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How to Niche Down and Stand Out as a Service-Based Business
Rating: 4.5 out of 5(7 ratings)
34 students
Created byMatt Saunders
Last updated 12/2021
English

What you'll learn

  • Understand what truly motivates you in your work and life
  • Learn how to connect your values and purpose to your work
  • Learn how to authentically build authority in your niche
  • Know the difference between selling and serving
  • Get all the tools you need to figure out your niche
  • Get answers to common niching down questions

Course content

4 sections29 lectures32m total length
  • What makes this course different?1:51
  • Reasons to find your niche1:37
  • What is a niche?1:08
  • My journey1:39

Requirements

  • No experience needed, just an open and inquisitive mind

Description

If you just can't seem to find your niche, it might be that you've been looking in the wrong places.

We're taught to look for "profitable markets" to uncover our niche. That might work, but it probably won't, especially in the long-term. Before looking at external opportunities, we should take the time to explore our internal motivators. When we figure out what's important to us, we can then find others who share similar values. After that, it is simply a case of connecting our services to our values. This leads us to our niche.

In this course I teach you how to:


  • Tune into your values - the things that matter to you

  • Connect those values to your work

  • Find and serve others who believe the same as you do

When you find your niche, everything gets easier. You'll know your ideal client inside out, and your marketing messages will come easily. Your business will be aligned with your values, so your work will feel calmer and more productive. You'll enjoy a greater impact and sense of fulfilment, and your work will become more valuable to others and therefore, more profitable.


Stop chasing markets, hopping from one thing to the next. Look inward and discover what'd important to you. This course will guide you on your path, and by the end you'll be able to confidently niche down and forget everything else you've learned about niching.


Are you ready to find your niche?

Who this course is for:

  • Service-based business owners who've looked everywhere for their niche but never managed to find it