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Keep shoppingHow to Personalise your emails in Marketo
36 students
How to Personalise your emails in Marketo
Add Dynamic content and an A/B test to your emails
Created byGregg Hunter
Last updated 9/2019
English
What you'll learn
- How to create an A/B test
- How to create segmentation
- How to create an audience with segmentation
- How to add dynamic content to an email
Explore related topics
Course content
1 section • 6 lectures • 35m total length
Requirements
- Marketo instance
- How to set an email program
Description
In this course you will learn how to add an A/B test to your email program, so that you can send out more than one variation of your email to your selected audience.
You will also learn how to segment your audience with different segmentation rules, add that segment to a smart list and create dynamic emails, so that you see different content depending on the category you fall in to.
Who this course is for:
- Beginners
- New to Marketo
- Refresh on Dynamic content