
Introduction. Course structure.
Plan your impact by defining goals and selecting relevant SDGs, then map stakeholders, activities, and consequences using the golden thread and impact logic to focus on meaningful results.
Assess impact by testing value, efficiency, and growth hypotheses, set key performance indicators, and apply lean data methods to gather actionable customer feedback for learning and scaling.
analyze deviations between planned indicators and practice, interpret causes, and drive actions with a decision matrix; differentiate vanity from innovation results to guide pivots and improve impact.
Promote impact reports with a lean, one-page approach that highlights social and environmental results, storytelling with testimonials and infographics, and clear calls to action for investors, customers, and partners.
Use the impact metrics database, with about 350 universal metrics customizable across education, healthcare, energy, and climate, to bridge outputs and outcomes and save time for better management decisions.
This course is a step-by-step practical guide on how to measure social and environmental impact, how to produce a practical impact report for your stakeholders and how you can use this report to attract new customers.
Various tools and spreadsheets are included in the course, which will help you to create your own impact measurement system. We will explain to you how to choose SDGs (Sustainable Development Goals) that are most consistent with the mission of your organization. You will build your impact chain with the help of The Golden Thread methodology. You will learn how to collect information in a simple and effective way - Lean Data Approach. The Decision Matrix will show you the correlation between the collected information and possible types of management decisions. Finally, you will learn how to create a one-page impact report, promote it and attract new customers.
Society is really a complex phenomenon and because of that, actions of social ventures can both positively and negatively affect the way we leave.
You will learn:
What is impact and how to measure it?
What are the benefits of impact measurement?
What are the four steps of impact measurement process.
How to choose SDGs most suitable for your organization?
How to Identify the consequences of your actions?
What kind of information to collect from your customers?
What decisions to make based on the collected data?
How to make a one-page impact report?
How to increase sales with the help of impact report?
How to promote impact report among customers?
Let’s measure your impact!
Plus Bonus lesson with the downloadable Impact Metrics Database provides a tool for businesses to measure their impact through customizable surveys, organizational metrics, customer metrics, and public metrics. It emphasizes efficient, cost-effective measurement and linking results to business improvements based on best practices.
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