)

      • He explains shooting in RAW + JPEG format for better flexibility during editing and introduces a plugin (Nik Collection) for more advanced post-production work.

Requirements

  • None I teach everything you need in simple to follow step-by-step directions for any skill levels.

Description

Unlock the Secrets to Thriving in Senior Photography with this comprehensive course that combines advanced pricing strategies, high-converting marketing techniques, and expert editing workflows to help you skyrocket your income.


Whether you're a seasoned photographer or just getting started, this course is designed to give you the tools, strategies, and knowledge you need to dominate your local market and get paid what you're worth for your senior photography services.


Here’s what makes this course unique:


  • Pricing strategies that work!: Discover the methods behind pricing packages that clients won’t resist. Learn how to position yourself as a premium photographer and still land the booking. (Hint: The best part is at the end!)


  • Marketing secrets to attract high-paying clients: Why chase after clients when you can have them come to you? This course reveals how to leverage social media platforms like TikTok and Instagram to bring clients to your inbox and fill your calendar with bookings.


  • The ultimate editing workflow: Learn how to make your images stand out in a crowded market. You don’t need to be a Photoshop expert to use these tricks, but by the end, you’ll look like one. Your clients will think you’re a pro—without you spending hours editing.


  • Exclusive VIP membership packages and upsells: Want to build a steady stream of repeat business? I’ll show you how to create irresistible VIP offers that clients can’t refuse. You’ll be the go-to photographer year after year.


  • Master client communication: From the first inquiry to post-delivery follow-ups, I'll show you how to confidently guide clients through every step, ensuring they book, return, and refer.


  • Creative and high-impact marketing techniques: Why just offer photos when you can offer a full experience? I’ll teach you how to create buzz and excitement around your photography brand by doing things other photographers aren’t even thinking about.


You’re not just learning how to take pictures—you're learning how to build a brand, craft irresistible packages, and generate consistent revenue from your photography business. You’ll get access to step-by-step workflows, pricing templates, and actionable marketing tips that have been tested and proven to work.


If you’re ready to level up your senior photography game and start making more money with each client, this course will give you the edge you need to stand out in a crowded market.

Who this course is for:

  • No prior experience is needed! A basic understanding of photography is helpful, and you’ll need access to Lightroom, Photoshop, and a camera for practice or your phone!